Reid All About it

MAY 12, 2023

I love the idea of a small, focused conference where you can actually get to know people, so I hope to meet many of you there. Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. But do you?

Chicago 200

Chicago Newsletter Mooc Education 200

Higher Logic

JANUARY 3, 2020

When a Customer Has a Problem with Your Product or Service. Previously, the first thing your customers did when they had a question or problem with your product or service was call customer support or open a support ticket online. When Your Product Team Needs to Validate an Idea or Prioritize New Features.

eBook 194

eBook Products Tips Tools 194

EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. And if you’ve got an upcoming event, that’s the perfect time to start recruiting new members. Annual conference For many organizations (especially associations!),

How To 130

How To Discount Social Media Software 130

Higher Logic

MAY 19, 2016

No, that doesn’t mean you can dump all your marketing materials on top of your community members, or that you should blatantly upsell them certain products (community can help with cross promotion if done correctly). But it does mean that your marketing team can learn what makes your members tick and how to bring in more leads.

Team 136

Team Marketing Newsletter eBook 136

Reid All About it

JANUARY 21, 2022

I’ll be happy to feature it as long as it’s not too product-centric. Top Productivity Hacks (Open Networking). Join your Fridays@4 friends for this open networking session focused on sharing your favorite productivity hacks. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Survey 195

Survey Newsletter Price Technology 195

Aaron Wolowiec

JULY 18, 2012

The annual conference finally draws to a close and the last thing on your mind is the resource and content treasures unearthed throughout the event. However, what I’m specifically talking about here is curating conference content that already exists. Let me set the scene: Your toes are numb from standing for 72 straight hours.

Member Engagement 100

Member Engagement Content Conference Social Media 100

Reid All About it

JUNE 25, 2021

Most of the people I know who exhibited at virtual conferences this past year were not pleased with the results. Virtual conference pricing. Would you like to subscribe to this newsletter? I’ll be happy to feature it as long as it’s not too product centric. Virtual expo. Subscribe to Blog via Email. Guest: Sanjay Deo.

LMS 361

LMS Revenue Tips America 361

Reid All About it

JANUARY 15, 2021

In response to the pandemic, many associations hosted new virtual events, took down their members-only content paywall, and reduced fees for virtual conferences and education—changes that affect their membership value proposition. But, virtual conferences did dominate the rest of their list. . Content/education strategy. Quick hits.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Boring conferences. Here’s a cure for boring conferences. Credentialing support.

LMS 256

LMS Revenue Arlington Education 256

EventMobi: Association Events

SEPTEMBER 21, 2023

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. But on a practical level, how can you actively recruit and retain members for the long run? Recruit team members who have previous experience running successful events. Why does member retention matter?

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

APRIL 12, 2019

The weekly list of free educational events and resources for the association community… If you’re at the digitalNow conference next week and see me wandering around, please let me know you read Association Brain Food, you’ll make my day, plus I’d love to meet you if we’re not already acquainted.

LMS 276

LMS Pennsylvania Innovation Education 276

YourMembership

MARCH 8, 2013

The data showed that the most productive workers belonged to close-knit teams and spoke frequently with their colleagues. We know that there are key points when recruiting new members to any organization that are crucial to survival. 4) Can Your Conference Really be Personalized? 4) Can Your Conference Really be Personalized?

Social Media 150

Social Media millennials Recruiting Recruitment 150

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Example: “Our conference is coming up. Promote your publications and subscriptions. Objection 3: Timing.

Social Media 254

Social Media Tools Member Engagement Revenue 254

AssociationChat

APRIL 10, 2020

With the cancelation of the 2020 Marketing, Membership & Communications Conference due to COVID-19, ASAE will be taking a new, creative approach to recognize, celebrate and share the work of GCA Awardees. Insured Retirement Institute; IRI Annual Conference Marketing Campaign. E-Newsletter. New Product/Service Launch.

Newsletter 52

Newsletter Austin Committee America 52

Reid All About it

MARCH 19, 2021

Two proven tips to increase your newsletter’s open and click rates. I’ll be happy to feature it as long as it’s not too product centric. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Quick hits. Ann Handley via Jaina Mistry, Litmus ). Host: Fridays@4.

LMS 370

LMS Nashville Strategy Video 370

WBT Systems

SEPTEMBER 5, 2017

Recording of a conference session or educational event. Imagine experts discussing what’s new and relevant to their work, or interviews with conference speakers or industry leaders. Use your podcasts to blatantly recruit members too. Journalistic story with or without interviews. News update.

Content 150

Content Education Products millennials 150

MemberClicks

OCTOBER 24, 2023

We’ll also discuss how these organizations can use marketing strategies to enhance their recruitment efforts and ensure ongoing growth and success. Imagine this scenario: A customer is in the market for a service or product in your industry. Wrapping Up: Recruiting Members with Trade Association Benefits Colleagues in office.

How To 52

How To Social Media Industry Recruiting 52

.orgSource

AUGUST 28, 2023

My first bit of advice is, don’t treat recruiting these experts casually. YouTube—Research who is featured on TED Talks or other video productions. Rounding up a group of members who are eager to share their wisdom might seem like a fairly simple proposition. They will be representing your organization.

Leadership 88

Leadership Social Media Case Study Industry 88

Reid All About it

JULY 16, 2021

Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. I’ll be happy to feature it as long as it’s not too product centric. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Fri 7/16 at 4 p.m.

Revenue 195

Revenue Video Strategy Industry 195

MemberClicks

APRIL 19, 2024

A value proposition clearly explains a product or service, how it fulfills a need, and how it is better than what may be offered elsewhere. It could include potential discounts for attending conferences or conventions and even place a value on exclusive member content. What is a Value Proposition?

Discount 52

Discount Price Sample Marketing 52

Velvet Chainsaw

OCTOBER 6, 2014

Your conference and association value proposition is under attack! Education and networking are two benefits of conference attendance and association membership. When employees spend too much time in education offerings that do not translate into increased performance and productivity, it is learning scrap.

Conference 40

Conference Certificate Education Discount 40

MemberClicks

APRIL 5, 2022

Help Businesses Recruit Top Talent with a Job Board on your Chamber Website. Seasonal campaigns are a great way to do this by promoting specific services, goods and products that are timely for the year. Influencer marketing is about getting someone of “influence” to talk about a product, business or organization.

Directory 52

Directory Social Media Video Discount 52

Reid All About it

FEBRUARY 17, 2017

I’m happy to report my mornings are more productive now – and I haven’t suffered. I realize this type of schedule is easier for a freelancer like me but you may find ways to make your day more productive by batching tasks or disabling notifications. I’ll be happy to feature it as long as it’s not too product-centric.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

I’m happy to report my mornings are more productive now – and I haven’t suffered. I realize this type of schedule is easier for a freelancer like me but you may find ways to make your day more productive by batching tasks or disabling notifications. I’ll be happy to feature it as long as it’s not too product-centric.

Charlotte 150

Charlotte DC Washington Newsletter 150

Association Adviser

JUNE 15, 2018

At the MMCC conference in May, Dan Bennett spoke about the importance of bringing stories to your membership communication to convey who your association serves and why people should belong to it. High quality has its place if your association needs to present its best image for recruiting or promotional purposes.

Communications 81

Communications Video Survey millennials 81

MemberClicks

DECEMBER 19, 2023

Below, you’ll find seven easy steps on how to build a membership website to recruit and retain members plus find your perfect membership website builder! Members pay a fee for access to relevant perks, such as conferences, networking, or certifications. Engagement Tools : Online classes, newsletters, and group workshops.

Directory 52

Directory Discount Software Tools 52

Membership Marketing

MARCH 18, 2020

Offer Online Training – Conferences and in-person training are no longer available for the immediate future. Associations are best positioned to provide this timely information through regular updates and links on the website through newsletters and with breaking news via email.

Class 85

Class Newsletter Certificate Social Media 85

Velvet Chainsaw

OCTOBER 3, 2012

The Ever-Evolving Conference Speaker Contract. Nowhere is this evolution more evident than some conference speaker contracts. I have personally seen a change in some conference speaker agreements that I sign. Tweet about her specific session and the conference in general at least twice monthly using the event hashtag.

Social Media 40

Social Media Guidelines Conference Discount 40

Reid All About it

AUGUST 19, 2022

Recruiting young members. The latest MGI report disclosed how poorly associations are doing with young member recruitment. I’ll be happy to feature it as long as it’s not too product centric. Presenters: Maggie Bean, Product Marketing Manager, and Laura Christensen, Director of Professional Services, Validity. Quick hits.

Technology 43

Technology Software Cost Products 43

MemberClicks

DECEMBER 19, 2023

They also give vendors and your organization the opportunity to showcase products and services and meet new audiences and interest. For example, are your vendor booths for attracting new hires or for selling products or services? If you’re a trade association, hosting your own trade show can help bring additional value to your members.

Tools 52

Tools How To Software Cost 52

Association Adviser

JULY 11, 2017

It’s one reason why I choose to shop at Publix – “where shopping is a pleasure” – verses the other stores that sometimes offer the products I buy at lower prices. To recruit members and industry partners who will invest in your vision, you must be visible in the marketplace. It’s all about the brand. Be humble but honest.

Las Vegas 69

Las Vegas Newsletter Revenue Recruiting 69

.orgCommunity

JULY 18, 2019

Their new membership model includes unlimited access to certifications, online education, newsletters, industry analyses, and communities—the “ pay-to-play ‘extras’ in most association business models.”. Rethinking non-dues revenue: from products to partnerships. But, HFMA has cast that old non-dues revenue practice aside.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Reid All About it

FEBRUARY 4, 2022

I’ll be happy to feature it as long as it’s not too product-centric. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. How do you make the most out of recorded conference content and potentially monetize them to contribute to your organization’s bottom line? Tue 2/8 at 12 p.m.

Content 39

Content Education Recruiting Recruitment 39

SCD Group

JANUARY 13, 2013

So, here’s an iconic (more than 275 million copies sold since 1935) 77- year-old game engaging customers to update its product. Most associations are seeking ways to engage members, renew members and recruit new members. Here are some ideas you could consider: Magazine and/or newsletter online surveys.

Hawaii 40

Hawaii How To Newsletter Survey 40

Reid All About it

JANUARY 6, 2023

Conferences in a remote world. With so many people working part or all of the time from home, in-person conferences take on a new meaning. Rani Molla at Vox says conferences can cure the work-from-home blues. Associations and technology partners should keep this in mind when planning in-person events and user conferences.

Revenue 42

Revenue North Carolina Education System 42

Associations Now

SEPTEMBER 28, 2016

Martin says typical association content—magazines, newsletters, whitepapers, research reports, and however those are sliced and diced for social media—only gets people to the top of the marketing funnel. The CRM capabilities are worth the extra investment, though, Martin says, especially for making the membership recruitment pitch.

Case Study 40

Case Study eBook Content Social Media 40

Reid All About it

MARCH 11, 2022

Virtual conference attendee’s attention. Is your virtual conference engaging enough to prevent multitasking? I’ll be happy to feature it as long as it’s not too product-centric. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Fri 3/11 at 12 p.m.* – Mindful Networking.

LMS 195

LMS Revenue Los Angeles Newsletter 195