Nexus Marketing

JUNE 27, 2023

With the platform achieving over 100 million active users in just under two months since its release, it’s become clear to all digital marketers that ChatGPT , an AI-powered tool, isn’t going anywhere. We use the tool to quickly create meta descriptions that we adjust afterward. Nexus Marketing’s ChatGPT use cases 1.

Process 40

Process Content FAQ Guidelines 40

Reid All About it

JUNE 16, 2023

AI watch With the release of generative AI tools, like ChatGPT, it’s an exciting time to be a writer—a human one. ChatGPT can definitely help professionals with tasks, but its output still requires a human touch. Is it a system, a process, a style, a tool, or software? Don’t give that up! Quick hits Good news!

Project 195

Project Tools Revenue Metro 195

.orgSource

MARCH 20, 2023

Unfortunately, despite the hefty price tag, the mechanics are meaningless without the philosophy, strategy, and culture that maximizes those tools. Continuously Improve Quality Digital transformation is a process of continuous quality improvement. One thing has definitely changed. Those statistics were not surprising in 2017.

Leadership 88

Leadership Process LMS Technology 88

Reid All About it

JANUARY 19, 2024

Walk through the M&A process and explore key considerations from kickoff through closing a transaction. Building Your 2024 Video Strategy: A Guide for Associations To acquire and retain your membership and drive non-dues revenue, you need to include member-driven video in your strategy. Who needs to be in the room? 1 CAE credit.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

JUNE 9, 2023

Raymond Carver, “Rain” Non-dues revenue. Hear about tools to make multimedia publishing possible and affordable, how to determine what mediums to publish your content, and when to use all mediums. But We Want Your Sponsorship How can an association build non-dues revenue and member engagement all at once? 1 CAE credit.

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

MARCH 17, 2023

Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. I will definitely make that again. Code of Ethics: An Association’s North Star A well-defined and articulated Code of Ethics can serve as both a governance tool and a strategic management tool.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

APRIL 16, 2021

How Your Association Can Drive Revenue & Growth with AI-Based Personalization. Organizations are not only seeing deeper engagement, but also increased sales and more diverse revenue streams. Keep it Agile: Community Management Processes. Responsible Revenue: How to Host a Profitable and Safe Hybrid Event. CAE credits.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

JUNE 23, 2023

WBT Systems goes over some ChatGPT basics, brings up some concerns—like why you shouldn’t rely upon it to do all your work, and explains how association professionals, including education teams, are using ChatGPT to save time and jump-start the creative process. Our AI future. 1 CAE credit. More info/register. 1 CMP credit. . 1 CAE credit.

Metro 195

Metro Strategy Technology Marketing 195

.orgSource

JULY 25, 2023

The process of seeding communications to put them in the right hands is tedious and slightly opaque. Up Your SEO Advantage “Ranking high in the search process can be a significant challenge,” Amy advised. I definitely see AI playing a role in that space. Yet, if you are a wizard with keywords, your audience will hear you.

Team 88

Team Marketing Analysis Social Media 88

Nexus Marketing

MAY 17, 2024

Ads are a massive revenue source for Google, so we can definitely expect more changes to the AI Overview system in the future for this reason alone—nothing’s set in stone! AI Overviews also appear to favor trusted domains that discuss topics related to the query (just like the normal organic ranking process).

Content 52

Content System Analysis Resources 52

Associations Now

MARCH 3, 2023

The Snow and Ice Management Association recently launched a pair of virtual tools to better engage with members and increase membership. We’re definitely servicing more and better than we ever have before. We capture revenue and information, and we’re not missing so many leads.” Birch, SIMA Chief Operating Officer Brian K.

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Price Revenue Products Tools 62

Reid All About it

APRIL 23, 2021

From modernizing your sales and marketing tools, to launching a new learning management system, to bolstering your events team — and much more — learn how you don’t always need permanent staff to achieve permanent results. Event Revenue and Sponsorship ROI. CAE credit. Tue 4/27 at 1 p.m. 1 CMP credit. 1 CAE credit.

Revenue 370

Revenue Strategy Content Education 370

Higher Logic

JANUARY 23, 2018

It’s often a long process. You’ll likely face questions and concerns even after you present your team with details on how an online community can improve acquisition, retention, and revenue. You can also recoup a lot of expenses by using your community to generate revenue. We Already Have Similar Tools. Don’t we all?

Social Media 195

Social Media Software Revenue Project 195

AvidXchange: Association Management

OCTOBER 20, 2021

The answer is to embrace a strategy focused on digital resiliency that includes investing in accounts payable (AP) automation software to ensure more secure and faster invoice and payment processes.  That drives more efficiencies and provides more technology strength to hold off future business disruptions.

Marketing 130

Marketing Software Technology Association Management 130

Reid All About it

MAY 12, 2023

WBT shares seven MOOC business model strategies you should definitely steal. Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process.

Chicago 200

Chicago Newsletter Mooc Education 200

Higher Logic

OCTOBER 22, 2019

Your management software should support integrations with quality tools to help you meet your objectives and support your members. You can save your team a lot of time and energy by choosing an AMS that integrates with your event management software system or your online community’s event management tools. Manage recurring payments.

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System Association Management Software Strategy 192

Reid All About it

OCTOBER 22, 2021

talking about the return to the workplace—definitely worth the 33 minutes. . I’ve seen people in ASAE Collaborate and other forums ask about vaccination (and negative test) verification tools. Presenters: Michael Shonholz, Chief Revenue Officer, ARG. The first episode features Jamie Notter of Propel (hello again!) CAE credits.

San Diego 195

San Diego Education Social Media Content 195

Achieve

AUGUST 18, 2020

With the right strategies and tools on your side, you’ll be launching your first virtual auction in no time. As with any event your organization hosts, setting a few parameters at the beginning of the planning process will be helpful to ensure you get the most from the event. You’ll definitely need the right tools for the job. .

Guidelines 98

Guidelines Software Price Revenue 98

Reid All About it

AUGUST 28, 2020

MemberSuite suggests taking advantage of this opportunity to rethink your relationship with corporate revenue partners —sponsors and exhibitors—and work with them to find new ways of generating non-dues revenue for your association. These women faced the pause in events, processed their emotions and options and took decisive action.

Montana 359

Montana North Carolina Content Certificate 359

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Percent of Associations agreeing that NDR is a serious challenge: 2016. ** 54%.

Revenue 60

Revenue St. Louis Price Cost 60

Nimble AMS

DECEMBER 27, 2022

Professional societies, trade associations, and nonprofit groups can all use analytics tools to improve their staff operations, reach more members and non-members, and make meaningful progress toward their mission and goals. . The only way you can definitively know is by examining data related to your aims. Prescriptive analytics .

Association Management 135

Association Management Software Analysis How To 135

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

JULY 24, 2020

She also said, shame is not a tool for social justice, but for oppression. This conversation will be a starting point for those unsure of where to begin, as well as a welcome space for those who have already started this process to share their experiences. Until next week, stay awkward, brave and kind.* . *I Host: Association Success.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

JANUARY 26, 2024

Revenue Revamp: 5 Game-Changing Fixes Help Chapters Increase Non-Dues Revenue in 2024 If sponsors, exhibitors, and advertisers believe your chapters can positively impact their bottom lines, chapters will convert more customers with less effort. Get valuable feedback from those who have gone through the process. 1 CAE credit.

Survey 256

Survey Project Strategy Education 256

Higher Logic

JULY 20, 2017

Many organization never fully answer this question or define their community’s business goals, so it becomes just another relatively isolated tool among many. It should be part of a larger suite of platforms, all of which work together to forward business goals like customer acquisition, engagement, retention, and revenue.

How To 166

How To System Team Marketing 166

Leading Learning

DECEMBER 3, 2023

Our view at Leading Learning is that lifelong learning, by definition, occurs throughout life. It’s very hard to say how large the total market for lifelong learning is, mostly because of the limited definitions of “lifelong learning” and “adult learning” that most market analysts use. Again, definitions are a big issue.

Marketing 52

Marketing Mooc Course Education 52

Reid All About it

MARCH 3, 2017

I definitely agree with the #1 blogging tip: create a content strategy. Tue 3/7 at 1 p.m.* – Revenue Generation through Your Mobile Event App. Learn how leading organizations are generating revenue through their mobile apps and moving sponsors from doubting the value of supporting an app to asking a year in advance for the sponsorship.

millennials 150

millennials Recruiting Recruitment Revenue 150

Reid All About it

MAY 1, 2020

They suggest associations go beyond Zoom and other web-conferencing tools and consider virtual reality for association meetings and events. “If Sarah Michel at Velvet Chainsaw Consulting recorded a shortish video you should definitely watch: five tips to guarantee engagement at your virtual event. Engaging virtual attendees.

North Carolina 273

North Carolina Revenue Strategy Education 273

MemberClicks

APRIL 25, 2023

While organizations also lean on typical success metrics like the amount of revenue raised or number of people who showed up, feedback from attendees is also a crucial component of an event post-mortem. Use the right tool to send your survey. Lean on the right tools to plan and assess events.

Survey 52

Survey Software Membership Management Social Media 52

Reid All About it

MAY 29, 2020

Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. Acquire “mind tools” for boosting focus, productivity, and momentum in any environment. In cases of cancelled/postponed events, associations are struggling to find ways to save sponsorship revenue.

San Diego 259

San Diego Strategy Conference North Carolina 259

Achieve

AUGUST 18, 2023

For events that have a high fundraising potential to start, such as live auctions, being strategic in your marketing efforts can lead to significant revenue generation. Release Your Auction Catalog in Advance While the main purpose of an auction catalog is to serve as a guide to the event, it can also be a useful marketing tool.

Marketing 52

Marketing Video Social Media Revenue 52

Reid All About it

JULY 10, 2020

The six months since lawmakers and the administration reached an agreement in December on fiscal 2020 spending have been unlike any other in the history of the appropriations process. Revenue and Pricing Strategies for Virtual Events. The technical process is relatively easy. Tue 7/14 at 12 p.m. More info/register. Now you can!

Montana 365

Montana Content Price Strategy 365

Reid All About it

MARCH 10, 2023

But busy association professionals can definitely save time using ChatGPT as a starting point on many tasks. They explain how podcasts can benefit associations and their audiences, provide tips for starting an association podcast , and describe the planning process and issues to consider before you decide to move forward. 1 CAE credit.

Committee 195

Committee Education Software Technology 195

Association Success

AUGUST 27, 2019

Given the evolution of brand, it’s no wonder the definition has gone from concrete to seriously abstract. Some of the more fuzzy definitions have tried to capture this feelings-based relationship between a brand and a customer. . But as with any problem, we have to agree on its definition before we can begin to solve it. .

How To 66

How To Class Review Products 66

Fonteva

SEPTEMBER 2, 2021

With an intuitive design and a comprehensive arsenal of integrated tools to maximize member and staff activity, the Fonteva Salesforce App is without a doubt our favorite AMS solution. Salesforce’s cloud-based hosting allows for mass storage and powerful processing capabilities. Integrated SEO tools. Stand Out Features.

Software 52

Software System Tools Membership Management 52

Reid All About it

SEPTEMBER 15, 2017

If you’re wondering what former Aptify founder Amith Nagarajan has been up to since selling Aptify —because he’s definitely a guy to keep an eye on—Ben Martin CAE talked to him over at theNIRD.org. Keep an eye on rasa.io too—I think it will help shape the future of associations. Lunch provided. 1 CAE credit. Duration: 1 hour. Lunch provided.

Raleigh 203

Raleigh Arlington Social Media DC 203

Association Success

SEPTEMBER 13, 2018

I am not an expert on Millennials, but I have three daughters aged 22, 20 and 18 so I am definitely gaining some basic understanding of how they think. We looked at its development as a three-step process: 1. Platform with tools and apps. We need to think about the digital expectations of this generation, and meet them.

millennials 138

millennials Content Technology Social Media 138