Higher Logic

NOVEMBER 13, 2018

Baby Boomers, when you hear your Millennial members talk about the importance of work-life balance, do you roll your eyes? Millennial employees, do you wonder why your Gen X employer feels distant? This approach makes us better, more effective communicators. Millennials. Crafting targeted messaging for our customers.

millennials 241

millennials Austin Texas Examples 241

Reid All About it

MARCH 1, 2024

content attribution—copyrights, legal ramifications, etc.; Host: KiKi L’Italien, VP of Marketing and Community Engagement, Big Red M Guest: Zovig Garboushian, Executive Coach, Speaker & Trainer, PCC, ELI-MP, Certified Change & Transitions Expert Tue 3/5 at 1 p.m. custom LLMs—how to explore, implementation, etc.; 1 CAE credit.

Education 256

Education New Hampshire Tips Technology 256

Aaron Wolowiec

SEPTEMBER 13, 2016

For example, millennials just starting their careers often turn to associations for job opportunities and career advice. The problem: A one-size-fits-all approach to association management and communication doesn’t work, but associations aren’t always good at segmenting their memberships. 1 communication tool.

millennials 100

millennials Social Media Communications Newsletter 100

Reid All About it

AUGUST 12, 2016

5 Ways to Build Your Brand on Social Media. Social media has transformed the way brands can interact with customers. note: Although this webinar is aimed at brands, it looks like the content would benefit associations as well.> Presenter: Lisa Marcyes, Social Media Marketing Manager, Marketo.

Utah 150

Utah millennials Social Media LMS 150

Reid All About it

DECEMBER 21, 2018

Some quick hits before we get to this week’s list of free webinars: Perennials (older workers), not millennials, will trigger the next wave of talent retention efforts. B2B content marketing predictions and trends for 2019. Hear real-world examples of business leaders and brands that understand the secret of actionable communication.

Email Marketing 174

Email Marketing Social Media Library millennials 174

Association Adviser

SEPTEMBER 22, 2016

Attracting millennials to your association requires thinking about the different life stages they are living through – and marketing to them appropriately. A lot of articles out there dispense quick advice about how to attract millennials to your association’s membership: reach them on social media!

millennials 60

millennials Leadership Marketing Industry 60

Blue Sky eLearn

OCTOBER 28, 2019

With advances in association management systems (AMS), associations are attracting millennials , as well as other high-priority groups of professionals. Targeted Communication. Social Media. You won’t have to pay for another platform, and your AMS and CMS will communicate seamlessly. Targeted Communication.

Member Engagement 136

Member Engagement Directory Social Media LMS 136

Association Adviser

MARCH 10, 2014

Two millennials weigh in on the latest research findings. As two members of the millennial generation, we pay special attention to articles that claim to state the best ways to market to us. Millennials don’t want to interact with brands on social media the same way that they interact with friends or family.

millennials 60

millennials Delaware Social Media Marketing 60

Reid All About it

MARCH 3, 2017

I definitely agree with the #1 blogging tip: create a content strategy. A content strategy doesn’t have to be a complicated project. The Content Marketing Institute is a great resource if you’re ready to develop a strategy, or check out these 8 steps to creating a content marketing strategy from Rep Cap. Tue 3/7 at 2 p.m.

millennials 150

millennials Recruiting Recruitment Revenue 150

Velvet Chainsaw

OCTOBER 12, 2018

At a recent conference consultation with a client, a millennial made me think that I wasn’t keeping up with the times. We were discussing their marketing and communication strategies for their event. Then she could use links in emails, newsletters and social media posts as spokes to connect back to the conference home base.

Conference 85

Conference millennials Social Media Newsletter 85

Associations Now

JANUARY 7, 2020

In a GrowthZone survey , association professionals ranked member engagement as the top challenge of 2019, higher than recruitment and retention or challenges with communicating member value, attracting young members, or funding. Social media diversification. Sponsored content. How might you use TikTok to engage members?

Member Engagement 97

Member Engagement Social Media Revenue millennials 97

Reid All About it

DECEMBER 8, 2023

An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership. Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Marketing to Gen Z and millennials.

Strategy 272

Strategy Video Technology Innovation 272

EventMobi: Association Events

SEPTEMBER 13, 2023

90% of millennial donors are motivated to give based on the mission rather than the organization. Communicating when and how to renew will keep your organization at the front of members’ minds, and eliminate stress or confusion. This organic connection is worth its weight in gold and can save you on big marketing costs.

Member Experience 130

Member Experience Tips How To Software 130

Reid All About it

APRIL 26, 2019

The weekly list of free educational events and resources for the association community… Millennials and Gen Z are joiners but only if they believe the ROI your association offers is worth the short-term sacrifice to their budget. Marshal Carper, Social Media Examiner ). Don’t be blinded by your own expertise.

Social Media 170

Social Media Arizona millennials Proposal 170

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. Anyone born between 1981 and 1996 is considered a millennial. By the Numbers So, what do the numbers tell us about email use among millennials and Gen Z?

Marketing 52

Marketing millennials Email Marketing Social Media 52

Reid All About it

MAY 21, 2021

Chris Detzel, Community Program Manager at Reltio. Kim FitzSimmons, Chief Marketing & Communications Officer at American Association of Endodontists. Presenters: Atokatha Ashmond Brew, MBA, Managing Director, Marketing & Communication, Nonprofit HR. Presenters: millennials Molly Phayer and Erica Salm Rench.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

FEBRUARY 5, 2016

Pave a clear pathway to building better eLearning programs for your association with this free, monthly webinar series from iCohere Academy, a worldwide professional community of practice dedicated to the evolution of webinars, web meetings and courses, and hybrid/virtual conferences. Social Media Examiner explains Blab in more detail.

Pennsylvania 150

Pennsylvania Social Media Recruiting Recruitment 150

Slice-Works

JANUARY 11, 2017

However, in the social media world, staying on top of current trends is vital to a successful eCommerce online presence. Social media trends are ever-changing. What dominates the social media scene in 2017? I think social media will become an increasingly private matter. “I

Social Media 28

Social Media Video millennials Strategy 28

YourMembership

MARCH 8, 2013

It seems to be a regular part of our normal life today — the personalization of content, programs, products and services. Yet, our conferences still serve up generic content for the masses. Three millennials (two males and one female) also served on the committee. 9) Unplugged: Got Social? 9) Unplugged: Got Social?

Social Media 150

Social Media millennials Recruiting Recruitment 150

Association Success

MAY 28, 2018

It’s not too late for associations to welcome millennials into their ranks. For better or worse, millennials are a hot topic among associations right now. As a millennial myself, I’m always wary of these discussions. The time to prepare for millennials has passed. What are millennials looking for from an association?

How To 78

How To millennials Social Media Technology 78

Reid All About it

SEPTEMBER 30, 2016

Recent global research has found that meeting surroundings—not only the rooms themselves, but also the spaces where delegates congregate, network and socialize—have an effect on how people engage onsite. Social Media Siloes (Association Chat). Find out how to plan content marketing for an omni-channel world. 1 CAE credit.

Maryland 150

Maryland millennials Education America 150

Associations Now

FEBRUARY 26, 2019

When members gather at conferences, you have a big opportunity to collect their stories to showcase the people who make up your community. Face-to-face communication has grown scarcer in this digital age, when emails, texts, and social media posts often replace direct, two-way conversation. Curated video testimonials.

San Francisco 103

San Francisco Social Media Video Tools 103

Associations Now

AUGUST 11, 2015

Despite what you’ve read about millennials and the impending decline of the meetings industry, a new report by the Meetings Mean Business Coalition found that this generation understands the importance of in-person events. Millennials want to meet and engage in new ways, according to the report.

millennials 40

millennials Report Social Media Survey 40

WBT Systems

JANUARY 10, 2017

Smartphones are redefining how we work and play, and just as with cloud-based learning, for millennials especially, the on-demand, anytime, anywhere access to learning provided by mobile learning solutions is becoming necessary to ensure your education programs stay relevant to potential new members and a younger audience of professional learners.

LMS 150

LMS Learning Management System Certificate System 150

Association Success

OCTOBER 26, 2020

By 2025, Millennials will account for 75 percent of the American workforce. These organizations are failing to build a pipeline; they lack a dedicated campaign to appeal to and engage, Millennials and GenZ members. Tip: Don’t relegate younger members to social media. Allow them to have a voice right away. Tip: See No.

millennials 78

millennials Recruiting Recruitment Committee 78

Slice-Works

MAY 2, 2013

As the parent of 5 millennials, it’s easy to identify with the stereotypes of this younger generation as entitled, spoiled and non-committal. Wedding planning is a great microcosm to [.].

millennials 28

millennials Social Media Video Strategy 28

Reid All About it

MAY 13, 2016

I’m thinking about one-page strategic plans, automating processes, change management, shifting board mindsets, cybersecurity, leading from the middle, personalizing content, and other juicy association topics. – How to Move Past the “Millennial” Conversation & Actually Change Your Association. Never a dull day!

North Carolina 150

North Carolina Raleigh Guidelines millennials 150

Velvet Chainsaw

OCTOBER 25, 2012

Did you know that texting is the number one form of writing today among Millennials? And these young adults value texting above any other writing style, even above social media updates and comments. Grabill says that Millennials today lead far more complex writing lives than any other generation. Why texting?

millennials 40

millennials Michigan Social Media Class 40

Achieve

MARCH 11, 2015

That is how many organizations see Millennials. What if the problem with Millennials and fundraising isn’t that our generation doesn’t care enough to actually give? This strategy also allowed the organization to effectively sort out who their most committed fundraisers were and prioritize ongoing communication with those individuals.

Case Study 52

Case Study millennials Organization United States 52

Higher Logic

OCTOBER 9, 2015

That quest is easier than ever with the advent of social media, open online review sites and the rise of online communities. Here are a few reminders of how your community can humanize your organization (trust us – it’s a good thing). How do you know what your customers or members are really thinking?

Organization 120

Organization Library Survey millennials 120

SCD Group

OCTOBER 21, 2013

Once people realize the power of content marketing, a light turns on in their minds. Oh, so this is how I can get traffic from search engines and social media! This post will show you how to create content, even when you have no ideas and no time. But the light turns off just as fast. I don’t know what to write about.

Products 40

Products Communications millennials Price 40

Virtual

APRIL 30, 2015

In looking at how to attract younger members, it’s useful to take a look at what drives millennials (who are primarily in their mid- to late 20’s and 30’s) and how that might affect their participation. In general, millennials are not “joiners” in the same way that baby boomers have been, either socially or for business purposes.

millennials 100

millennials Committee Technology Leadership 100

Associations Now

MARCH 23, 2017

Take a cue from Lindsay Patterson, a senior manager for communications and public relations at the Association of International Certified Professional Accountants, who tells her story on AICPA Insights. Social media across the generations. Your organization needs strong content and social media plans.

Dallas 75

Dallas Social Media millennials Video 75

Reid All About it

OCTOBER 7, 2016

Learn how Snapchat is different from other social media platforms; how to use Snapchat to engage event attendees; how to design an effective On-Demand Geofilter for your event; and how to market your organization with Snapchat. Learn about the digital relationship between content, marketing and eLearning. Tue 10/11 at 3:30 p.m.

Mooc 205

Mooc Certificate DC millennials 205

Achieve

JUNE 3, 2019

wave of millennials acting for change. Don’t neglect the power of social media. Put the number and shortcode on your website, on social media, and post them on signs at your events. To reach them most effectively, send your communications using their preferred channels.

Social Media 52

Social Media Software millennials Tools 52

Associations Now

JULY 20, 2017

Just this month, Associations Now covered the American Bar Association’s new services for homeless youth and the debut of the American Institute of CPAs’ online game to help millennials become financially literate. The key to media relations is really building relationships with reporters,” Kane said. Keep in mind it’s just one tool.

Press Release 97

Press Release Social Media millennials Tools 97

Association Adviser

MAY 27, 2018

Our featured professional this month is Katie Butler, vice president of communications for the Independent Insurance Agents & Brokers of America (IIABA). Katie has served IIABA since 2003 and has helmed the communications department since communications since 2004. AA: How do you set marketing and communications goals?

Video 60

Video Communications Social Media Newsletter 60