Aptify

NOVEMBER 5, 2020

Your membership recruitment efforts worked! Then, send them a few short emails that let them know what communications to expect, where to go for information, and how to take advantage of their new member benefits. Be sure to give them instructions about how to log in and how to set up user profiles. You have new members.

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Freestone

FEBRUARY 29, 2024

By making learning flexible, you can also reach non-members, boosting recruitment and driving non-dues revenue. Often, associations will send out newsletters to keep members updated on the latest developments, along with relevant resources, and hot topic courses. Connect with our Freestone team today!

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Associations Now

AUGUST 10, 2018

What changes would make your email newsletters more engaging? The Wall Street Journal is starting by cutting back on the number of newsletters it produces. How many newsletters does your organization send out each week? Some thoughts on how to develop a volunteer management plan: [link]. Other Links of Note.

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MemberClicks

OCTOBER 24, 2023

We’ll also discuss how these organizations can use marketing strategies to enhance their recruitment efforts and ensure ongoing growth and success. With members’ consent, these testimonials can be featured on the association’s website and in materials like email newsletters or social media posts.

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Reid All About it

APRIL 26, 2024

The survey results will give association staff and volunteer leaders a deeper understanding of how to strengthen board effectiveness for the long term. TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. The survey’s FAQ offers more information.

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Reid All About it

APRIL 12, 2024

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. She explains how to get in front of prospects, make an impression on them and communicate the value of membership. If you’re wondering where to start, she has some questions for you to consider.

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GrowthZone

SEPTEMBER 14, 2022

Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. How do you take advantage of this demographic shift to attract young professionals to your association? This, in turn, increases association recruitment and association retention numbers.

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Association Analytics

MARCH 13, 2024

This blog provides an overview of how to establish your scoring model, establish a team of data champions, and adopt a regular reporting routine so that your association is set up for success. All of this information can help inform your association on how to move the needle towards increasing member participation and revenue.

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Associations Now

NOVEMBER 7, 2023

A fundraising expert offers advice on how to create a successful campaign. But regardless of the platform, she recommends knowing where your members (and people friendly to your association’s industry) are, and recruit social media ambassadors to promote their campaign. She advises associations to consider LinkedIn.

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Achieve

DECEMBER 8, 2022

You can make this request in an email, or you can highlight social media accounts in your newsletter. Make sure to mention the contest in your regular emails and newsletters so your entire mailing list will know about it. Give your donors the opportunity to get more involved with your nonprofit in addition to email newsletters.

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MemberClicks

DECEMBER 7, 2022

A referral program is one of the best ways to recruit new members. Potential members are much more likely to join when they hear how awesome your organization is from their peers — and, having your happiest and most engaged members talking you up is a surefire way to welcome new members who are excited and ready to engage. Promote it.

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Reid All About it

NOVEMBER 20, 2020

Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision.

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Association Success

SEPTEMBER 25, 2020

Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. How do we come up with this list? We look at the most-read articles from subscribers to our personalized twice-weekly newsletter. The artificial intelligence-powered newsletter from rasa.io

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MemberClicks

APRIL 28, 2022

Recruiting new members and keeping them engaged is a crucial activity for all associations. How can you encourage them to lean into being active in your association or member organization? Seasoned members can offer guidance on forging a career path, point to ways to upgrade their skills, and provide tips on how to handle negotiations.

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Arc 3 Communications

NOVEMBER 18, 2021

How to Create Valuable Thought Leadership Content Thought leadership content can come in many forms, and be distributed across many mediums. Your call to action at the end of the piece can be your pitch for your readers to take actions such as signing up for your newsletter. Why is Thought Leader Content Important?

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Content How To Newsletter Leadership 52

EventMobi: Association Events

SEPTEMBER 21, 2023

In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Membership retention is an organization’s ability to keep its members active following recruitment and onboarding.

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Membersuite

JUNE 30, 2021

Association colleagues are telling us they’re having a tough time recruiting and retaining volunteers. Volunteer recruitment was already a problem before the pandemic—members were busy. How to Prevent Volunteer Burnout and Keep Your Leadership Pipeline Full. Review the need for each governance and volunteer group/project.

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Membersuite

MARCH 16, 2022

3: Newsletters. Insert a personalized section in newsletters that says: “According to our records, your job title is [XYZ]. Create a brief video tutorial showing them how to get started. 6: Recruitment Lead Generation. Click here to update if incorrect.” 4: Online Interactions. 7: Student Members.

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GrowthZone

JANUARY 23, 2020

It’s a one-page pdf that associations can share on social media, post websites, include with emails, or feature in member newsletters. BONUS: You can also get The Perks of Association Membership for Young Professionals as part of a bigger kit of valuable resources, How to (Actually) Get Under-30s to Join Your Association.

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Newsletter Social Media Tips Committee 134

Reid All About it

JANUARY 28, 2022

They also explain how to overcome registration resistance. Achurch Consulting describes how to build trust and connections with your team while working remotely. 5 Tips to Deliver a Better Member Experience: How to Present Your Member Benefits for Max Engagement. 25 Ways to Take Your Newsletter to the Next Level.

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MemberClicks

DECEMBER 19, 2023

How long does it take to plan a trade show? How much does it cost to organize a trade show? How to plan a trade show How long does it take to plan a trade show? How to plan a trade show We’ve laid out everything you need to do from start to finish in 15 essential steps. Research other venues.

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Higher Logic

DECEMBER 6, 2018

I’ll take you through four examples of how marketing automation and online community can work together to create highly personalized engaging experiences ( we'll use the same legislative examples from Part 1 of this recap series: Are You Prepared to Master the Engagement Economy? ). Example 1: Newsletters. Interested in learning more?

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Newsletter Maine Content Examples 189

WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. Consider topics such as: How to prepare for an interview. How to prepare for a networking event. Recruiting millennial members. Millennials need jobs.

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Membersuite

JANUARY 24, 2023

When you show Gen Z how your association can help them live these values, you have a better chance of drawing them closer as attendees, customers, and even as members. 5 More Gen Z Values—and How To Appeal To Them Generation Z was born between 1997 and 2012, making them about 10 to 25 years old. ROI is everything for them.

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Association Briefings

OCTOBER 22, 2020

What if you had a different masthead for your newsletter based on the industry segment your member designated? recruiting new members. Perhaps you test two different subject lines; or maybe you use two different lead stories in a newsletter to see which one gets the most clicks.

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How To Newsletter Content Communications 52

Membership Marketing

JANUARY 10, 2018

The letter and email can be personalized to highlight how the changes will impact the member as an individual or company by noting new dues prices, benefits, and operations. Once the new membership is operationalized, an aggressive membership recruitment effort should be launched to highlight the new opportunities and options now available.

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Higher Logic

MAY 29, 2020

How to Align with Your Board and Executive Team's Priorities. In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Community Will Grow Your Association.

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Social Media Tools Member Engagement Revenue 254

Reid All About it

JANUARY 21, 2022

In WBT’s primer on this essential element of instruction, they explain why the brain likes retrieval practice and how to build it into the design of your educational programs. MemberSuite suggests how to reevaluate the member experience and apply what you learn. . – Ever wondered how to price an offering? The member experience.

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EventMobi: Association Events

JUNE 26, 2023

Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. Choosing when your renewal efforts begin and end, how to frame your messaging, and what marketing channel you’ll use can make all the difference in your retention rates. What is Member Engagement?

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Reid All About it

MAY 12, 2023

Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. No plan, no progress. 1 CAE credit.

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Associations Now

OCTOBER 26, 2018

How to hack it? Once a week, an email newsletter profiles a different ACMP chapter. At the bottom of the newsletter, members click a link to take a four-question quiz about the chapter. AMCP is using this period as an opportunity to recruit new members to join and play. “We What’s the bonus?

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Higher Logic

MAY 19, 2016

But it does mean that your marketing team can learn what makes your members tick and how to bring in more leads. They’ll also inform your marketing department on everything from how to structure your marketing email campaigns to what content you should create. Hear us out: 1. Business intelligence. Work with brand ambassadors.

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NXUnite

OCTOBER 4, 2023

Provide training and instructions: Consider hosting an online training session to go over peer-to-peer fundraising best practices and how to create a personal fundraising page. You can also reach out to well-connected supporters, like board members and major donors, to serve as ambassadors and lend a helping hand in fundraising.

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Associations Now

AUGUST 11, 2017

A new complimentary, digital membership is adding some much-needed buzz to member recruitment. How to hack it? The American Beekeeping Federation saw an opportunity to create some buzz for member recruitment with a free one-year, digital membership. Tell Us Your Hack What’s your favorite membership hack? Why does it work?

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Associations Now

AUGUST 17, 2018

The Association of Academic Physiatrists incentivizes members who recruit members in August. How to hack it? Summer doesn’t have to mean a slowdown for membership recruitment. Also, the top three recruiters will be recognized on the association’s website and in its weekly e-newsletter. Why does it work?

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Puerto Rico Recruiting Recruitment Newsletter 58

Reid All About it

JULY 24, 2020

It’s “a planning method that helps people and organizations figure out how to create their preferred future.” Fri 7/24 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience). Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged.

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Associations Now

MARCH 6, 2020

Also: how to successfully navigate change. The challenge is: How do you get members to dip their toes into volunteering?”. Recruiting more volunteers means offering something for everyone—and that includes micro-volunteering opportunities for those who can’t make a larger commitment. Then spread the word.

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