Reid All About it

JANUARY 28, 2022

Marjorie Anderson at Community By Association explains why she thinks DAOs are not a good fit for associations because of the financial exclusivity upon which membership is based—at least in their current form. Leadership development. Presenter: Ronja Francoeur, Member Engagement Specialist. Entrepreneur’s Masters.

Newsletter 195

Newsletter Survey Team Software 195

Associations Now

MAY 10, 2019

Think long and hard about the tactics you use to communicate to them—as well as how they can respond. Here are a few internal communications strategies to try. A lot of thought is often put into external communications, such as marketing materials and member engagement. Gallagher & Co.

Communications 98

Communications Strategy Software Newsletter 98

Higher Logic

MAY 29, 2020

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. Instead, you need to align your new online community with the mission and priorities of your association's leadership. New Member Acquisition. Growing Non-Dues Revenue.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Association Adviser

NOVEMBER 13, 2018

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. Download a recording of “A Balanced Approach to Member Engagement” here. Have additional questions? It’s harder, but possible.

Member Engagement 60

Member Engagement Survey Social Media Communications 60

Reid All About it

NOVEMBER 26, 2021

How to Rethink Your Association’s Newsletter from the Ground Up. Newsletters are a staple of association life. Members depend on them for news and information, corporate vendors bank on them for advertising and exposure, and your association relies on them for member touchpoints, engagement, and ad revenue.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

MemberClicks

APRIL 24, 2024

If you want to know the secrets of how to manage an association that you and your members can be proud of, here is a peek behind the curtain. Association management is the combination of both human skills and leadership, with effective and efficient systems based on core values. Transparency and communication builds trust.

Association Management 52

Association Management Tips Software Social Media 52

Associations Now

FEBRUARY 1, 2023

An important way of keeping members engaged early on is to make sure they know what they’re getting—and that means creating frequent touchpoints throughout that first year. This is the second part of a three-part series on member onboarding. They got our newsletters, but outside of that, that was it.”

How To 113

How To America Class Newsletter 113

MemberClicks

APRIL 28, 2022

Here, we’ll cover how to: Reevaluate the journey for young members Provide chances for career development Connect young members to one another Meet young members where they are Encourage young members to be leaders Create a compelling job board Create fun, informal events Highlight a young member in your newsletter Solicit input from new members.

Tips 98

Tips millennials Newsletter Recruiting 98

Reid All About it

JULY 30, 2021

Writing as a Thought Leadership Strategy. Writing is one of the most powerful strategies for establishing thought leadership, increasing visibility and credibility, and growing your business. How to Use Your Member Engagement Scores. Member Engagement: 15 Ways to Take Your Newsletter to the Next Level.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Reid All About it

JULY 7, 2023

Association leadership. Host: Product Design Community Facilitator: James Young, founder of the Product Community *All events are online at Eastern Daylight Time unless otherwise noted. Hear about newsletter best practices to increase engagement and curate outside content. Fri 7/7 at 4 p.m. More info/register.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

JANUARY 21, 2022

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories. 5 Key Tactics for Financial Communications to Your Board. Learn how empathy needs to be incorporated into financial problem solving, messaging, and communications.

Survey 195

Survey Newsletter Price Technology 195

.orgSource

AUGUST 28, 2023

That’s the beauty of thought leadership. Thought leadership is an old idea that has been made new again. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Thought leadership is a strategy that seems tailor-made for associations. Here’s one significant challenge.

Leadership 88

Leadership Social Media Case Study Industry 88

Reid All About it

MARCH 11, 2022

WBT Systems describes the barriers to virtual attendee attention and suggests solutions for keeping your attendees engaged. Member engagement. This time, he shares what conservation groups can teach associations about member engagement. ASAE’s Diversity Executive Leadership Program (DELP). Host: Grype.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Association Adviser

JANUARY 29, 2018

Part 3 of our 2017 Association Communications Benchmarking Study series. Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? In short, they want it their way.

Communications 62

Communications Content Survey Social Media 62

Association Adviser

JANUARY 29, 2018

Part 3 of our 2017 Association Communications Benchmarking Study series. Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? In short, they want it their way.

Communications 60

Communications Content Survey Social Media 60

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Inclusive leadership. He suggests ten steps nonprofits can take to make space for black male leadership.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Curated reading lists are the best, right? Credentialing support. 1 CAE credit. 1 CAE credit.

LMS 256

LMS Revenue Arlington Education 256

NXUnite

DECEMBER 13, 2023

The flexible tools empower board members to collaborate, whether they’re in a meeting or between them. The platform offers tools for agenda creation, document sharing, board member engagement, and secure communication, all aimed at enhancing governance processes.

Software 130

Software Discount Tools Resources 130

Reid All About it

FEBRUARY 5, 2021

A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. Community manager survey. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd. More info/register. CAE credits.

San Diego 370

San Diego Price Strategy Education 370

GrowthZone

SEPTEMBER 14, 2022

Provide a path to leadership. Young professionals are sure to determine the future of associations, making their participation critical to the vitality and longevity of member-based organizations. Associations have members. Why do members engage with an organization? 5 Tips to Engage Young Professionals.

Recruiting 78

Recruiting Recruitment Social Media millennials 78

Association Adviser

JANUARY 18, 2019

This thinking in silos results in a series of satisfactory solutions that miss an opportunity for your association to provide a richer membership experience while enhancing your potential member value proposition. Create a map of all your content, communication channels and technology platforms. Brainstorm all points of connectedness.

Newsletter 61

Newsletter Directory Learning Management System Social Media 61

Association Adviser

FEBRUARY 26, 2018

Part 4 of our 2017 Association Communications Benchmarking Study series. This year, more than 50 percent of associations said that engaging young professionals is one of their Top 5 communication challenges. With so many distractions, young professionals today could benefit from focused communication.

Charlotte 122

Charlotte Indiana Communications millennials 122

Nimble AMS

NOVEMBER 26, 2019

Celebrate them by listing them in your email newsletter, and consider sending new members a welcome gift. Let them know what communications they can expect to receive from you. Granted, it may not make sense to list every renewed membership in your newsletter or send all renewed members a welcome gift.

Newsletter 88

Newsletter Member Experience Technology Tips 88

MemberClicks

OCTOBER 6, 2023

In the ever-evolving landscape of membership-based organizations, one constant remains—the importance of new members. These fresh faces carry with them not just numbers, but new ideas, enthusiasm, and the potential for future leadership. Newsletter Nods: In your email newsletters, dedicate a section to welcome new members.

Social Media 59

Social Media Video Newsletter Resources 59

MemberClicks

OCTOBER 10, 2023

Two considerations are: Leadership Strategy: Consider if staff or volunteers will helm the program. Having designated leadership in charge of spearheading your membership program will allow them to focus on building the program, delegate important tasks to others, and become a central resource for questions about the program.

Software 52

Software Membership Management Newsletter Revenue 52

MemberClicks

DECEMBER 13, 2022

You wouldn’t really consider an email reply written back to a team member as “email copy” But the writing in your dues reminder emails? Aside from the point we made above about copy being the thing that communicates with your members what you’re trying to tell them, it actually has a few other purposes.

Tips 92

Tips eBook Email Marketing Price 92

Reid All About it

APRIL 12, 2019

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. Read his BBC Future article through the lens of association strategic planning, and then ask yourself, what do we owe future members? Tom Whatley, Content Marketing Institute ). More info/register. Thu 4/25 at 1 p.m.

LMS 276

LMS Pennsylvania Innovation Education 276

GrowthZone

JULY 18, 2017

Part 5 of the 5-Part Series: Why Member Engagement No Longer Means Face-to-Face. Every member-based organization’s website should have a visible mechanism that allows people to download content or sign up for topical alerts and a newsletter. Thought Leadership. Inbound Marketing that Captures Your Audience.

Marketing 60

Marketing Member Engagement Content Newsletter 60

Reid All About it

JUNE 5, 2020

Then I lose myself reading articles on Twitter or in newsletters, and, one of my favorite activities, compiling a list of more things to read. Kyle Lambert London (moderator), Manager, Association Leadership Engagement, National Association of REALTORS®. Hear about some major considerations for online engagement.

Innovation 273

Innovation Conference FAQ Industry 273

Associations Now

MAY 7, 2019

When it comes time for your members to vote for their volunteer leaders, do they take the time to cast their ballot? Elections are an important member engagement opportunity. In politics and in associations, good participation in elections is a sign of a healthy, engaged community.

Social Media 88

Social Media Newsletter Project Communications 88

Association Adviser

MAY 23, 2018

Each association is unique in their goals, needs, communication platforms, members and legislative functions. Source: 2017 Association Communications Benchmarking Survey. Source: 2017 Association Communications Benchmarking Study. Source: 2017 Association Communications Benchmarking Study. Sometimes, they are.

Revenue 69

Revenue Survey Communications Newsletter 69

MemberClicks

SEPTEMBER 21, 2022

While there are a few external influencers to renewal rates (budgeting, recessions, changes to your members’ circumstances), it all really comes down to one thing: Happy members will renew and unhappy members will leave. Make member benefits your main priority – and message. Keep benefits in line with member needs.

Process 52

Process Strategy Tips Discount 52

Reid All About it

MARCH 19, 2021

Questions for leadership. Two proven tips to increase your newsletter’s open and click rates. The Entrepreneur’s Organization Nashville Chapter created an accelerator program that is undeniably one of the biggest revenue generators and member engagement opportunities for the organization. Quick hits.

LMS 370

LMS Nashville Strategy Video 370

GlowGlobally

JANUARY 31, 2014

We wanted to encourage associations to consider the importance of their customers’ view point, as well as their members’ perspective, but also to put the spotlight on professional communities outside of the USA who are engaged with US-headquartered associations and specifically address the question of relevance and ROI.

Member Engagement 60

Member Engagement Products America Marketing 60

YourMembership

FEBRUARY 27, 2014

The loss of leadership vital to the health of the organization. The leadership of these organizations find it difficult to move away from the “status quo” mentality that no longer serves their member’s best interests. There is almost an unwillingness to embrace new technology that allows a stronger connection to members.

Case Study 150

Case Study Arizona Social Media Revenue 150

MemberClicks

NOVEMBER 14, 2023

You strive to keep your members engaged and involved in your organization because you know that member retention is key to your success. It’s more cost-effective for you to retain an existing member than to recruit a new one. Are you receiving negative feedback from your members?

Newsletter 59

Newsletter Strategy Social Media Survey 59

Association Adviser

NOVEMBER 14, 2013

Association CEO Nails Critical Member Engagement Question. How to Communicate After a Train Wreck. SmartBlog on Leadership. Does your association have a magazine, newsletter, directory or website in need of revival? Dan Varroney. Potomac Core Consulting. Bill Rosenthal. Tony Rossell. Membership Marketing Blog.

Directory 60

Directory California Social Media Newsletter 60