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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Getting in front of target buyers and communicating value happen to be two of the main principles of the common sales process.

Strategy 169
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The Ups and Downs of Revamping Communications

Association Success

How do communications play into that experience? Below are some examples of communication experiments we have tried out to make our services and events pop. We added pictures of our incoming leadership, their titles, offices and how long they’d been members. New copy, new association? Do you need to shake it up? Annual Meeting.

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Association Brain Food: 3.1.24

Reid All About it

Community-driven learning, like online cohort programs, meets both those member expectations. In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy.

Education 256
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Digital Transformation: It’s All About Culture

Mariner Management

In order to be successful, you’ll need strong, consistent support from your national headquarters leadership, actively providing direction and the resources for that change to happen; and from your chapter leaders, who need a clear understanding what the plan is, what the goals are, and the role that the chapters will play.

Maine 62
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Data Based Decision Making and Experiments

Jamie Notter

Elizabeth Engel and Peter Houstle wrote an outstanding white paper earlier this year that provides a great map of the different aspects you will need to keep in mind if you want to get serious about data ( free download ). Of COURSE these are the ones that prefer email as a communication method. Leadership Strategy'

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Why Membership is Everybody’s Business

Association Success

So it’s incredibly important that the Analytics department maintains communication with our members regarding what they need from our research publications and white papers. Publications and Media Department. Particularly with the retail industry being in such a flux at the moment, we need to stay on our toes.

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Educating Medical Personnel: New Book Reviews CPD Topics

Forj

CPD communicates that today the education of clinicians is professionalized, evidence based, and a team sport. Titled “Learning to Lead in an Academic Health System,” the chapter provides an overview of the need for more emphasis on leadership training and finding leaders who have the right skills to lead.

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