Associations Now

JULY 3, 2013

Before you push the send button, consider whether your email is relevant to the receiver. Also: Create a strategy to ensure that you don’t run out of food at your next event. Concerned that too many of your emails are ending up in the junk folder? Then it might be time to revisit your email marketing strategy.

Email Marketing 40

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Reid All About it

MAY 21, 2021

Hear about strategies from associations (and a few non-profits) that have weathered this and how these strategies can ultimately help us engage more members – a greater diversity of members – in the work of the association going forward. 5 Secrets of Email Marketing Geniuses. Workforce Strategy Webinar: Tools You Can Use.

San Jose 369

San Jose Email Marketing Tools millennials 369

Higher Logic

DECEMBER 5, 2019

If you’re up against poor email deliverability rates, or simply need a refresher on deliverability best practices, assess your strategy for these common pitfalls then get busy making improvements to impact how you’ll send emails moving forward for maximum exposure. Link shorteners will hurt your email delivery.

Email Marketing 156

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Association Success

NOVEMBER 5, 2020

One of their main strategies was addressing past attendees’ concerns about missing out on programs during the conference because some of the programs run simultaneously. Their key strategy was a smart and assertive follow-up campaign. . Follow-up is essential for increasing attendance. Consider incentivizing event attendance.

How To 178

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Reid All About it

JANUARY 7, 2022

First, she asks you to review 2021 and then think about your life in 2022 and beyond. Stowe Boyd shares excerpts from a Harvard Business Review article about three creativity fallacies , including practical advice for preventing brainstorming sessions from going off the rails. Email marketing automation software.

North Carolina 195

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NXUnite

OCTOBER 19, 2023

They mean that, in your search for innovative fundraising strategies to engage your organization’s supporters and boost your revenue generation, you should consider tapping into the power of online shopping! First, you can hone your marketing strategy over time to prioritize the channels that drive the most conversions.

Revenue 130

Revenue Email Marketing Social Media Marketing 130

Reid All About it

DECEMBER 21, 2018

MemberSuite suggests different membership metrics to track, review and share with your colleagues. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. Alyssa Ford, Data and Strategy Lead at Tech Impact. The end of the year is a time of reflection—at home and at work. Host: Idealware.

Email Marketing 174

Email Marketing Social Media Library millennials 174

Reid All About it

JUNE 30, 2023

WBT Systems provides strategies for offering professional development as an employee retention tool. Their guide covers configuring software for abstract submission and peer review, issuing the call for papers, designing the conference program and more. That’s why marketing often falls prey to the classic spray and pray model.

Chicago 205

Chicago Newsletter Revenue Education 205

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

OCTOBER 12, 2018

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. Hosts: Matrix Group and Review My AMS. Tue 10/16 at 8:30 a.m. 1 CAE credit. Tue 10/16 at 12 p.m. Tue 10/16 at 2 p.m.

DC 170

DC Las Vegas Washington Review 170

Membersuite

OCTOBER 21, 2022

With a data warehouse, you can run queries, calculations, and reports, and use dashboards to share, review, and analyze data. Figure out why some initiatives went well or poorly, so you can adjust your strategy and tactics. With a data warehouse in your AMS, your association can compete more strategically in your market.

Analysis 142

Analysis eBook Software Report 142

Reid All About it

JULY 16, 2021

How to create an editorial calendar that will streamline your content strategy. Learn how to make community your competitive advantage, measure the quantifiable value of community, and develop a framework for building out your community strategy. Quick hits. Neil Patel ). Stu Sjouwerman, KnowBe4 ). More info/register. Host: Fridays@4.

Revenue 195

Revenue Video Strategy Industry 195

Delcor

APRIL 10, 2020

You login to your Trello account with your personal email address and start entering the Trello Card, when you are interrupted with a notification via your phone’s Google Drive app that your Marketing colleague’s email copy is ready for review on Google Docs. You review the mockup and reply with your feedback.

How To 64

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Higher Logic

AUGUST 2, 2018

Like the Wizard of Oz, marketing automation isn’t a mysterious or creepy force , but just a marketer pulling some metaphorical levers and gears behind a curtain. And it’s left traditional email marketing tactics in the dust. Marketing automation is great news for both the marketer and the consumer.

Marketing 184

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ISAE

APRIL 4, 2024

Essential legacy donor stewardship strategies So what are the specific strategies and best practices you can use to steward legacy donors? We recommend structuring your strategy into a stewardship matrix that lays out your segments and outreach cadences in an easy-to-reference way. Collect feedback and testimonials.

Examples 40

Examples Strategy Review Discount 40

EventMobi: Association Events

OCTOBER 19, 2023

There are many strategies for attracting new members over time, but if you want to see a boost ASAP, the best thing you can do is start brainstorming membership drive ideas! Membership drives work best when you’ve got a solid strategy in place. Ready to launch your membership campaign, but wondering where to start? Step 4: Budget!

How To 130

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Association Adviser

FEBRUARY 13, 2014

Defining marketing goals for 2014 and developing specific, measurable objectives allow you to measure your growth and adjust future marketing strategies throughout the year based on the data because you will know what is – and what is not -working. Even marketers often feel overwhelmed. Wordtracker.

Marketing 60

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MemberClicks

DECEMBER 14, 2022

No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit email marketing is still one of the most powerful ways to reach your members, donors, and audience. Is email dead? Why email marketing is important for your nonprofit association or chamber.

Email Marketing 52

Email Marketing Marketing Strategy United States 52

Reid All About it

JULY 9, 2021

Fri 7/9 at 12 p.m.* – Strategy First, Software Next. To explore this question, we are kicking off a three-part series—the first will be “Strategy First, Software Next.” Improve Your Email Engagement with a Conversational Email Strategy. Presenters: Ryan Costello, Chief Strategy Officer, MemberSuite.

Rhode Island 195

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Reid All About it

MAY 3, 2019

Neil Pasricha, Harvard Business Review ). Learn about email marketing and automation, harnessing data to drive current and potential members’ participation in your community, and analyzing and acting on user behavior to deliver relevant, timely, personal content. I bet you didn’t even know I was gone. More info/register.

Tucson 262

Tucson Phoenix Products Tools 262

Higher Logic

AUGUST 1, 2019

Developing a growth strategy for your association takes time. A balanced, comprehensive growth strategy will include a mix of focus on both member retention and member acquisition. A balanced, comprehensive growth strategy will include a mix of focus on both member retention and member acquisition. It's stressful.

Recruiting 195

Recruiting Recruitment Certificate Discount 195

Reid All About it

AUGUST 6, 2021

Fri 8/6 at 12 p.m.* – AI Now for Associations: Strategy: Where Do I Start? Learn the practical steps to create a technology strategy that aligns with your association’s mission and goals, and get a roadmap to take immediate action in support of your association. Why Your Association Needs to Embrace a “Digital First” Strategy.

Revenue 195

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Reid All About it

FEBRUARY 12, 2021

Deborah Riegel, Harvard Business Review ). Email Marketing Workshop. Content Strategy & Your SEO Roadmap. With the evolution of search algorithms and the adoption of tactical SEO, content strategy is more interwoven into SEO than ever before. (Jamie Notter, Propel ). Peter Vajda, Issues ). 1 CAE credit.

Revenue 370

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Reid All About it

JUNE 23, 2017

If you need a DIY approach to analytics, take a look at Debbie King’s advice for creating an analytics strategy and roadmap at the Association Analytics blog. Find out how to choose your visualization and review useful tools that can help you show your impact—Excel and beyond. Host: American Marketing Association.

DC 153

DC Content Education Software 153

Reid All About it

MAY 14, 2021

Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. Presenter: James Burron, co-founder and president of the Canadian Association of Alternative Strategies & Assets. Presenters: Bill Conforti, SVP of Strategy & Solutions, Association Analytics.

St. Louis 341

St. Louis Technology Strategy Conference 341

Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy.

How To 36

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Reid All About it

JULY 8, 2016

Gather with fellow association execs for a lunchtime discussion on how organizations are tackling member engagement and achieving great results using email marketing and marketing automation. Presenters: Carrie Hane, Content & Digital Communications Strategy Consultant, Tanzen. Thu 7/14 at 11 a.m. More info/register.

DC 150

DC Certificate Washington Content 150

Reid All About it

OCTOBER 7, 2016

Class Central has reviewed and compiled a list of The Best Intro to Programming Courses for Data Science. Learn how Snapchat is different from other social media platforms; how to use Snapchat to engage event attendees; how to design an effective On-Demand Geofilter for your event; and how to market your organization with Snapchat.

Mooc 205

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Reid All About it

OCTOBER 21, 2022

Association Briefings explains how podcasts benefit associations and their audience, provides tips for starting an association podcast , and reviews the planning process and issues to consider before you dive in. Ron Friedman, Harvard Business Review ). Live Review. Live Review. Member gatherings. More info/register.

Revenue 44

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Associations Now

OCTOBER 15, 2018

But the challenge lies in creating strategies that capture potential members’ attention—and engage them long enough to persuade them to join your group. “A Kirk in a post for Harvard Business Review. Many organizations are using artificial intelligence in their email marketing strategies—but not every consumer is on board.

Email Marketing 65

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Reid All About it

JULY 21, 2017

What I didn’t buy was any science fiction which, according to Harvard Business Review , “empower[s] us to confront not just what we think but also how we think and why we think it. [It] If you’re attending Annual for the first time or looking to maximize your experience, you need to hear about Tom’s conference learning strategy.

Las Vegas 231

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Reid All About it

OCTOBER 5, 2018

Join your colleagues from the DC-area’s leading associations for leading-edge content, top-notch networking, and lessons learned about “Crafting a Digital Strategy,” “Effective User Experience,” and “Optimizing Your Website for Ongoing Success.” Hosts: Matrix Group and Review My AMS.

DC 170

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Disciple Media

NOVEMBER 14, 2023

Kajabi stands out for its blend of course development tools with powerful marketing capabilities. Pros of Kajabi: Integrated marketing suite: Kajabi offers a robust set of marketing tools, including email marketing, funnels, and landing pages, all integrated into the platform.

Course 36

Course Price Tools Content 36

Reid All About it

OCTOBER 28, 2022

Learn what should be reviewed, modified or included in organizers’ contracts to reduce exposure to liability and risks. Maybe It’s Your Marketing. Learn how to segment volunteer opportunities into identified markets. Discuss strategies and content that reflect the personas of membership. 1 CAE credit. 1 CAE credit.

Blended Learning 39

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MemberClicks

JANUARY 18, 2024

WordPress membership plugins are a crucial tool for organizations to restrict content and build exclusive member experiences that build your member retention strategy and grow your organization and increase its impact. Are there reviews that say it’s easy to use and quick to install? 4) How user-friendly and easy is it to use?

Price 52

Price Membership Management Software LMS 52

Association Success

NOVEMBER 23, 2017

How I adopted the innovative start-up strategy for the benefit of my association. The Examination department asked if we could develop a tool that would allow candidates to research test preparation materials based on comments and reviews from peers, in the style of Yelp. I first read The Lean Startup by Eric Ries in 2013.

Project 68

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Higher Logic

AUGUST 14, 2018

The American Society of Association Executives (ASAE) uses multiple systems—AMS, email marketing, and online community, among others—to collect member data, but it couldn’t compare or analyze valuable member activity across systems. We don’t want to measure how well we did against old strategy, because it’s now constantly changing.

Case Study 120

Case Study Analysis System Revenue 120