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5 Tips to Create Better Content for Your Association Website

MemberClicks

When was the last time you updated your association or membership website’s content strategy? High-quality web content engages current members, helps recruit new ones, and enhances your organization’s brand and reputation. We’ll explore these five tips for developing more engaging content: Set quantifiable goals.

Content 52
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7 essentials for your association’s online community strategy

Nimble AMS

These metrics tell you how many of your members have joined the online community and how many are using it. Online community team. Decide who to include on your online community team and define their roles and responsibilities. The team should include a mix of staff from across your organization.

Strategy 133
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Leverage your online community for maximum member engagement and loyalty

Nimble AMS

Follow these steps to help your members get connected on your association’s online community platform: . Keep guidelines relevant. To ensure your online community is a safe, inclusive, and engaging place, you’ll want to routinely update your guidelines, making them easily accesible. Involve staff.

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Association Brain Food: 12.22.23

Reid All About it

Fíonta provides a recap of a recent UST webinar in which their co-founder Dr. Lisa Rau described ways associations can leverage AI, risks of using AI and guidelines for implementing AI responsibly. AI for associations. AMS selection checklist. Wed 1/3 at 12 p.m. 1 CAE credit. 1 CAE credit. More info/register. 1 CAE credit. More info/register.

Analysis 291
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Association Brain Food: 2.9.24

Reid All About it

Hear how the speaker’s team developed a price elasticity forecast. Learn the steps and best practices to transition your association from a traditional convener to a dynamic, content-producing powerhouse. Host: UST Education Speaker: Bill Mcglade, President, Community Leaders Institute & epIQ Creative Group Wed 2/14 at 12 p.m.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

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Association Brain Food: 2.2.24

Reid All About it

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Do associations have a common understanding of the content that staff and members create?