Association Adviser

OCTOBER 4, 2013

Are you at a stalemate when it comes to recruiting and retaining members? Create a contest and challenge members to recruit others to join. For each new recruit, the member’s name goes into a drawing for an iPad. Branch out from the typical places you recruit members. Julie Frey, APR, CPRC. Expand your network.

Recruiting 60

Recruiting Recruitment Florida Certificate 60

MemberClicks

AUGUST 9, 2022

Conferences are an amazing way to learn new skills, hear stories for other people in your industry and to meet new people. We’re diving into all the questions you have about hybrid conferences and events, so read on to learn more! What is a hybrid conference? A hybrid conference combines the best of both worlds.

Tools 52

Tools Conference Tips Organization 52

Reid All About it

JANUARY 15, 2021

In response to the pandemic, many associations hosted new virtual events, took down their members-only content paywall, and reduced fees for virtual conferences and education—changes that affect their membership value proposition. But, virtual conferences did dominate the rest of their list. . Content/education strategy. Quick hits.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

APRIL 12, 2019

The weekly list of free educational events and resources for the association community… If you’re at the digitalNow conference next week and see me wandering around, please let me know you read Association Brain Food, you’ll make my day, plus I’d love to meet you if we’re not already acquainted. 1 CMP credit.

LMS 276

LMS Pennsylvania Innovation Education 276

Higher Logic

MAY 29, 2020

This is how you can prove your new member community will be a valuable technology investment. In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Boring conferences. Here’s a cure for boring conferences. Credentialing support.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

JULY 24, 2020

Inspired by Priya Parker’s The Art of Gathering , MemberSuite describes the seven essential elements for creating a memorable virtual conference instead of the typical series of webinars with accompanying chat box. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Tue 7/28 at 11 a.m.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

JUNE 25, 2021

Most of the people I know who exhibited at virtual conferences this past year were not pleased with the results. Virtual conference pricing. Would you like to subscribe to this newsletter? A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

LMS 361

LMS Revenue Tips America 361

Achieve

SEPTEMBER 15, 2023

But as technology advances, you can’t help but think about the ways that your organization might not be keeping up with the times. Other associations post regularly on social media and cultivate vibrant online communities while yours just sends monthly email newsletters and occasionally meets over Zoom. Track engagement in your CRM.

Committee 52

Committee Newsletter Social Media Technology 52

Freestone

FEBRUARY 29, 2024

By making learning flexible, you can also reach non-members, boosting recruitment and driving non-dues revenue. Innovative and valuable content If you’re like other associations, your industry is experiencing fast paced technological advancements, ultimately driving your strategic choices.

LMS 52

LMS How To Certificate Learning Management System 52

Reid All About it

JULY 16, 2021

Usability testing is the latest version of that phenomenon—and it’s a good thing to learn about over on the Fionta blog since it solves lots of problems and increases the value of your technology investments. Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name.

Revenue 195

Revenue Video Strategy Industry 195

AssociationChat

APRIL 10, 2020

With the cancelation of the 2020 Marketing, Membership & Communications Conference due to COVID-19, ASAE will be taking a new, creative approach to recognize, celebrate and share the work of GCA Awardees. Advanced Medical Technology Association (AdvaMed); Saving Jobs and Lives – End Device Tax. E-Newsletter. E-Newsletter.

Newsletter 52

Newsletter Austin Committee America 52

Reid All About it

MARCH 19, 2021

Two proven tips to increase your newsletter’s open and click rates. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Quick hits. Ann Handley via Jaina Mistry, Litmus ).

LMS 370

LMS Nashville Strategy Video 370

MemberClicks

APRIL 19, 2024

It could include potential discounts for attending conferences or conventions and even place a value on exclusive member content. When it is complete, however, you will have a very valuable marketing tool to use in your recruitment process. This is often more extensive than a member organization may recognize.

Discount 52

Discount Price Sample Marketing 52

.orgSource

AUGUST 28, 2023

My first bit of advice is, don’t treat recruiting these experts casually. According to a 2020 Edelman study , 89% of decision-makers surveyed believe that thought leadership improves their perceptions of an organization — yet only 17% of them rate the quality of the information they read as very good or excellent.

Leadership 88

Leadership Social Media Case Study Industry 88

Reid All About it

FEBRUARY 17, 2017

I used to go online to quickly check my emails for anything important and I’d end up reading newsletters and community digests, moving onto Hootsuite, falling down the black hole of clicking on tweeted links, reading more articles, and oh why not just a glance at LinkedIn too, then more newsletters and suddenly hours have flown by.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

I used to go online to quickly check my emails for anything important and I’d end up reading newsletters and community digests, moving onto Hootsuite, falling down the black hole of clicking on tweeted links, reading more articles, and oh why not just a glance at LinkedIn too, then more newsletters and suddenly hours have flown by.

Charlotte 150

Charlotte DC Washington Newsletter 150

MemberClicks

OCTOBER 6, 2022

Membership acquisition is any form of outreach or activity to connect with potential new members—whether that’s through emails, recruitment events, social media, or any other means. Send an email newsletter regularly to share news, any exciting events on your calendar, and links or content that is relevant to your members and industry.

Membership Management 52

Membership Management Software Social Media Recruiting 52

MemberClicks

DECEMBER 19, 2023

Research competitors and events of interest for target audience Once you’ve identified your target audience, ask them about events and trade shows they have or plan to attend through a survey in your members-only area or next member newsletter. Pick the right trade show technology Technology is a key part of your trade show’s success.

Tools 52

Tools How To Software Cost 52

Reid All About it

AUGUST 19, 2022

Recruiting young members. The latest MGI report disclosed how poorly associations are doing with young member recruitment. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting.

Technology 43

Technology Software Cost Products 43

Spark Consulting

MARCH 6, 2014

Any tips on recruiting for larger commitment volunteering, like authoring a magazine article? Just as you do for membership, actively and intentionally recruit them for volunteer positions. EE: Research demonstrates that Millennials enjoy cross-mentoring more mature colleagues, particularly around issues related to use of technology.

millennials 150

millennials Certificate Project Committee 150

Reid All About it

MARCH 11, 2022

Virtual conference attendee’s attention. Is your virtual conference engaging enough to prevent multitasking? Held the second Friday of each month, these intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. More info/register.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Reid All About it

JANUARY 6, 2023

Conferences in a remote world. With so many people working part or all of the time from home, in-person conferences take on a new meaning. Rani Molla at Vox says conferences can cure the work-from-home blues. Associations and technology partners should keep this in mind when planning in-person events and user conferences.

Revenue 42

Revenue North Carolina Education System 42

Reid All About it

FEBRUARY 4, 2022

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Can I Afford a Hybrid Conference?

Content 39

Content Education Recruiting Recruitment 39

Reid All About it

NOVEMBER 4, 2022

Emily Kramer at the MKT1 Newsletter says your content will achieve its goals and make a greater impact if you plan its distribution upfront—and she explains exactly how to do that. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Fri 11/4 at 12 p.m.

Arlington 39

Arlington Technology Case Study Revenue 39

Reid All About it

FEBRUARY 16, 2024

You put a ton of effort into planning, promoting and hosting a conference, but once it’s over, attendees drift away. Conference/abstract management. Ex Ordo describes how to implement conference and abstract management software for medical, technical, scientific, and academic society events. Post-event attendee engagement.

Case Study 266

Case Study Newsletter Strategy Revenue 266

Aptify

DECEMBER 6, 2017

Thanks to its integration with other software in your technology ecosystem, your AMS helps you move prospects, customers, and members through the four stages of the marketing journey : attract, convert, close, and delight. But when they don’t, it’s time to think about a replacement. But is your AMS up to this job?

Marketing 56

Marketing Software Content Process 56

Reid All About it

FEBRUARY 5, 2021

A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. Conference insights from forward-thinking association event directors. Community manager survey. SEO for education programs.

San Diego 370

San Diego Price Strategy Education 370

Associations Now

SEPTEMBER 28, 2016

As marketing technology advances and member habits evolve, the power of inbound marketing continues to grow. Martin says typical association content—magazines, newsletters, whitepapers, research reports, and however those are sliced and diced for social media—only gets people to the top of the marketing funnel.

Case Study 40

Case Study eBook Content Social Media 40

Reid All About it

FEBRUARY 11, 2022

Year-round conference community. It” is that feeling of conference community, conversations and intellectual stimulation that WBT Systems says your association can keep going in a year-round learning community. Host: Association Women Technology Champions. Host: Brandt Krueger, founder Event Technology Consulting.

Content 39

Content Strategy Technology Analysis 39

Trade Association CEO Blog

MAY 27, 2011

Ask me for a quote on many projects like: Newsletter design, newsletter strategy, newsletter production, strategic planning, budgeting, evaluation of endorsed programs, governance structuring, bylaws, education programming, member database selection/conversion/optimization/training, discussion facilitation and more. Contact Me.

Newsletter 28

Newsletter Recruiting Recruitment Maryland 28

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization.

Newsletter 52

Newsletter Tips eBook Content 52

Association Adviser

DECEMBER 20, 2017

We address current trends and technology and talk about what our association is doing for members. They often come to us seeking to make a difference on behalf of the industry, although sometimes we recruit or suggest people for projects based on our subject matter needs. I published an article in VSAE’s newsletter one time.

North Carolina 60

North Carolina Georgia Virginia America 60

Association Adviser

DECEMBER 20, 2017

We address current trends and technology and talk about what our association is doing for members. They often come to us seeking to make a difference on behalf of the industry, although sometimes we recruit or suggest people for projects based on our subject matter needs. I published an article in VSAE’s newsletter one time.

North Carolina 60

North Carolina Georgia Virginia America 60

MemberClicks

MAY 13, 2022

The robust tools contained within this software option provide value to members, improve recruitment and retention, and save organizational leaders time and effort from having to jump between multiple systems. . When organizations begin investigating new technology, stakeholders emerge, each with their own opinions on the best path forward.

Software 52

Software Association Management Price System 52

Association Adviser

JUNE 18, 2013

According to the Association of Fundraising Professionals , a Naylor client, recruiting a new donor can cost up to 10 times more than keeping one. It is work to find leads, nurture them and close the sale, a process that sometimes takes months or years. Any experienced fundraiser knows that stewardship is paramount to sustaining donors.

Directory 60

Directory Revenue Social Media Cost 60