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Why your association needs to adopt a data governance policy

Nimble AMS

Key definitions: Include a glossary of important terms used in your policy, like data, data user, access, metadata, and custodian. Prioritizing data governance can help you build trust in your organization, attracting new members while also boosting member engagement and retention. . Download now.

Committee 116
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Association Brain Food: 6.23.23

Reid All About it

As an event organizer, you can expand your attendee base, create richer customer connections, and drive your business goals further by creating an accessibility-friendly experience for your events. Renew: Is Your Member Renewal Journey Magical or Miserable? 1 CMP credit. . 1 CAE credit. More info/register. 1 CMP credit.

Metro 195
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Association Brain Food Weekly: 3.26.21

Reid All About it

Association innovation. Mary Byers, CAE, CSP, in partnership with Loyalty Research Center, recently released a fascinating environmental scan on association innovation: Association Innovation Scan: The Association Professional’s Guide to Winning with Innovation. Intuitive innovation. That stinks. Wait, what?

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Association Brain Food Weekly: 5.29.20

Reid All About it

WBT shares ideas for using what you learn during reboarding to better serve members. Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. The Online News Association is turning their conference into a virtual “ global journalism innovation festival.”

San Diego 259
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The Story of How My Book Came to Be

Elevating Engagement

“What are the things we are doing today that members think are valuable?” And so, through carefully crafted questions, I helped them figure out which strategies and innovations would improve each organization’s value. The definition of value is not the only place where association leaders and members are divided.

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Association Brain Food: 3.10.23

Reid All About it

But busy association professionals can definitely save time using ChatGPT as a starting point on many tasks. How to Personalize and Automate your Member Experience Despite technology that helps associations take some of the labor out of communicating with members, true custom member experiences still tend to require manual effort.

Committee 195
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Your Guide to Effective [Not Annoying] Marketing Personalization

Higher Logic

After all, Accenture Innovative found that almost all consumers (91 percent) are more likely to shop with brands who personalize their experience. Takeaway : They might not notice when you do it right, but they definitely notice when you do it wrong. But first…. 7 Ways You Might Be Delivering Annoying Personalization.

Marketing 149