Course How To Marketing Mooc 
WBT Systems
SEPTEMBER 12, 2017
Cannibalization is people’s biggest fear of the hybrid space,” says Jennifer Kush, PCMA’s director of experience marketing. “It Speakers either must be motivated to participate by marketing or “giving back” reasons, or they must be compensated for the additional time and effort. It doesn’t happen. Give attendees a call to action.
WBT Systems
AUGUST 15, 2017
An effective online learning marketing plan has three phases. The three E’s of marketing educational programs will help you succeed with each of these three phases of marketing. Expeditionary Marketing. Colleges and universities have also identified the lifelong learning market as a promising source of new revenue.
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WBT Systems
APRIL 3, 2018
Your argument for a new LMS has to be rock solid, so first we’re going to explain how to prepare a business case for a new LMS. Then, in our next post, we’ll explain how to make a compelling presentation of that case. How do your programs compare to the competition? Find out how your courses come up short.
Associations Now
JANUARY 17, 2017
Massive open online courses, or MOOCs, have been around long enough that some strong takeaways are starting to show themselves. Read on to see what Harvard and MIT have learned about MOOCs—and what your association should keep in mind. million people that accessed content in a course, just 16.6
WBT Systems
JULY 10, 2018
Review position descriptions at your association (including your own position) and at other associations to decide which skills and knowledge you need to: Take your association’s educational programs, program management, or program marketing to the next level. Attract new market segments. Beat the competition. Take on new projects.
Reid All About it
MAY 12, 2023
WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. Learning business. Membership tiers.
Spark Consulting
OCTOBER 7, 2013
It’s a six unit free MOOC that is designed to provide (and I quote): An overview of today’s digital measurement landscape. Guidance on how to build an effective measurement plan. Deep-dives into Google Analytics reports with specific examples for evaluating your digital marketing performance. cool technology Google'
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