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Association Brain Food: 10.20.23

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Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. Learn innovative engagement strategies for this digitally native generation. Member app. to 5 p.m. –

Maryland 272
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Association Brain Food: 4.12.24

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Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Member recruitment. Staff meetings. More info/register. More info/register. More info/register.

Revenue 256
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Association Brain Food: 4.5.24

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Blue ocean strategy. She recaps a case study presented at the Innovation Summit about the American Board of Medical Specialties’ use of the blue ocean strategy to expand their certification tool into new markets. In 1970, Alvin Toffler predicted the rise of future shock caused by technology, but the exact opposite happened.

Revenue 256
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Association Brain Food Weekly: 1.24.20

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One of the most reliable content curators on Twitter is Bill Sheridan of the Maryland Association of CPAs who wrote: “Doing important work, learning new skills, and building meaningful networks are taking a backseat to our desire to be noticed. Are there communication gaps across your organization? LinkedIn has its moments.

Arlington 359
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Association Brain Food Weekly: 5.15.20

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The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. Marketing virtual/online education. Host: Hubb.

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Association Brain Food Weekly: 3.12.21

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The weekly list of free educational events and resources for the association community…. Association technology and analytics. EST – WEC Grapevine: How We Did It – Digital Event Strategy & Considerations. Discover the strategy behind MPI’s design of the WEC Grapevine Digital Experience. 1 CMP credit.

Nashville 370
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Association Brain Food Weekly: 3.5.21

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Hear about the precautions being taken for the 2021 Best Practices Summit in Plano, Texas and Meet Well Summit in Phoenix, Arizona later this year, including liability waivers and attendee agreements, on-site check-in procedures, attendee communications, meeting room setups, and safe food and beverage. More info/register. More info/register.