Reid All About it

APRIL 12, 2024

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Staff meetings. More info/register. More info/register.

Revenue 256

Revenue Strategy Price Newsletter 256

Higher Logic

MAY 29, 2020

The goal: Every year, bringing in new members is likely to be on your association’s list. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Looking to personalize and target your email communications strategy to different member segments?

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? 1 CAE credit. . 1 CMP credit. More info/register.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Reid All About it

NOVEMBER 10, 2023

Check out what James Young at Product Community has to say about building and using a community engagement funnel. Member app. Unlike social media, a mobile app serves as a centralized communication channel for your members. Bulletin describes how a member app enhances and fosters member engagement.

Certificate 281

Certificate Price Tools Technology 281

Nimble AMS

FEBRUARY 15, 2024

Maybe your association is experiencing challenges, so you’re searching for strategies to empower your staff and enhance the member experience. Regardless of your large association’s situation, the Nimble AMS team is here to offer tips to measure your success and meet your future goals!

LMS 148

LMS Missouri Software Innovation 148

Higher Logic

MAY 13, 2020

Maybe you’re struggling with: Retaining and recruiting more members. Communicating a compelling value proposition. Reach Your Association Members with the Benefits They Need. You can maximize their membership value by providing members with the connections and resources they care about the most, year-round.

Tools 296

Tools Communications Email Marketing Recruiting 296

Reid All About it

OCTOBER 6, 2023

Based on conversations with young members, former members, and never-members from multiple industries, Michelle Maher of Highland describes why young professionals are engaging digital channels instead of associations and the unique value they seek from associations. Next gen membership #2. Content marketing. More info/register.

Revenue 256

Revenue Certificate Tools Innovation 256

Higher Logic

MAY 16, 2019

Now, they come to your association at various stages of the funnel, or the member/buyer’s journey. And along the way, they expect a different experience from what was the norm 20 years ago. Membership recruitment and retention aren’t isolated processes. An engaging experience with digital, personal touchpoints along the way.

Member Experience 196

Member Experience Technology Content Communications 196

Reid All About it

JULY 21, 2023

Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization? 1 CAE credit.

Atlanta 195

Atlanta millennials Price Technology 195

Aptify

JULY 1, 2021

Membership recruitment is a never-ending project. Every year, members leave your organization – they retire, change jobs or professions, go out of business, lose their professional development budget, or just leave for unknown reasons. As members go out the back door, you must keep new ones coming in the front.

Recruiting 146

Recruiting Recruitment Social Media eBook 146

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Content/education strategy. Do you struggle to make member data central to your decision-making process as an organization?

Innovation 359

Innovation Las Vegas Communications Education 359

Nimble AMS

DECEMBER 16, 2022

With 2023 fast approaching, i t’s wise to reflect on t he state of your association and overall member experience. During the past year, d id your organization experience disruption in the form of a shrinking budget or a smaller staff? If so, you’re not alone ! How to innovate at your member-based organization in 2023 .

Innovation 100

Innovation Organization How To LMS 100

Blue Sky eLearn

OCTOBER 19, 2020

As an association leader, you know the importance of engaging your members. How you communicate with members and the opportunities you offer directly impact their experience with your organization and the chance that they’ll renew. However, that doesn’t mean you forget recruitment efforts altogether!

Association Management 250

Association Management Committee Learning Management System Software 250

Reid All About it

JANUARY 26, 2024

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Please help our community by taking the time to participate or forwarding it to a colleague on your association’s membership team. Leadership development for young members.

Survey 256

Survey Project Strategy Education 256

Reid All About it

SEPTEMBER 1, 2023

They describe nine strategies for marketing membership to Gen Z. This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Also worth your time 5 steps to gaining member acceptance, downloads, and engagement for your association’s mobile app.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

JANUARY 21, 2022

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories. The member experience. MemberSuite suggests how to reevaluate the member experience and apply what you learn. Secrets to Engaging and Retaining Members.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

JANUARY 28, 2022

Take Your Silent Auction to the Next Level: Raise More Money, Free Up Staff Time and Create an Unforgettable Member Experience. The superman of silent auctions is going to lead a conversation alongside a few of his clients about how they revolutionized the silent auction experience. . – Fri 1/28 at 1 p.m. More info/register.

Newsletter 195

Newsletter Survey Team Software 195

Reid All About it

MARCH 10, 2023

Dean West at Association Laboratory wonders if he’s lazy, stupid or resilient (I’m not saying) and shares lessons about resilience that can guide your association’s strategy decisions. Hear strategies for addressing challenges you might face in your public affairs program and how to get more bang for your lobbying buck.

Committee 195

Committee Education Software Technology 195

Reid All About it

MARCH 12, 2021

The weekly list of free educational events and resources for the association community…. EST – WEC Grapevine: How We Did It – Digital Event Strategy & Considerations. Discover the strategy behind MPI’s design of the WEC Grapevine Digital Experience. Association technology and analytics. More info/register.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Reid All About it

FEBRUARY 5, 2016

– eLearning Strategy, Tactics & Responsive Planning. – 5 Tips for Maximizing Non-Dues Revenue from Your Communications Vehicles. – How to Build an Amazing Volunteer Recruitment Strategy. Discover the difference between traditional recruitment strategies and the volunteer attraction strategy.

Pennsylvania 150

Pennsylvania Social Media Recruiting Recruitment 150

Reid All About it

APRIL 2, 2021

Association member communications. Interested in grading your association communications? The possibilities for hybrid events are literally endless, and our resident event experts are ready to share their top 30 ideas rapid-fire style for how you can think differently about your strategy in 2021 and beyond. 1 CMP credit.

Revenue 335

Revenue Conference Industry Strategy 335

Reid All About it

MAY 10, 2019

The weekly list of free educational events and resources for the association community… “5G, when fully implemented, is poised to be a very big deal, a far bigger transformation in mobile technology than any previous generational shift. Start Attracting Event Investors: How to Develop a Successful Sponsorship Strategy.

DC 170

DC FAQ Member Experience Project 170

Reid All About it

MARCH 26, 2021

They suggest strategies for resolving some of the challenges you probably have with your SMEs. The webinar will cover physical distancing layouts, enforcing mask/sanitization policies, keeping attendees engaged and enjoying the event, lessons learned, and how communication between all parties has never been more important.

Innovation 259

Innovation San Diego LMS Strategy 259

Reid All About it

MARCH 5, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. This discussion will examine the intersectionality between the elements of change management, DEI principles, and online community management to design an equitable user experience. Host: Community By Association.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

MemberClicks

AUGUST 1, 2023

Include key highlights like: Your mission and vision Your ideal member profile Financial plan including funding requests Your competitive advantage Products and Services – Your products and services section communicates how you’re serving your unique audience, as well as how you plan to meet their needs and support their goals.

Recruiting 52

Recruiting Recruitment Cost Discount 52

Optimist Consulting

MAY 31, 2016

I was delighted to recently present at CHASE on how to develop your membership marketing strategy and plan. – “The member experience”. Every time you communicate with your members is an opportunity to convey the member experience. – Members get members.

Marketing 100

Marketing Newsletter Social Media Recruiting 100

Reid All About it

MARCH 25, 2022

Member profile data. MemberSuite describes how a proactive data strategy can keep you in touch with members and customers no matter where they move. Susan Spilka, Strategic Communications Consultant and Co-founder of the Workplace Equity Project. Learn from experts about event trends, community building, and more.

Revenue 195

Revenue Content Virginia Technology 195

Fonteva

OCTOBER 18, 2022

To better understand the root reasons why members join and stay with your organization, associations should take lessons from the customer experience (CX) playbook. Chances are that your association likely already has a membership engagement strategy in place. What are the benefits of an intentional CX strategy?

Course 52

Course Survey Software Philadelphia 52

Reid All About it

JUNE 9, 2023

They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. AI and Tech Strategy. ASAE Tech Tuesdays) Come join your colleagues to discuss: What are people experimenting with? Event marketing. Membership engagement. Creativity.

Revenue 205

Revenue Content Chicago Leadership 205

Smooth The Path

JULY 26, 2018

One of the core staff values would be to be intensely member-focused. We would talk with members often, conduct listening tours, and interview them. We would use all the member insights we gain to develop our member communications, set our strategy, and create an innovation plan. What would you do?

Innovation 74

Innovation Member Insights Member Experience Recruiting 74

Reid All About it

JUNE 2, 2023

Learn how integrating culture, strategy, and execution can make things happen in associations that are, frankly, long overdue—like being wildly profitable, attracting the best talent in the world, and being nimble and agile. Hear the nerd word demystified and practical strategies to mitigate, transfer or accept cybersecurity risks.

Technology 195

Technology Chicago Education System 195

Fonteva

MARCH 19, 2020

When associations thrive, they see boosts in member recruitment and improved retention rates. They experience strong event turnout and growing engagement through other channels such as social media and discussion boards. Offer events that interest your members. Communicate more effectively with members.

Tips 52

Tips Recruiting Recruitment Tampa 52

.orgSource

FEBRUARY 13, 2023

Financial managers make understanding the group’s risk tolerance a defining component of their strategy. We can’t predict what will happen, but we can gain an understanding of our organization’s ability to navigate the unknown and develop strategies to manage uncertainty. These conversations are limited to bottom-line issues.

Strategy 88

Strategy Innovation Process Products 88

Higher Logic

SEPTEMBER 28, 2017

These groups want different things, and would be put into two different member personas. If you decided to actively recruit students, they would also be a separate persona. Why Are Member Personas Important? That information gives you insight with which to create engagement and retention strategies. Define Your Purpose.

Member Experience 136

Member Experience United States Recruiting Recruitment 136

MemberClicks

SEPTEMBER 20, 2023

Utilizing effective medical association software and technology benefits your organization by enabling: Automation By simplifying and streamlining your processes, your software gives you and your staff the time and energy back to invest in your association’s mission and improve your member engagement and member experience.

Association Software 52

Association Software Software Organization Certificate 52

Associations Now

AUGUST 28, 2018

Another chapter details how Charity: Water, a global nonprofit, converted many one-off donors into lifelong members. The book’s premise is that membership growth comes from a keen focus on member retention, not recruitment. That means every communication you send must answer one key question for the member: What’s in it for me?

Recruiting 96

Recruiting Recruitment Social Media Communications 96

Elevating Engagement

APRIL 28, 2023

Creating positive experiences can often be done at the same time as everything else you’re doing in your schedule. You can list all the first impressions new members will likely have and consider ways to warmly welcome them each time they connect with your association. Others station designated welcomers at registration.

Member Engagement 88

Member Engagement Recruiting Recruitment Project 88