Price Your eLearning Right

Blue Sky eLearn

Rethinking Event-Based Pricing. One of the most common mistakes I see in pricing eLearning is exclusively applying the old one-time registration model. Before setting pricing, it’s critical to understand your market. Consider these models to price your eLearning right.

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Associations play an important role in higher education

Aaron Wolowiec

education) wasn’t nearly as strong. And then comes the price tag. As some of you may know, I work at a university (in addition to my Event Garde role), so I live and breathe higher education. One example: competency-based education. Mix and match educational opportunities.

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Associations play an important role in higher education

Aaron Wolowiec

education) wasn’t nearly as strong. And then comes the price tag. As some of you may know, I work at a university (in addition to my Event Garde role), so I live and breathe higher education. One example: competency-based education. Mix and match educational opportunities.

How Associations Can Transform Higher Education

Reid All About it

Kevin Kelly, from his book, The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future ). The sad state of higher education. When I went to college, a middle class kid could afford a four-year liberal arts education.

Face Your Fear of Technology

Association Adviser

Technology (and the thought of it) sometimes elicits a similar response. I’ve worked with hundreds of associations and here are some of the responses I have gotten when asking about their take on “technology” or “new ways” of reaching and engaging their members: Do we have to?

Associations Need to Lead Change with Education Programs

WBT Systems

“ The Association Role in the New Education Paradigm ”, a recently published whitepaper, outlines the potential for Associations to lead a much needed change in the current education industry. Attracting New Members with Association Education Programs. “We

Gamification: Before You Implement the Technology.

YourMembership Blog

Education + Alumni. Pricing. Technology. We’ll save the education and gamification talk for another time but I mention it to point out that harnessing the power behind and desire to achieve is not a new concept. Gamifiying your organization is not about technology.

How to Tame Technology

Association Adviser

” But, according to the association technology experts we consulted, if you don’t get some more features soon, you ain’t going to have more members. Technology is no longer a siloed department. Common association technology mistakes. Technology success stories.

Why (and How) to Design Association Education for Young Professionals

WBT Systems

Their numbers alone are enough to compel associations to pay attention to the educational content and delivery methods these generations need and seek. If not, it’s time to educate the employers in your profession or industry about how your association’s professional development programs can be an extension of their own training and development efforts. Consider offering bulk pricing to company members so they’re incentivized to register employees in your eLearning programs.

New Year, New Technology?

YourMembership Blog

Education + Alumni. Pricing. Technology. New Year, New Technology? It’s an excellent time to reevaluate the technology you’re using. The goal behind technology, as I’ve written in past posts, is to simplify your daily tasks. January is technology month here at the blog. (Of Of course, technology is on our minds every day because that’s what we do.) One Comment to “New Year, New Technology?”

Why CX Matters: How does technology aid customer experience?

Association Success

In this second part of a series on CX at associations, turn to technology for answers. When you delve into putting a customer experience strategy in place, you’ll naturally start to think about technology that will enhance the customer experience.

Arrested Development? A Strategic Approach to Technology Reboots Association Growth


Somewhere back in the Dark Ages of IT- say two years ago, because that’s how fast the electronic world moves now ¬- we thought about technology as a tool to do business. Technology has made the leap out of the toolbox.

What Technology Makes the Must-Have List?

YourMembership Blog

Education + Alumni. Pricing. Technology. What Technology Makes the Must-Have List? Working in a technology company means we have a lot of early adopters. I recently asked this group of experts what technology they couldn’t live without. Okay, so we also have some comedians at but velcro is technology in the sense that technology is only a tool for helping you become more efficient. Education + Alumni. Pricing.

Techsoup Canada: Technology for nonprofits and charities


As an association, technology can be a tremendous asset in achieving your mission. When an association has access to robust technology — as well as the knowledge and capacity to put tech to proper use — the impact can be transformative. Unfortunately, many associations has a fraught relationship to technology. These factors are compounded by real barriers to access; much of the tech that can help associations do better work is priced for the private sector.

How to Meet the Membership & Education Expectations of Millennials and Gen Z


New research shows they have much greater price sensitivity and much lower brand loyalty than older generations. The 4 Education Expectations of Millennials and Gen Z. Attract their interest, and prove your relevance with targeted information and education.

The Impact of Gas Prices on Associations and Their Members

Observations on Association Management

The Impact of Gas Prices on Associations and Their Members. Associations, like every other type of business, are feeling the impact of rising petroleum prices. The effect of high gas prices will be felt for the forseeable future. As frightening as the rapidly-escalating price of energy is, it provides us with an opportunity to think about new ways to do business. Labels: environment , gas prices , social changes. education. (1). gas prices. (1).

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How Do Your Learning Opportunities Compare To These Top Ten Traits Of Quality Education Programs?

Velvet Chainsaw

Training Magazine recently recognized its Top 125 2012 education programs. So how do your learning opportunities compare to these top ten common traits of successful education programs? Education programming with learning outcomes that directly support organizational goals.

New Technological Realities: What’s on the Market?

Association Success

Technology to send your association hurtling into the future. This is a trendy topic these days because these technologies are increasingly accessible in the market. They can be given away in gift bags due to size, price, and easy user experience.

Can Associations Corner the Education Market?

Associations Now

A look at some of the roles associations can play as the price and demand for traditional higher education continue to climb. With the rising costs of higher education—college tuition costs have increased by more than 500 percent over the last 28 years—and growing skepticism that the price may not be worth it , the idea of a traditional college education is experiencing somewhat of a backlash and is opening a potential opportunity for associations.

APPROVED Using the Value Ramp To Build An Educational Portfolio

Association Success

Does your association offer a complete range of educational products, or are your members missing out? In today’s economy, traditional modes of education are losing steam. Associations come to us when they want to improve the range of educational products they offer to members.

After Merger Shifts Membership, Publishers Group Doubles Down on Education

Associations Now

In the nearly three years since the Association of American Publishers merged with the Association of Educational Publishers, the former group’s membership has become increasingly more populated by educational publishers.

Nine tips to promote win-win negotiating (no matter the contract)

Aaron Wolowiec

technology, entertainment, speakers, décor and hotels). A correlation exists between the value of your business and the number of concessions or price breaks your organization can expect to receive during contract negotiations. Educate yourself about the person/entity with whom you are negotiating – know their needs. Look beyond price to conditions. On Wednesday, Nov.

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SCD Group: 5 Articles on Association Meetings & Education

SCD Group

5 Articles on Association Meetings & Education. Education (whether conferences, seminars or webinars) represents a key component – and major revenue source – of most associations. Boring Conference Education Creates Zombie Attendees By Jeff Hurt via Velvet Chainsaw’s Midcourse Corrections What created this zombie army? Boring conference education! Bad And Boring Education Is Unacceptable. 5 Articles on Association Meetings & Education.

How to Launch an LMS with No Content

Blue Sky eLearn

Instead of leaving these on your regular website, move any educational white papers over to your LMS. . Look into pricing for getting sessions recorded at your next one. We must be kidding, right? Well, yes and no!

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It’s all about education, which for many associations means an LMS

Effective Database

One of the most significant trends that I’ve seen in the association market over the past two years is a dramatic increase on the value and offerings of education. Association members are demanding more and better educational opportunities. And of course, these offerings have to be at a relatively low price point, and have to be easily accessible, which in the most generic form means webinars and/or other forms of online learning. What technology really does?!?).

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Goodbye e-learning

Aaron Wolowiec

So when I came across “Association Learning + Technology 2014,” a recent report by Jeff Cobb and Celisa Steele , founders of consulting firm Tagoras , imagine my delight! Young or old, technology has redefined the way we learn and work. The point is: Don’t be afraid to taste technology.

6 Ways to Repurpose Your Webinar Content

Blue Sky eLearn

If you’re selling these, you can also get creative with how you sell them – separately for one price, bundled for a discount, and so on. Just like your presenters do with a face-to-face presentation, they spend a lot of time preparing for their webinar presentations as well.

Online Education: How It Can Print Money For Associations

Tom Morrison

One of the biggest drivers of that new non-dues revenue is online education and training. In closing, I would encourage anyone reading this post to research and explore an online education strageg

Focus on Millennial Learners to Benefit Members of All Ages

WBT Systems

How can you ensure your education program provides benefits to members of all ages? In the workplace, the pace of work is also accelerating with people expected to accomplish more in less time, thanks largely in part to the growing use of technology. So it seems that Price is right.

The Lifelong Learner’s Guide to Success: Future-Proofing Your Career, Part Three

Blue Sky eLearn

We also dove into technological advancements and their effect on the workforce and the economy. John Dewey probably said it best: “ Education is not preparation for life; education is life itself.” Part One & Two – What We Learned.

Part 3 of Life after MLS: Technology Strategic Plans : Off Stage

Off Stage

16, 2010 - Part 3 of Life after MLS: Technology Strategic Plans. In the last two blogs Ive been discussing your IT needs as an association, particularly as a Realtor trade association, excluding any MLS technology needs you might have. Technology. Off Stage.

The Lifelong Learner’s Guide to Success: Future Proofing Your Career, Part One

Blue Sky eLearn

We pay tuition for higher education because we look at it as an investment in ourselves, assuming it will provide us with higher wages and thought-provoking work. First, let’s talk about higher education and how more Americans have college degrees than ever before. They attributed the 2008 financial crisis as playing a part but also argued that the college-educated workforce was pushing the non-college-educated workforce towards unemployment.

Learning Management Systems for Associations: The Essentials

WBT Systems

What are the basic elements an LMS for Associations must have to deliver effective, engaging member education and certification programs, while also simplifying the delivery of learning for administrators? Manage Complex Continuing Education Credits and Certification.

Attention Nonprofit #DataNerds: A Few Recent Research Studies on Data, Technology, Funding, and Trends

Beth Kanter

In the last few weeks, there have been a few good research studies and web sites relaunched that cover technology, data, funding, and trends. Here’s a roundup. Collaborative Technologies: Helping Funders Work Together Better. Technology for Good Report.

The new association “normal”

Aaron Wolowiec

That, coupled with our education loyalty program, gives us the opportunity to reach a much larger cohort of an organization’s staff. But, technology actually enables communication. The younger generation is much more comfortable with technology. John Graham, president of ASAE.

4 Stages of Falling in Love with your LMS

WBT Systems

We begin introducing the LMS to our extended family and friends (our technology ecosystem), and making sure it fits in with our most important connections ( integrating the LMS to our CRM, AMS , or ERP system).

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Finding Radical Value in Core Competencies

Association Subculture

Rising college tuition costs, shrinking numbers of seats, and new technology based delivery systems are combining to create a perfect storm in the adult education world. However, the coming disruptions in the educational system couldn’t come at a better time for associations.

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Don't Get Left in Time

YourMembership Blog

Education + Alumni. Pricing. Technology. ” For technology enthusiasts this means a lot of things involving servers and data but to many users it means receiving new features immediately — no downloads, no installs, no waiting. Education + Alumni.

Best Practices for Monetizing Your eLearning Content

Blue Sky eLearn

Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. Technology has paved the way for innovative methods of generating non-dues revenue while providing significant value to your members.

2018 eLearning Predictions: Updated Hype Curve

Web Courseworks Associations

As always, we try to use this blog post to speak from our experience as a learning technology partner to organizations that provide continuing education and professional development. We like that idea, and we agree that you need to provide many different pricing models.