Reid All About it

JANUARY 26, 2024

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. More info/register. 1 CAE credit. More info/register.

Survey 259

Survey Project Strategy Education 259

Higher Logic

MAY 13, 2020

With tools like online community and marketing automation , you recreate the best parts of your association online. Then, with email marketing automation, gather the data you need to know about your members and create a personal experience for each member, providing unique value for each member.

Tools 296

Tools Communications Email Marketing Recruiting 296

Higher Logic

MAY 8, 2019

If you send out different kinds of emails (newsletters, event information, system communications about your technology etc.) Giving your members the opportunity to select the kind of information they want to receive from your association will mean more opens for your emails. Let them make that choice.

Tips 166

Tips Email Marketing Newsletter Communications 166

Nimble AMS

OCTOBER 18, 2021

Here are some examples: Smart, automated email marketing – Set up personalized, automated emails for everything from membership renewals to alerts about upcoming events. Build personalized member journeys so your members will receive relevant messages based on the action they take (or don’t take) on each email.

Member Experience 119

Member Experience System Email Marketing Examples 119

Higher Logic

MARCH 29, 2018

Here are two examples of different but effective subject line copy: Version A (long): The 2018 ABC Annual Conference in April is bigger than ever! The event will feature 5 new tracks: Marketing, Sales, Graphic Design, Tech Trends, and AI. The event will feature 5 new tracks: Marketing, Sales, Graphic Design, Tech Trends, and AI.

Email Marketing 209

Email Marketing Content Marketing Examples 209

Higher Logic

AUGUST 2, 2018

You put something in your cart, leave the website, and then a few minutes later, you get an email that says, “Oops, looks like you left something behind.” Turns out, it’s not Big Brother spying on you – it’s just marketing automation at work. And it’s left traditional email marketing tactics in the dust.

Marketing 184

Marketing Software Member Experience Email Marketing 184

Higher Logic

DECEMBER 5, 2017

Going far beyond email and electronic communication, this new law covers all aspects of data privacy and has been hailed as the most important such regulation in 20 years. Today we’ll talk briefly about the key provisions of GDPR and how it may affect you as an email marketer. First, a little history. Access to Data.

Email Marketing 196

Email Marketing Guidelines Marketing Resources 196

Reid All About it

DECEMBER 21, 2018

Peter Houstle of Mariner Management & Marketing has been working with several associations on a chapter ROI matrix. Billhighway provides examples of how associations are using this matrix to quantify (in dollars) the value chapters deliver to their associations. Wishing you all a Merry Christmas! Wed 1/10 at 12:30 p.m. –

Email Marketing 175

Email Marketing Social Media Library millennials 175

Membersuite

JULY 16, 2021

Reports provide the information you and your colleagues need to better understand your members, customers, and prospects. They help you make the best decisions about strategy, programs, events, content, benefits, marketing, and more. For example, do you use all the demographic data you collect? Run a profile update campaign.

Report 175

Report How To Committee System 175

Reid All About it

JULY 1, 2015

As a writer/marketer, I like seeing how vendors in my community use email marketing. For example, a meeting planner has no interest in a learning management system. That’s forgettable information. For example, if you sell email marketing systems, provide a tip for getting more emails opened.

Email Marketing 150

Email Marketing Learning Management System Content Tips 150

Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Tue 5/25 at 11 a.m. – More info/register. Host: Firespring. 1 CAE credit.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

MAY 12, 2023

They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. She shares examples of a pre-event virtual program and one that takes place after an in-person event, both adding more value to the attendee experience.

Chicago 200

Chicago Newsletter Mooc Education 200

Membersuite

FEBRUARY 17, 2022

Market Need #3: Stay on Top of Industry News and Information. You can also use it to attract the interest of prospective members and customers in content marketing campaigns and as lead magnets. You can also sell news and information in digital and print formats and as an event feature. VIP meetups.

Revenue 135

Revenue Certificate eBook Education 135

Aptify

NOVEMBER 5, 2020

Here are some tips for creating member onboarding emails that make new members feel connected with your organization and set the stage for a relationship that will last for years to come: Start simply. Sending too much information right away can be a turnoff. Start by thanking new members for their membership. Be personal.

How To 148

How To Newsletter Examples Communications 148

Association Success

OCTOBER 8, 2020

When it joined the Silicon Valley tech scene in 1998, Google was a modest startup that aimed to “ organize the world’s information and make it universally accessible.” Google’s story is one of countless examples of the way change can radically and swiftly change the way we operate. Leverage technology to reach a wider audience .

How To 148

How To Proposal Analysis Email Marketing 148

Higher Logic

MAY 29, 2020

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps.

Social Media 254

Social Media Tools Member Engagement Revenue 254

EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Try using software like: Member management software to process dues payments, create membership registration forms, upload member information in a database, and more. What is a Membership Drive? PST spot !

How To 130

How To Discount Social Media Software 130

Association Success

NOVEMBER 17, 2020

Many associations focus on big annual events, or reports that provide in-depth information several times each year. Craft an engaging email newsletter. Email marketing is one of the most engaging forms of content your association can publish. Take Aetna , for example. Invest in a valuable white paper.

Content 148

Content Newsletter Sample Video 148

Higher Logic

FEBRUARY 4, 2020

For the seventh time in eight years, ‘information overload/cutting through the clutter’ weighed in as the No. Plus, the two core challenges following #1 in the report—the “inability to communicate member benefits effectively" and "customizing for different member segments”—certainly play a role in information overload.

Communications 287

Communications Tips Content Tools 287

Achieve

MAY 24, 2024

For example, if a donor gave to your organization in the past and optionally added their phone number in the donation form submission, you’re permitted to opt them into your campaign on their behalf. You can also personalize your stewardship strategies based on what you’ve learned about your supporters so far.

How To 52

How To Newsletter Software Social Media 52

MultiBriefs

JUNE 29, 2023

Unfortunately, marketing myths spread like wildfire, making it a little more difficult to put together a winning association marketing strategy. We've debunked some of the most common marketing misconceptions below, giving you the information you need to reach your organization's goals. That's not always the case.

Marketing 52

Marketing Social Media Directory Video 52

Higher Logic

JUNE 9, 2020

As an example, New York State put out guidelines cautioning individuals about COVID-19 related communications: ".Cyber Cyber actors may send emails with malicious attachments or links to fraudulent websites to trick victims into revealing sensitive information or donating to fraudulent charities or causes.

Communications 262

Communications How To New York Guidelines 262

Freestone

FEBRUARY 21, 2024

The different types of marketing plans could consist of paid marketing, social media marketing, campaigns designated over a certain set of time, new product or service marketing, and more. The scope of your marketing plan varies depending on its purpose or the type of organization it’s for. Time-based.

Marketing 79

Marketing LMS Social Media Course 79

Higher Logic

MAY 20, 2020

Tip: Sign up for Higher Logic's Super Series to see examples of virtual events as well as learn how to bring more engagement to your organization. To save time and resources, you can record the webinar and share it as an informational resource for members to refer back to if they need help or have a question.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. More info/register.

Strategy 195

Strategy Content Leadership Email Marketing 195

Association Success

SEPTEMBER 23, 2020

With inbound marketing, your content, branding, and search engine optimization work in harmony, attracting people who resonate with your association’s mission — and who might even become members. . The key is to gather readers’ contact information, so you can later take steps to convert them into members. Design a helpful one-pager.

Content 78

Content How To Newsletter eBook 78

Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. Will you use email to augment digital ads?

How To 36

How To Email Marketing Newsletter Discount 36

Higher Logic

NOVEMBER 21, 2018

Adobe’s recent study about email marketing revealed more about these reactions to personalization. You’ve got a customer or member database that holds all your member information. You likely recognize this example of customization – your Amazon homepage. And what’s more , they’ve grown to expect it. Let’s explore this.

Marketing 149

Marketing Guidelines Software Email Marketing 149

Reid All About it

JANUARY 7, 2022

If you’re looking for more enjoyable and rewarding volunteer opportunities for members, WBT Systems suggests ways they can help with your online education programs , for example, as coaches. Email marketing automation software. Should this meeting be an email? Brainstorming. Quick hits. Chris Bonney, Yoko Consulting ).

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Associations Now

APRIL 28, 2020

For example, Cleveland Clinic saw a more than 80 percent increase in search visibility, while the New York Post and Politico saw increases of 73.3 With other forms of traffic, such as social media and email marketing, coming with potentially large added costs, SEO is gaining momentum for some organizations with lower budgets.

Cleveland 138

Cleveland New York Cost Email Marketing 138

Achieve

MARCH 2, 2022

For example, on your organization’s anniversary, set up an online donation form where donors can donate specific amounts based on significant dates related to your nonprofit, such as the anniversary of your organization’s founding. Organizations see about a 40 dollar return for every one dollar spent on email marketing.

Social Media 59

Social Media Email Marketing Class Tools 59

Freestone

MARCH 4, 2024

Personalized messaging is much more effective than a generic marketing approach. Define learner personas Creating learner personas will further help you personalize your association marketing strategy. A persona is an example of a potential learner that represents a cross-section of your target group.

Strategy 52

Strategy Marketing How To LMS 52

MemberClicks

FEBRUARY 7, 2023

You should let them know where they can find information, how to access it and give them a point of contact for any questions they may have in the first few months. If you’re a visual learner, check out this article for a sample template and example to guide your letter-writing process. What information would be helpful for you?

Learning Management System 98

Learning Management System Social Media System Video 98

Higher Logic

DECEMBER 6, 2018

I’ll take you through four examples of how marketing automation and online community can work together to create highly personalized engaging experiences ( we'll use the same legislative examples from Part 1 of this recap series: Are You Prepared to Master the Engagement Economy? ). Example 1: Newsletters. Did you know….

Newsletter 189

Newsletter Maine Content Examples 189

MemberClicks

OCTOBER 20, 2023

Your basic AMS includes: Member database Email Marketing Event management Financial Management Data Analytics and Reporting 2. Conduct research Use resources like Capterra to compare software and collect information like price and features included to build a case you can bring to your board. Customizable email marketing.

Software 52

Software Association Management How To Email Marketing 52

Nimble AMS

OCTOBER 21, 2021

Nimble AMS provides mobile access that gives you the ability to adapt to any work situation, allowing your staff to collaborate and access the information they need no matter where they are. . Nimble AMS is not only highly configurable, but it also gives you a wide range of options for integrating with third-party applications and services.

System 124

System Cost Software Email Marketing 124

Association Success

OCTOBER 28, 2020

This can be especially troublesome when you want to share exciting and resourceful information about your company and products. Way back when, before the CAN-SPAM Act of 2003 , we were able to send out emails with the voracity of water coming out of a firehose. Don’t forget to personalize your email. Invalid emails.

California 78

California Newsletter Software Revenue 78