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APRIL 12, 2024

Fluent by John O’Donohue from Conamara Blues (hat tip to Swiss Miss for sending this poem my way) Attendee attention. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Distraction is an occupational hazard for all of us. SMS marketing. Member recruitment. Staff meetings.

Revenue 256

Revenue Strategy Price Newsletter 256

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MARCH 24, 2023

WBT Systems describes how associations can support women professionals by providing professional development, leadership training and networking opportunities, and educating employers about eliminating workplace challenges. Instead, recent AMS data reflects more accurately how your members and prospect attendees are living now.

Revenue 227

Revenue Chicago Leadership Education 227

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APRIL 26, 2024

The survey results will give association staff and volunteer leaders a deeper understanding of how to strengthen board effectiveness for the long term. Rachel Mace at Association Analytics explains how to set up and use an engagement scoring model. The survey’s FAQ offers more information. Volunteers. Engagement scoring. 1 CAE credit.

Content 266

Content Survey Education Strategy 266

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OCTOBER 20, 2023

TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Also worth your time 10 tips for success for incoming association CEOs. Katherine Wayne, AMC Association Management Center ) Dealing with data: how to create reports that work for everyone.

Maryland 272

Maryland LMS Revenue Strategy 272

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MARCH 17, 2023

Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. shares 15 ways to improve your newsletter content and delivery. What kinds are there?

Revenue 205

Revenue Certificate Committee Leadership 205

Association Analytics

APRIL 4, 2022

Tip #1: Identify and define new member segments. We want to figure out who these people are and determine how to better understand them. Tip #2: Determine if and how these segments continued to engage. Tip #3: Find new revenue opportunities. Tip #4: Exclude data when necessary (yes, you read that correctly).

Cost 321

Cost Revenue Tips Content 321

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AUGUST 25, 2023

Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. –Oprah Winfrey Online programs. Please take three to five minutes of your time to help with this research.

millennials 370

millennials Survey Team Education 370

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JANUARY 12, 2024

Bill Conforti at Association Analytics shares six tips to transform your association’s dirty data in 2024. Today, organizations are challenged to not only identify the “high potentials” for specific leadership positions, but also to retain them. Dirty data. 1 CAE credit. More info/register. with Zapier. 1 CAE credit.

LMS 266

LMS Education Member Engagement Revenue 266

Higher Logic

MARCH 6, 2018

The Top 5 Barriers to Executive Participation and How to Fix Them. The best online community software makes it easy for you to sign in as executives or impersonate them so important announcements look like they came directly from senior leadership. Show them where they can find people who have recently joined and how to contact them.

How To 266

How To eBook Software Library 266

MemberClicks

APRIL 28, 2022

So, how do association marketers speak to young members and get them to lean in? With these 9 tips, you can work to enhance your member experience and frame your membership benefits in a way that’s compelling for young members. . Cover resume tips and mock interviews to help them get that job they’re vying for.

Tips 98

Tips millennials Newsletter Recruiting 98

EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. How Do I Create a Membership Drive? PST spot !

How To 130

How To Discount Social Media Software 130

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JUNE 25, 2021

Dana Freker Doody at Trade Show News Network suggests how to solve their biggest gripe: not enough real engagement with show attendees. We will discuss how to identify the best framework for your organization and the challenges and successes that may arise as you implement. The Global Journey: Cultural Tips To Help You Soar.

LMS 361

LMS Revenue Tips America 361

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JANUARY 19, 2024

It will also explore which business functions are leading the way, how leadership is supporting AI efforts, and how policies are affecting adoption. Jamie Notter of Propel explains how to make the most of your remote/hybrid team’s time together in person. Post-program campaigns. Hybrid/remote teams. Event trends.

Revenue 256

Revenue Strategy Member Engagement United States 256

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SEPTEMBER 15, 2023

They explain why and how to get buy-in from staff and executives, how to manage an implementation when you barely have time for your real job, and why you should focus on business outcomes, not processes. Open Space events. Financial statements. Microcredentials. Credit card processors. 1 CMP credit. More info/register. Letting Go!

LMS 256

LMS Revenue Arlington Education 256

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APRIL 14, 2023

Quick hits Follow these tips to counteract ten major survey response biases and improve your survey data. Tanner Kohler, Nielsen Norman Group ) Even in the metaverse, women remain locked out of leadership roles, although they spend more time and spearhead more initiatives there. 1 CAE credit. More info/register. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

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FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Print magazines. Generation Z. 1 CAE credit. 1 CPE credit. More info/register.

Certificate 266

Certificate Denver South Carolina Project 266

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JULY 31, 2020

Virtual event tips. Although written for event platform Hopin users, many of these virtual event tips apply to any platform, for example, developing an attendee video guide and holding screen. Quick hits before we get to the list of this week’s free education: 12 tips that actually help with Zoom fatigue. 1 CMP credit.

Montana 362

Montana Revenue Innovation Case Study 362

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JUNE 9, 2023

Raymond Carver, “Rain” Non-dues revenue. Career Coach Series: Shifting Leadership Style There’s not one leadership style that works for all contexts. Bryan, certified leadership career strategist, executive coach, organizational consultant and psychotherapist Mon 6/12 at 8 a.m. Would I live my life over again?

Revenue 205

Revenue Content Chicago Leadership 205

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AUGUST 4, 2023

Dale Carnegie Non-dues revenue. Seriously consider attending if non-dues revenue is a concern for your association. Impexium dives deep into membership pricing models to explain when to make a change, how to do the requisite research, what type of models are commonly used, and how to figure out pricing. Introverts.

Atlanta 195

Atlanta Price Revenue Denver 195

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FEBRUARY 9, 2024

Twitter tips. Hear about the potential benefits and challenges of such a transformation, from increased reach and engagement to new revenue streams, while learning how to navigate potential obstacles. Jessica Davies at WorkLife outlines steps you can take to develop the new ‘power skill’: AI literacy. I’m still tweeting.

Newsletter 266

Newsletter Certificate Denver Case Study 266

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APRIL 2, 2021

MemberSuite tackles one of the most perplexing questions about the future of conferences: how to provide an integrated experience at a hybrid conference —and why you should. . 21 SEO tips, tactics, and trends for website content in 2021. Non-Dues Revenue, Partnerships & Sponsorships: What’s Working & What’s Not.

Revenue 335

Revenue Conference Industry Strategy 335

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NOVEMBER 10, 2023

Bulletin describes how a member app enhances and fosters member engagement. If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). Hat tip to Bruce Rosenthal for sharing this on ASAE Collaborate.

Certificate 281

Certificate Price Tools Technology 281

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APRIL 28, 2023

Learn how an online community can help you attract, engage and retain members, and read their useful plan for launching and managing a community. Matt Mayberry, Harvard Business Review ) How to increase email open rates: 13 key success factors with examples. Host: Professionals for Association Revenue Wed 5/3 at 11 a.m.

DC 205

DC Recruiting Recruitment Washington 205

Velvet Chainsaw

NOVEMBER 30, 2022

To help you on your business priority program development journey, consider these six tips: Learning Pathways — Do not organize sessions by job function ( i.e., sales, marketing, or operations). How to leverage technology or build a better team could be learning objectives in nearly every session.

Tips 65

Tips Conference Technology Education 65

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NOVEMBER 19, 2021

Non-dues revenue. WBT Systems recently hosted an ideation session with Non-Dues-a-Palooza to come up with ideas for revenue-generating online education programs. Check out the 30 ideas featured in their post and see if you can “yes and” any of them into revenue generators for your association. Sponsorships. Quick hits.

Revenue 195

Revenue Technology Conference Education 195

Aptify

OCTOBER 30, 2022

Here’s how to get non-techy staff on board with new membership management software. From your executive leadership and board of directors to each department that will be using the software, everyone needs to understand the value of implementing modern software. Is your team scared of new technology? Thanks for your patience. .

Membership Management 72

Membership Management Software How To Tips 72

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MAY 19, 2023

Billhighway explains how to get reacquainted with post-pandemic chapter members and design a chapter event experience that’s worth their time. Leadership training. WBT Systems suggests offering something valuable in exchange for their time: free leadership training they can apply at work and at your association. Good stuff.

Strategy 195

Strategy Content Leadership Email Marketing 195

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JULY 7, 2023

Association leadership. Diversity Discussion Series: The Future of Leadership Join a conversation on the future of leadership in associations with discussion of trends, challenges, and personal experiences of association leaders on the rise. Host: Professionals for Association Revenue Wed 7/12 at 1 p.m. Fri 7/7 at 4 p.m.

Tools 195

Tools Education Newsletter Chicago 195

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DECEMBER 1, 2023

Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization. Ex Ordo describes how to implement conference and abstract management software for medical, technical, scientific, and academic society events. Conference/abstract management. 1 CAE credit. . – 1 CAE credit.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Higher Logic

DECEMBER 27, 2018

Now, as a consumer in 2019, how much generic and lifeless content are you hoping to, well…consume? Pro tip: Did you notice that none of the ways I just listed has to compromise your brand voice? Humanizing your brand can also create better channels of communication that improve the customer experience and drive revenue.

Social Media 153

Social Media How To Marketing Communications 153

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FEBRUARY 12, 2021

Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. Delivering Your Hybrid Event: Tips From The Trenches. More info/register. Fri 2/12 at 11 a.m.

Revenue 370

Revenue North Carolina Industry Technology 370

Higher Logic

FEBRUARY 14, 2017

You can increase non-dues revenue with an online store, deliver benefits with user-generated content, and engage members with discussion forums and blog posts. Convincing your leadership team that an online community is the best way to provide value to members can be a challenge - especially if they’re unfamiliar with the concept.

Strategy 168

Strategy How To Software Team 168

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DECEMBER 8, 2023

Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members. Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – Learn how to conduct a cost analysis to quantify the financial implications of dirty data.

Strategy 272

Strategy Video Technology Innovation 272

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JANUARY 26, 2024

Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Leadership development for young members. TopClass LMS has a solution for empty volunteer pipelines: leadership development cohort programs. More info/register. More info/register.

Survey 256

Survey Project Strategy Education 256

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OCTOBER 30, 2020

WBT Systems explains how virtual conference session recordings can serve as a launchpad for an association’s online learning portfolio. Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. From Virtual Events to Real Revenue. Affordable membership. CAE credits.

Revenue 341

Revenue Learning Management System Certificate LMS 341

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FEBRUARY 19, 2021

They also describe how credentialing programs can help your association increase member engagement and revenue. s (MGI) annual membership benchmarking report, so I’ve put this new book by Tony Rossell, MGI’s senior vice president, on my list: How to Grow Recurring Revenue, Reach New Markets, and Achieve Your Mission.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

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OCTOBER 29, 2021

To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. Achurch Consulting explains how to convince your board (or CEO) to adopt a flexible (remote or hybrid) work model.

Revenue 195

Revenue Survey Leadership Education 195