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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.

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Why Your Conference Marketing Strategy Should Include Speakers and Exhibitors

Associations Now

Searching for new avenues to promote an upcoming conference? With a big conference on the horizon, associations do everything they can to promote it and get the word out to their members and other potential attendees. As part of that marketing strategy, organizations should also consider asking speakers and exhibitors to help.

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How to Use Data to Drive Your Content Strategy

Association Analytics

Using data in your content strategy will help you identify what content members value most, what isn’t resonating and what needs to be tweaked. Use data to help build your content strategy. Start targeting specific products and services to specific people. Take action with your data. Start at a macro- level.

Content 169
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14 Best Member Retention Strategies to Engage Your Top Supporters

EventMobi: Association Events

That’s why having multiple member retention strategies in place is a must! In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Engage your members.

Strategy 130
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Plan, attack, conquer: A conference strategy

Aaron Wolowiec

13-16, we wanted to share more advice from conference goers to help you capitalize on your experience. Like many people, when I attended my first ASAE conference in 2006, I was overwhelmed and distracted by how the massive number of people, sessions and booths. So I developed a process I now use for every conference, including ASAE.

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Plan, attack, conquer: A conference strategy

Aaron Wolowiec

13-16, we wanted to share more advice from conference goers to help you capitalize on your experience. Like many people, when I attended my first ASAE conference in 2006, I was overwhelmed and distracted by how the massive number of people, sessions and booths. So I developed a process I now use for every conference, including ASAE.

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Math-Free Magic: Understanding Predictive Analytics

Association Analytics

Use your new crystal ball to help build your mid- and end-of-year strategies. Mid-year strategies – use your new predictive categories to adjust your engagement strategies throughout the year. End-of-Year Strategies – customize your approach for different renewal groups as the year wraps up.

Revenue 315