Associations Now

FEBRUARY 7, 2019

While “content is king” is one of the most overly used clichés in the marketing and communications space, a new report from Omnipress— 2019 State of the Conference Industry [registration required]—proves the phrase is still relevant. What improvements are you making to your conference content strategy? Please share in the comments.

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Content Report Conference Press Release 90

CMA Solutions

MARCH 6, 2024

It’s crucial for healthcare organizations and medical practices to adjust accordingly and shift away from traditional marketing strategies and fully embrace digital marketing to locate, engage with and satisfy patients needs effectively. But where should you begin? Consider the approach taken by Vein Specialist Centers (VSC).

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Marketing How To Social Media Video 52

Achieve

JUNE 11, 2020

For many nonprofits, events that were expected to bring in fundraising dollars have been cancelled and internal processes have undergone drastic changes to adhere to social distancing guidelines – all while staff, volunteers, and clients are grappling with the difficulties of the “new normal”. . Communicate with your donors. .

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Florida Press Release Social Media Education 52

Association Adviser

OCTOBER 23, 2018

Okay, perhaps this is not exactly how association communication awards presentations really go down. Perhaps they are actually more modest events. However, the recognition and pride that communications awards bring to associations are no less than Oscar-worthy. What Association Awards Contests Should My Association Enter?

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Newsletter Communications Press Release Social Media 62

Associations Now

JUNE 21, 2016

Still, associations use them for all sorts of reasons, including to share articles and press releases. If this describes your content strategy, here’s a plea to change your approach. I’ve run into thousands of PDFs that serve no purpose other than to echo a press release that could just as easily be a web page.

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Associations Now

JUNE 3, 2015

So you prep a press release, line up some internal experts who are ready to field some interviews, and think that the ensuing press campaign would be a roaring success. Current and future event speakers , heed these five must-do’s from Event Manager Blog contributor Christina Smith.

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Achieve

JUNE 8, 2023

Kick-off - one event: The kick-off event is when you announce your goal and objectives to the wider community, issue press releases, and celebrate to drum up broad energy and enthusiasm. Clearly communicate your campaign’s objectives and how they align with your organization’s mission and long-term vision.

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Associations Now

OCTOBER 9, 2015

A new study reveals that the number-one reason people attend face-to-face events is to take part in group discussion. Face-to-face communication is important in a business setting because it allows relationships to develop in a way that can’t be achieved by email and telephone conversations. Here’s how some are doing it.

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Library Press Release Michigan Communications 40

Associations Now

JULY 12, 2013

There’s a lot of content developed and distributed around every meeting and event an association holds. Press releases. articles, press releases, tweets) and information (e.g., speaker and registration announcements) related to the event year-round. articles, press releases, tweets) and information (e.g.,

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Content Press Release Atlanta Newsletter 40

Trade Association CEO Blog

AUGUST 18, 2011

Consider these major responsibilities: Membership Development, Membership Benefits, Membership Administration, Governance, Volunteer Development, Meeting/Event Management, Government Affairs, Market Development, Education, Operations, Communications and Cheerleader. Event Planning Checklist. Labels: Event Management.

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Event Planning Newsletter Press Release Michigan 28

GrowthZone

APRIL 3, 2020

crisis [krahy-sis] noun: a stage in a sequence of events at which the trend of all future events is determined. Often used in conjunction with a negative event, by definition, the term crisis doesn’t typically refer to an actual occurrence. WHEN BUILDING A CRISIS COMMUNICATIONS WEB PAGE: Focus on the User Experience.

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Communications FAQ Press Release Directory 127

Associations Now

AUGUST 23, 2013

Recently released cross-industry research highlights successful strategies and tactics when it comes to social media and digital marketing efforts within the exhibition industry. Formal strategy is a must-have. One way that organizations are ensuring revenue growth is by having a formal digital strategy in place.

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Industry Marketing Social Media Revenue 40

Reid All About it

JUNE 8, 2018

The weekly list of free educational events and resources for the association community… In a recent post, the American Alliance of Museums asks, “ Is ‘tax-exempt’ becoming a dirty word? Email is the overlooked backbone of successful content marketing and SEO strategies. Blog or press release? Host: rasa.io.

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Cleveland DC Washington Press Release 31

Reid All About it

JUNE 1, 2018

The weekly list of free educational events and resources for the association community… Forget robots, keep your eye on old people —they’ll help companies thrive, says Tyler Cowen. don’t use press releases to find new story ideas. ( If your organization has a free webinar or event coming up, please send me the link.

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AMR Management Services

JULY 6, 2011

Pinup Tip : We included information about the June 4 event and the “Make Your Mark” project on the backside of the pinup. A press release about the project. How to Create a Content Marketing Strategy. Communications Audits and Digital Media Presentati. Make your Online Community Active.

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Marketing Project Library Kentucky 64

CMA Solutions

AUGUST 31, 2022

A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. Let’s take a look at how you can bring your brand to life with a strong video marketing strategy: 9 Best Business Video Ideas 1. A live video was taken to capture the resignation, and a series of events unfolded.

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Video Marketing Strategy New Jersey 52

Trade Association CEO Blog

OCTOBER 18, 2011

Consider these major responsibilities: Membership Development, Membership Benefits, Membership Administration, Governance, Volunteer Development, Meeting/Event Management, Government Affairs, Market Development, Education, Operations, Communications and Cheerleader. Communications. (2). Event Management. (1).

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Newsletter Press Release Michigan Education 28

Association Adviser

NOVEMBER 6, 2017

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.

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Communications Puerto Rico Social Media Newsletter 109

Reid All About it

JUNE 17, 2016

And now, the list of webinars and other events for the association community for the week of June 20. Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. – 10 PR Tactics to Make Your Events Stand Out from the Crowd. More info/register.

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Higher Logic

JUNE 30, 2016

Our communications people try to shorten it up, but they will be overridden by our ED who is also an advocacy expert. How would you adjust a traditional press release approach to be more effective and impactful? How can these strategies for writing brevity be used to improve your writing for social media?

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Social Media Press Release Communications Newsletter 136

Socious

JANUARY 11, 2017

That’s the mark of an effective product, service, or strategy. An effective member engagement strategy gets your members participating and interacting with your association and their peers through its website, networking events, or private member community. Online member engagement falls into that category.

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Associations Now

JULY 17, 2019

The Consumer Technology Association (CTA) is putting a fresh focus on inclusion at its signature event, CES, with a series of new rules and programs that aims to make sure women in particular feel like they have a place at the event. CES will also add a “sex tech” category, which is being offered on a one-year trial basis.

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Press Release Innovation Technology Team 87

Vanguard Tech

MARCH 29, 2011

For all the talk of non-dues revenue, new members, retention, and fresh designs, a commonly missed component of an association’s website strategy is content – and making sure members and audiences are going to read the content. Here are some “quick hits” to implement as you make sharing part of your online strategy. Sharing Is Huge.

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Strategy Press Release Social Media Content 70

Beth Kanter

AUGUST 21, 2013

The post below was co-authored with Bahia Ramos, who is the director of Knight Foundation’s communication foundations program and highlights some of the content in the Giving Day Play Book which serves as backbone to this peer learning effort. This post was also cross-posted on the Knight Foundation blog here.

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Miami Georgia Press Release Social Media 28

Beth Kanter

JANUARY 14, 2014

Every time I have taught a social media and digital communications strategy over the past decade, I always include useful research studies about the who and how people are using these tools. This study shows that Twitter has become a formidable communication tool allowing the broadcast of short messages to millions of followers.

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Social Media Organization Class Project 28

Association Briefings

OCTOBER 19, 2020

According to Marketing General’s , 2020 Membership Marketing Benchmarking Report , the top challenges facing associations today include communicating value or benefits and attracting and retaining younger members. For example, perhaps your Twitter feed is reserved for a , curation of industry and association news, including events.

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Social Media Video Content Press Release 52

SCD Group

JULY 9, 2012

A 5-step Association Newsjacking PR Strategy During the Republican primary season, a Mitt Romney aide told CNN when fall comes, “everything changes. A “major news event” in your profession or industry becomes your “Etch-a-Sketch” moment. Strategy | Content | Discovery. Causeaholic. at 4:47 PM.

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