Higher Logic

FEBRUARY 4, 2020

What do your members want? Personalized content customized to their interests!]. ?? Delivered to their inboxes, online community dashboards, and everywhere they consume content.]. ?? 1 communication challenge for associations—more than two-thirds of respondents (70%) cited it as a “significant” challenge in 2019.”.

Communications 287

Communications Tips Content Tools 287

Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association.

millennials 307

millennials Montana Class Education 307

Reid All About it

MAY 21, 2021

I’ve seen many references over the past year to the power of “unlearning” conventional so-called wisdom so we can take on new and existing challenges with the mindset they require. Hooking members. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

San Jose 369

San Jose Email Marketing Tools millennials 369

Higher Logic

MAY 29, 2020

You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. Instead, you need to align your new online community with the mission and priorities of your association's leadership. New Member Acquisition. Member Engagement and Retention.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

MAY 14, 2021

The other big event was a Mother’s Day cookout with 20 family members (plus three wee ones and three dogs) on our deck. Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Hugs in the house! Host: Tasio.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

MAY 15, 2020

Marketing virtual/online education. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. How to Go Virtual (While Still Creating an Engaging Experience).

Puerto Rico 370

Puerto Rico Montana Revenue Conference 370

Reid All About it

JULY 16, 2021

Online education revenue. Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. At the ASAE website (members-only, probably), Quardricos Driskell of the American Urological Association writes about the hybrid future for advocacy. Usability testing. Hybrid advocacy.

Revenue 195

Revenue Video Strategy Industry 195

EventMobi: Association Events

SEPTEMBER 13, 2023

What do you hope your members feel when they think about your organization? Excitement, pride, gratitude—all of these emotions can stem from a positive member experience! So how do you improve your member experience? Member experience describes how people view, feel about, and engage with your organization’s brand.

Member Experience 130

Member Experience Tips How To Software 130

Reid All About it

AUGUST 27, 2021

If virtual or in-person conferences are part of your organization’s strategy—whether you’re a non- or for-profit, large or small organization—please participate in the Tagoras 2021 Virtual Conferences survey. Non-dues revenue. Amanda Kaiser recommends making your exhibitors and sponsors true content partners. Quick hits.

Tampa 200

Tampa Revenue Education Content 200

Reid All About it

DECEMBER 2, 2016

Ok, on to the list of this week’s free webinars and learning events. Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. More info/register.

San Jose 188

San Jose millennials Revenue Content 188

Higher Logic

FEBRUARY 24, 2020

The Metal Treating Institute ( MTI ) is a nonprofit trade association built to support its members, companies in the heat treating business. It has 370 member companies across 40 U.S. MTI adopted an online community in 2009. 2600% revenue growth in 14 years. 97% member retention rate. 97% member retention rate.

Revenue 207

Revenue Member Experience Tools Technology 207

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. We poured over them and pulled out highlights as well as insights about online education’s role in membership marketing and the membership value proposition.

Survey 150

Survey Marketing Certificate Education 150

WBT Systems

JANUARY 3, 2017

Whether your association is planning to launch new education or certification programs, or revitalize and restructure existing programs, our suggestion for your new year resolution is to invest in association learning technology. The key step to a designing a new strategy or plan for association learning is to set achievable goals.

Technology 210

Technology Learning Management System Certificate System 210

Reid All About it

DECEMBER 2, 2016

Ok, on to the list of this week’s free webinars and learning events. Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. More info/register.

San Jose 150

San Jose millennials Revenue Content 150

WBT Systems

FEBRUARY 28, 2017

We have come across several interesting articles in the past couple of weeks, which discuss some of the social, political and economic changes that are currently impacting how we work and learn. Members don’t understand learning – if they did, association education programs would suffer.

Education 150

Education Mooc Certificate LMS 150

Reid All About it

OCTOBER 27, 2017

The Halfway Rule ,” as explained by Amanda Kaiser at Smooth the Path, is one that no association should forget, especially when it comes to dealing with newer and younger members. Learn from these frightening tales of decisions made with bad data, ugly visualizations, misuse of web analytics, and more. More info/register. 1 CAE credit.

LMS 150

LMS millennials Blended Learning System 150

Reid All About it

MARCH 22, 2019

Your new member onboarding shouldn’t just be show and tell , says Billhighway. They suggest working with your chapters on an onboarding plan that helps you learn about new members’ needs, introduce them to the chapter and association, and guide them onto the most relevant membership path. Young Members: What’s Affordable?

Arlington 170

Arlington DC Washington LMS 170

Reid All About it

NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

Reid All About it

JANUARY 25, 2019

The weekly list of free educational events and resources for the association community… Oh my god, Millennials, Gen Z, they’re here! Don’t fall for sensational generational learning myths. If you haven’t tried member journey mapping, let me tell you, you’re going to love it. So enlightening, I kid you not. 1 CAE credit.

Chicago 170

Chicago DC Content Washington 170

Reid All About it

APRIL 5, 2019

Now that everyone has their face locked into screens throughout the day, people who can afford it are paying for “human engagement.” Membership for most is an online experience, but your local chapters and affiliates offer the luxury of “human engagement.” Locations: online and Washington DC. Venable LLP ). How H.I.Q.

District of Columbia 170

District of Columbia DC Washington LMS 170

Reid All About it

JANUARY 26, 2018

Attracting millennial/young professional supporters. WBT Systems explains what to do if one of your online courses fails , how to identify the problem and what to do about it. Keep learning! How to ask your boss for time to learn new things. Creating and running outstanding campaigns. Harvard Business Review ).

DC 225

DC Washington millennials Chicago 225

Reid All About it

NOVEMBER 11, 2016

Now on to the list of this week’s free webinars and learning events. Considering that 93% of all online experiences begin with organic search, organizers should learn the basics of SEO in order to drive more qualified visitors to event websites and to ultimately increase event registrations. Tue 11/15 at 12 p.m. –

Handbook 237

Handbook Washington eBook DC 237

Association Success

OCTOBER 26, 2020

Do you know who your members will be 10 years from now? By 2025, Millennials will account for 75 percent of the American workforce. The search for your future member — of any age or generational label — must be an on-going commitment, rooted in a sincere understanding of motivations and expectations. Especially young!

millennials 78

millennials Recruiting Recruitment Committee 78

Reid All About it

MARCH 9, 2018

Expand how your association thinks about sponsorship: partner with companies whose sponsorship and involvement will add value to your online learning programs. By changing their mindset and conversations with chapters , RAPS built stronger relationships with their chapters and helped them increase member engagement.

DC 120

DC millennials North Carolina Washington 120

Association Freak

MAY 21, 2022

We learned that some organizations have been victims across the membership landscape, and others have been victors of significant shifts in their environment. This report is about what studying the headwinds can teach association leaders and what you can learn from those who have tacked into them successfully. .

Revenue 72

Revenue Discount Products Marketing 72

Reid All About it

OCTOBER 21, 2016

Tagoras , a consulting and education firm specializing in the market for lifelong learning, invites you to participate in a survey that will help our community better understand how membership organizations use or don’t use social technologies to deliver learning. Here’s another link to the survey. Tue 10/25 at 12 p.m. – 1 CAE credit.

Survey 150

Survey Louisville DC Maryland 150

Reid All About it

MARCH 3, 2023

Self-assessments reveal where you need to improve your skills and what you need to learn. If you offer learning or membership subscriptions, clear your Harvard Business Review cookies and read this article by Nir Eyal. How can associations provide corporate partners with valuable access to their member communities ?

Revenue 39

Revenue Tools Education Member Experience 39

Reid All About it

FEBRUARY 23, 2018

The weekly list of free educational events and resources for the association community… Content is everywhere and a good deal of it is crap. Over at Spin Sucks, you can learn a few ways to ensure your content stands out in the stream of mediocracy. In the last of their three-part series on AI for associations, rasa.io

DC 79

DC Washington LMS Social Media 79

Reid All About it

OCTOBER 7, 2022

Don’t assume the membership recruitment, engagement, and retention practices that worked pre-pandemic will continue to work as well now. Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. Instructor-led education.

Blended Learning 41

Blended Learning Education Video Conference 41

Reid All About it

FEBRUARY 24, 2023

After reviewing ASI’s 2023 Membership Performance Benchmark Report, WBT Systems discusses the findings and highlights the role of professional development in attracting, engaging, and retaining members. Member renewals. Unpacked: What is holding you back from career success and strategies to move forward?

Certificate 39

Certificate Innovation Education Process 39

Reid All About it

MAY 20, 2022

Your employees and your members are not who they were before the pandemic, says Dean West, FASAE, of Association Laboratory in an entertaining, insightful post. Become the association your members (not just your board) need now and in the future. Online community. You are not who you were. Don’t be a weenie craving for ‘normal.’

Arlington 41

Arlington Project DC Technology 41

Reid All About it

NOVEMBER 18, 2022

They explain how to start listening to what your data tells you and what you might learn from it. Millennials are changing what it takes to succeed in sales , says Lindsay Ellis at the Wall Street Journal (no paywall). All events are online at Eastern Daylight Time unless otherwise noted. Hybrid work pitfalls. Guest: Barbara J.

DC 43

DC Education Technology Washington 43

Reid All About it

AUGUST 9, 2019

You definitely want to check out the 2019 edition of the Association LMS Buyers Companion from the good folks at Talented Learning. WBT Systems (of TopClass LMS fame) explains how learning subscriptions help good intentions come to life. Learning from #ASAE19 (Chatting with Agnes & Cecilia). It’s so flavorful. 1 CMP credit.

Columbus 39

Columbus North Carolina LMS millennials 39

Reid All About it

APRIL 20, 2018

Are you, someone on your education staff, or one of your members an “accidental” instructional designer? You’re not really qualified but you’ve learned enough to get the job done? Anna Ruth Williams explains why thought leadership content works —and she has eight statistics to back up her argument. Sprout Social ).

Social Media 37

Social Media Chicago Tools Washington 37

Reid All About it

MARCH 13, 2020

The weekly list of free educational events and resources for the association community… Before we get to the good stuff… What do your “engaged” members not know about? We all know to never make assumptions about member behavior (or preferences, needs, interests) based on your own behavior. Honestly, I’m not sure.

DC 44

DC Washington Revenue Communications 44

Reid All About it

AUGUST 23, 2019

The weekly list of free educational events and resources for the association community… Kaiser Insights and Dynamic Benchmarking invite your association to participate in the 2019 New Member Engagement Study. Design your learning program first and then figure out how you’ll handle learner assessment, right?

millennials 37

millennials Member Engagement Tools Tips 37

Reid All About it

SEPTEMBER 13, 2019

What percentage of your education revenue comes from selling professional development to nonmembers? WBT Systems explains how to increase your sales to nonmembers , an underappreciated market segment with huge potential. What a member (or anyone) says they need isn’t always what they really need. Kate Wagner, The Baffler ).

DC 34

DC Washington Revenue Review 34