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Association Growth Strategy: 6 Tech Tools to Drive Member Recruitment + Retention

Higher Logic

Learning Management System (LMS) / eLearning. Take a look at our Education + Learning Success Kit to learn how to strengthen your programs. To address their stalled membership, they created an automated marketing campaign leveraging data in their AMS and feedback information. Data Collection / Automation Tools. Group Management.

Tools 205
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Association Brain Food: 4.26.24

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The survey results will give association staff and volunteer leaders a deeper understanding of how to strengthen board effectiveness for the long term. TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Content marketing. Volunteers.

Content 222
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Association Brain Food: 10.20.23

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The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272
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Association Brain Food: 9.15.23

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TopClass LMS wants you to know about the coalition supporting legislation to extend the use of tax-exempt 529 savings plans to association credentialing programs. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Curated reading lists are the best, right? Credentialing support.

LMS 256
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Association Brain Food Weekly: 6.18.21

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How to conquer communication debt aka email/message overwhelm. How some Americans are breaking out of political echo chamber—check out the unbiased news sites he mentions. Community experts will be showcasing platforms and sharing their knowledge with the association market. How to Plan for an Ambiguous Work World.

LMS 369
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Association Brain Food: 4.12.24

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TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Tracy King at InspirEd says Gen Z has different ideas for how they want to learn, work and build a career —and she has the research to back that up. SMS marketing. Member recruitment. by Tony Rossell, Marketing General Inc.

Revenue 256
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Association Brain Food Weekly: 6.25.21

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Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Amanda Milligan, Content Marketing Institute ). Performance Driven: How to Overcome the Paradox of Potential.

LMS 361