Remove Communications Remove Cost Remove Member Engagement Remove millennials
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Association Brain Food: 2.23.24

Reid All About it

Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Check out Amanda Lea Kaiser’s answers to a question from a Member Engagement Lab participant. Gen Z and millennial marketing. Webinar latecomers. Event sponsorships.

DC 263
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Association Brain Food: 1.19.24

Reid All About it

Marketing to Gen Z and millennials. Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members. Chief Communications Officer/Owner, CQbd Tue 1/23 at 1 p.m. Will costs finally come down? Here’s some help for marketing more effectively to younger generations.

Revenue 257
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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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Members Hire Strategic Solutions

Potomac Core

Build nimble and cost-effective strategic solutions to address challenges and position members for growth. Once the process is complete, Associations regularly: Report to members on alignment with the metrics and KPIs that help them overcome uncertainty and succeed. Communicate Industry and Profession ROI.

DC 232
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Association Brain Food: 12.8.23

Reid All About it

An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership. Member app. Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Member retention.

Strategy 274
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Association Brain Food Weekly: 5.21.21

Reid All About it

Presenters: Amanda Kaiser, MBA, Member Engagement Specialist, Kaiser Insights LLC. Sze Pak Ng, Community Engagement Specialist, Matchbox Virtual Media. Reggie Henry (interviewer), Chief Information and Engagement Officer, ASAE. It’s Time to Innovate: Member Engagement in the Post-COVID Age.

San Jose 369
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2024 Association Outlook: Embrace the Change

Association Freak

Key Indicators and Drivers of Association Growth Associations experiencing growth share common traits: a compelling value proposition, an influx of new members, and the development of new benefits. This approach addresses member frustrations over being “nickel and dimed.”

Revenue 72