Potomac Core

MARCH 7, 2016

Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? As increasing regulatory oversight dominates the federal and global landscape, building an agency focused strategy on behalf of your members can pay dividends for the industry and for your association.

Strategy 100

Strategy DC eBook United States 100

Potomac Core

MARCH 22, 2017

In several instances, several Association CEO’s are utilizing radical transformation strategies to increase their relevance to the members and the industries they serve. Do Association’s need Radical Transformation Strategies to remain relevant enough to keep their members engaged over the longer term?

Strategy 114

Strategy eBook Cost Revenue 114

Higher Logic

OCTOBER 8, 2018

In the same regard, there should be some strategy and budget considerations behind the modules you invest in. This eBook will help you determine the best modules to support each of these six core objectives: Objective #1 - Recruitment + Retention. Objective #6 - Online Member Experience. What is your community’s top goal?

eBook 109

eBook Directory How To Member Experience 109

Higher Logic

MAY 29, 2020

This is how you can prove your new member community will be a valuable technology investment. Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. New Member Acquisition. Member Engagement and Retention. Growing Non-Dues Revenue.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

APRIL 14, 2020

Multiple associations have made the decision to move their communities from members-only to open to any industry professional. Members Supporting Members, Personally + Professionally. APGA uses the community as a place for members to ask additional questions. How can your association provide this value to your members?

Library 318

Library Austin eBook Learning Management System 318

Higher Logic

JANUARY 24, 2019

After all, no matter how many new members you attract, it’s your retention rate that drives real growth. Member engagement drives retention, and communication is the key to boosting engagement. There are a few essential elements to consider as you develop smarter communication strategies for your membership program.

Communications 209

Communications Software Member Engagement Event Planning 209

Potomac Core

OCTOBER 29, 2017

These steps build a plan that identifies the role that each Association in the Supply Chain plays in carrying out its Advocacy Strategy. Having an Association Supply Chain Advocacy Strategy positions Industries to more quickly and effectively respond. This could be the dawn of Member Engagement 3.0.

New Mexico 155

New Mexico Illinois eBook Member Engagement 155

Membersuite

OCTOBER 21, 2022

An AMS with a built-in data warehouse can create and store snapshots of data on a weekly and monthly basis so that you can see trends for different segments, for example, member recruitment, member renewal, and member or customer engagement trends. Enable Historical Insight. Ensure Scalability.

Analysis 142

Analysis eBook Software Report 142

Association Adviser

NOVEMBER 13, 2018

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. Download a recording of “A Balanced Approach to Member Engagement” here. Have additional questions? It’s harder, but possible.

Member Engagement 60

Member Engagement Survey Social Media Communications 60

Potomac Core

SEPTEMBER 9, 2015

Opportunities to facilitate higher levels of member engagement within a member segment. It’s all about “knowledge sharing” and creating innovative opportunities for different member segments to contribute their expertise in a collaborative manner. Next Steps. Notwithstanding U.S.

Innovation 100

Innovation eBook Member Engagement Cost 100

Potomac Core

AUGUST 2, 2017

Data Driven Engagement is the best bet for Associations seeking to accelerate member engagement. Getting and keeping members engaged will be even more challenging. This means your Association needs to build strategies that help your members achieve their business and professional outcomes.

Member Engagement 100

Member Engagement eBook Survey Strategy 100

Potomac Core

AUGUST 5, 2015

With so much new technology available, should associations develop an innovation strategy? Your association might want to understand what strategic initiatives it should put in place in order to drive your organization’s impact on member business outcomes. Not necessarily. Association Outside In Innovation.

Innovation 100

Innovation eBook Member Engagement Technology 100

Potomac Core

APRIL 19, 2016

Advocacy Strategy Shift. Through the creation of innovative compliance strategies that create competitive advantage for the industry. For example, in 2012, AOPL and API (the American Petroleum Institute) collaborated to build an Annual Liquids Pipeline Safety Performance Report & Strategic Plan. Member Engagement.

eBook 100

eBook DC Member Engagement Innovation 100

WBT Systems

JANUARY 3, 2017

The key step to a designing a new strategy or plan for association learning is to set achievable goals. The key to this is to understand the needs and expectations of your members with regard to association education programs. Increased Member Value – members place high value on association education, especially younger members.

Technology 210

Technology Learning Management System Certificate System 210

Higher Logic

OCTOBER 23, 2018

If that’s you, or even if you think your members are pretty engaged, this is an area where you should be focusing if you want your members to stick around. How to f ix it: Get your members engaged. Your content is based on real, active data points that inform how you engage with them. No, no, no.

Tools 258

Tools eBook Report Learning Management System 258

Higher Logic

JULY 19, 2018

Setting up an automated campaign once and revisiting it based on your goals, rather than manually completing mundane segmenting tasks, is a simple way to make massive improvements to your strategy in terms of productivity and efficiency. Include these 5 tactics in your strategy before hitting send. This is key to avoid the trash bin!

Tips 159

Tips eBook Newsletter Marketing 159

ISAE

SEPTEMBER 14, 2023

Additionally, these revenue streams can even boost member engagement. Offer new paid perks to members like access to exclusive webinars or presentations, courses designed by industry experts, conferences, and more to improve your association’s offerings. Create educational courses that can help members refine their skills.

Revenue 52

Revenue Learning Management System Course eBook 52

Potomac Core

APRIL 5, 2016

As global and domestic economies endure uneven performance, highly engaged boards who are strategic in focus are leveraging their industry associations to devise growth and operational excellence strategies. Member Engagement Creates Association Relevance. Data Fuels Active Innovation.

Innovation 100

Innovation Member Engagement eBook Industry 100

Potomac Core

JUNE 28, 2015

Member losses are difficult especially when an Association loses larger members. Yet the painful lessons from these resignations can help your organization reposition itself and drive accelerated member engagement and achieve improved operating performance.

eBook 100

eBook Member Engagement Products Review 100

Potomac Core

NOVEMBER 3, 2015

For example: Brent J. Associations will become more essential and relevant for the members and industries they serve. This strategy helps associations position themselves and can help them avoid being eliminated from membership budgets at renewal time. National Wooden Pallet and Container Association, NWPCA.

Innovation 100

Innovation Industry eBook America 100

Higher Logic

JUNE 6, 2019

Could the same concept apply to building a community for your customers or members on social media? Social media is an important part of any organizational strategy. If your members are going to see ads, you may as well make sure you’re benefiting from it – and choosing what gets promoted. We think so.

Tips 136

Tips Social Media Revenue Content 136

MemberClicks

NOVEMBER 16, 2021

Suggesting new ways for members to get involved. To help you get started with your own member newsletter, we’ve put together 25+ examples, tactics, and tips including: 18 Member Newsletter Content Ideas. How to Choose Your Member Newsletter Name. Get Inspired With These 18 Member Newsletter Content Ideas.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

Suggesting new ways for members to get involved. To help you get started with your own member newsletter, we’ve put together 25+ examples, tactics, and tips including: 18 Member Newsletter Content Ideas. How to Choose Your Member Newsletter Name. Get Inspired With These 18 Member Newsletter Content Ideas.

Newsletter 52

Newsletter Tips eBook Content 52

WBT Systems

JULY 31, 2018

Associations with a higher percentage of millennial members are more likely to have experienced increases in their one-year and five-year membership numbers. Recruitment strategy: help millennials get jobs. Website visitors provide their email address in exchange for a download of a tip sheet, checklist, report, or ebook.

millennials 150

millennials Resources North Carolina Certificate 150

WBT Systems

DECEMBER 13, 2016

For example, the top ten blog posts in 2016 were: Why Digital Badges are the Future of Association Education. Learning Content Curation for Association Member Education. 4 Ways Education Programs Increase Value for Association Members. Successful Learning Management System Implementation eBook.

Learning Management System 150

Learning Management System LMS System Certificate 150

Higher Logic

SEPTEMBER 13, 2018

As a community manager, however, you want to design a giveaway that will actually support your community’s growth in the long run by enticing your members to invest more than the bare minimum. So for example, it could be “Let’s Meet: Canada.” Here are some growth strategies you can use for your own community giveaways.

Case Study 68

Case Study eBook Library Conference 68

Smooth The Path

MARCH 14, 2017

However, how your AVTP takes shape does depend very much on how similar or how diverse your new members are. Content Oriented AVTP for Homogeneous New Members. Your new members may be very similar, for example, they may tend to join at a career milestone i.e. new-to-the-profession, new manager, or new business owner.

Association Value 68

Association Value eBook Member Experience Resources 68

Higher Logic

OCTOBER 25, 2018

If you switch your AMS provider to get better features in one area, let’s say member communications, then you’ll probably notice another shortcoming in your new AMS. For example, maybe now it’s not so strong in event registration details. Engagement, Upsell, Advocacy: How Community Tools Can Transform Your Customer Marketing.

Tools 176

Tools Member Experience Software Marketing 176

Reid All About it

MARCH 9, 2018

By changing their mindset and conversations with chapters , RAPS built stronger relationships with their chapters and helped them increase member engagement. Hear about strategies and tactics to meet the requirements of one of the most modern and stringent personal data legislations. Pew Research ). More info/register.

DC 120

DC millennials North Carolina Washington 120

Higher Logic

OCTOBER 10, 2016

In early 2012, Dynamic Communities was continuing its tradition of providing excellent programs, including webinars, chapter meetings and annual conferences, but the team recognized they were very limited in their ability to communicate with members and foster communication and engagement among them. “We Chapter Communities.

Team 120

Team eBook Conference Examples 120

Reid All About it

FEBRUARY 2, 2018

The weekly list of free educational events for the association community… Amanda Kaiser (aka Smooth The Path) and Dynamic Benchmarking just published the New Member Engagement Study. Hear about the latest fixes and best strategies for applying them. I had no idea. ( BBC Travel ). More info/register. Host: Smart Meetings.

Chicago 93

Chicago Nashville DC eBook 93

SCD Group

JULY 22, 2012

Rewriting the Rules of Member Engagement: 5 Ways Associations Can Leverage CRM to Drive Interaction and Relevance eBook from Avectra. Manage the Member Lifecycle. Automate and measure member engagements. Strategy | Content | Discovery. Association Strategy: Hire Slower, Fire Faster. Newer Post.

Discount 40

Discount Price eBook Recruiting 40

Reid All About it

JUNE 17, 2022

WBT Systems suggests strategies to reverse the decline in virtual and in-person conference registrations that many associations are experiencing right now. They describe the reasons behind this decline and offer solutions to overcome those barriers or engage the person elsewhere. Declining conference registrations. More info/register.

DC 39

DC Revenue Washington Leadership 39