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APRIL 19, 2024

If you work with chapters, components or affiliates, this post will give you a sense of how it will feel to hang out with your community at CEX: Association Component Exchange hosted by Billhighway, Impexium and Mariner Management in Chicago on May 7 or in DC and online on May 10. Education + mentoring. Decline of trust. AI for associations.

Newsletter 250

Newsletter Content Social Media Education 250

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MARCH 8, 2024

Education program marketing. TopClass LMS published another recap from the recent Learning Business Summit. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Humans… so persuadable! Mentoring programs. Opportunity or doom. “It’s

Social Media 250

Social Media DC Strategy Education 250

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SEPTEMBER 22, 2023

TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. Both groups need to know how your association could fit into their educational plans, either by serving as an alternative to college or supplementing what they learn there. Gen Z education. Users groups.

LMS 266

LMS Revenue Education Strategy 266

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JUNE 25, 2021

They describe how the Association General Contractors of America shares this data with its chapters, provides resources to help them improve performance, and supports their growth with chapter leader training and development. Online learning. Virtual conference pricing. Amanda Milligan, Content Marketing Institute ).

LMS 361

LMS Revenue Tips America 361

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OCTOBER 27, 2023

In seven minutes, you can help our community learn about association industry trends in membership engagement and retention levels, digital transformation, the adoption of AI, generational priorities, and more. TopClass LMS highlights distinctive site features from several excellent examples. Marketing to younger generations.

LMS 256

LMS North Carolina Recruiting Recruitment 256

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FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Learning subscriptions. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations.

DC 261

DC Washington Member Engagement Innovation 261

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JUNE 18, 2021

WBT Systems offers the wisdom of Stoic philosophers like Marcus Aurelius and Seneca on topics pertaining to life inside and outside of associations, such as lifelong learning, change management, leadership, making the best of crappy situations and living in the now. Virtual conference networking. Good advice never goes out of style.

LMS 369

LMS Certificate America Committee 369

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FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Online experiences.

Newsletter 266

Newsletter Certificate Denver Case Study 266

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NOVEMBER 24, 2023

TopClass LMS explains how an awareness week gives your members a chance to feel good about themselves, the work they do, and their professional community, and attracts the attention of people who might want to learn more or join your industry. Next gen marketing. Event recording release. Threats ahead.

Arlington 261

Arlington Los Angeles Atlanta Technology 261

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MARCH 19, 2021

At First Round Review, Jessmina Archbold says self-care is not what you buy yourself, it’s how you work on yourself. She explains how to assess your needs, identify where you’re depleted, and find resources and solutions, including setting boundaries. Association innovation. Celebrating a new season. Chapter events. Mindfulness.

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LMS Nashville Strategy Video 370

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SEPTEMBER 11, 2020

The weekly list of free educational events and resources for the association community… Virtual conference pricing. WBT Systems describes the different factors you need to consider when pricing a virtual conference , and right at the top they say, “Your virtual conference should not be free.”. Virtual conference FOMO.

LMS 329

LMS Montana Revenue Price 329

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MARCH 11, 2022

Virtual conference attendee’s attention. Virtual conference attendee’s attention. Is your virtual conference engaging enough to prevent multitasking? The weekly list of free educational events and resources for the association community…. Grassroots advocacy survey. Don’t be so sure—and don’t assume that’s an impossible goal.

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LMS Revenue Los Angeles Newsletter 195

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AUGUST 11, 2023

But there’s no replacement for conferences. On the expo floor, at industry partner parties, and in restaurants, what a joy it was to be amidst my community. Yes, our conferences are places, but they’re also where we double-down on this feeling. economy because they take the interests and experiences of women seriously.

Chicago 195

Chicago Certificate Marketing Content 195

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SEPTEMBER 29, 2023

Does your association have a career section for people curious about entering your industry or profession? I love this page from SEMI about the semiconductor industry. After an informative discussion in ASAE Collaborate, TopClass LMS was inspired to introduce the Open Space event format to those who can’t access the forum.

Revenue 272

Revenue Innovation Education Tools 272

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SEPTEMBER 4, 2020

In conversations about virtual conferences, one question always arises: how to provide value to virtual sponsors and exhibitors. Layla Masri at Yes& offers 22 tips from the virtual conference trenches. Hybrid conferences. Bias in conferences. Virtual event tips. Sending website traffic to members. Atlasphere ).

Montana 322

Montana LMS Revenue Recruiting 322

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OCTOBER 9, 2020

Billhighway explains how some association chapters are engaging early-career members. At MIT Technology Review, Tanya Basu shares ideas for helping remote workers recreate watercooler moments —the same ideas can help you simulate conference hallway conversations too. Luring members/customers to your LMS. Association mojo.

Utah 370

Utah LMS Conference Technology 370

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DECEMBER 8, 2023

People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? TopClass LMS explains why and how associations should step up their efforts and shares examples of associations who have. Mobile apps. Member app.

Strategy 272

Strategy Video Technology Innovation 272

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DECEMBER 1, 2023

TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. Sherry Budziak of.orgSource recaps accomplishments and lessons learned by the association execs and tech partners who shared their project stories at Solutions Day. Conference/abstract management. Member recruitment.

Arlington 266

Arlington Technology Strategy Los Angeles 266

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JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. TopClass LMS has a solution for empty volunteer pipelines: leadership development cohort programs. Email marketing news. The 2024 survey is now open. Volunteer burnout. Oh my, yes.

Survey 256

Survey Project Strategy Education 256

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MAY 22, 2020

Virtual conference complaints—and solutions. We’ve had a few months now of quickly planned virtual conferences and learning events. WBT Systems has been tuning in—they describe ten attendee complaints about virtual conferences and provide suggestions to resolve them. Virtual conference success stories.

Certificate 369

Certificate Revenue Conference North Carolina 369

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MARCH 26, 2021

He says intuition is “incredibly important to human-centered design [because it] taps into our shared understanding as humans of how things should operate.” WBT Systems sums up the volunteer SME conundrum by saying, “Your association can’t live without them, so how do you live more easily with them?” Association innovation.

Innovation 259

Innovation San Diego LMS Strategy 259

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MAY 26, 2023

To navigate change, companies need fear-free cultures of diverse people and mindsets led by leaders who continuously learn, incentivize and train for change and worship no sacred cows.” ― Rishad Tobaccowala Competing for members’ time. Conference/abstract management. 501Works acquires ReviewMyAMS.

Technology 195

Technology Education Arkansas Leadership 195

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APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. Abstract/conference management. They discuss configuring software for abstract submission and peer review, issuing the call for papers, designing the conference program, and more.

Leadership 195

Leadership Education Revenue Strategy 195

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OCTOBER 23, 2020

WBT Systems explains how to become the corporate training partner for your member companies. Billhighway describes how many associations are helping their chapters overcome technology challenges and pivot to the virtual model. B2B content marketing report: benchmarks, budgets, trends, and COVID-19 response. What the what?

Revenue 300

Revenue Review Content Strategy 300

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OCTOBER 1, 2021

If you are (or someone you know is) a woman who has made (and continues to make) amazing contributions to the advancement of technology in associations, Association Women Technology Champions (AWTC) invites you to apply (or to encourage someone else to apply) for the AWTC Technology Leadership Award or the AWTC Technology Champion Award.

LMS 195

LMS Conference Technology Content 195

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FEBRUARY 12, 2021

This is NOT the time to slow down on your initiatives for the future… That’s what I want for our industry. I want us to embrace this moment in time as a forced proof of concept that we can evolve and move rapidly… take advantage of this crazy time to catch up to how your members, partners and community are currently living.”

Revenue 370

Revenue North Carolina Industry Technology 370

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JANUARY 10, 2020

But if you are, or even if you’re not, you might like this story about a professor who asked his students to try an experiment: turn in their cell phones for nine days and write about living without them. Billhighway explains how to handle and prevent chapter data privacy issues —another post in their series on chapters in crisis.

LMS 243

LMS Software Chicago Washington 243

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JANUARY 8, 2021

Virtual conference closing. I still remember the final moments of a virtual conference I attended last year. The conference experience just stopped. Inspired by Priya Parker’s The Art of Gathering , WBT Systems describes how to close a conference in a meaningful way instead of ghosting your attendees.

Las Vegas 370

Las Vegas Case Study Conference LMS 370

Higher Logic

FEBRUARY 26, 2019

My teachers tried to impress the importance of always learning upon my classmates and me, but it didn’t sink in before I entered the workforce. Now, I’ve found that everywhere I look in the professional world, individuals continue to learn until they retire, and sometimes even after that. Foster a sense of community.

Education 149

Education Strategy LMS Software 149

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JULY 21, 2023

The weekly list of free educational events and resources for the association community… Association Brain Food is taking off next Friday, July 28 because I’m away all week at my state SAE conference and a family beach vacation. But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. Governance.

Atlanta 195

Atlanta millennials Price Technology 195

Forj

APRIL 22, 2021

So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. However, it’s important that you understand the parameters of their services, whether they’d be a valuable addition to your team, and how to find the ideal partner for you. That’s great!

LMS 172

LMS Course Price Team 172

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FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. If you create education and conference program titles and descriptions for your association’s website, search engine optimization (SEO) will make those programs more discoverable by potential learners and attendees.

San Diego 370

San Diego Price Strategy Education 370

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JUNE 26, 2020

The weekly list of free educational events and resources for the association community… Inclusive conferences. Barbara Palmer at PCMA Convene lists eight ways conference organizers, sponsors, speakers and attendees can make conferences more racially diverse. Conference and education teams. Virtual conference advice.

Montana 370

Montana Conference Content Education 370

WBT Systems

SEPTEMBER 26, 2017

Technology continually creates new opportunities for your association’s educational programs, but it also lowers the barrier to entry for competitors to enter and disrupt your market. Think of all the organizations that now offer professional development to your members—how many of them existed even ten years ago?

LMS 150

LMS Arlington Course Virginia 150

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APRIL 30, 2021

McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021. I think one had an AMS, CMS, and LMS project on the horizon. Association performance and priorities.

Education 354

Education Technology Strategy Revenue 354

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AUGUST 14, 2020

I’m lucky I got to participate in Zoom meetings throughout the conference because I have a good professional network. The weekly list of free educational events and resources for the association community… #ASAE20. I took three days off this week to dedicate my time to ASAE’s Virtual Annual Meeting aka #asae20.

Montana 370

Montana Conference Education Tips 370

WBT Systems

AUGUST 29, 2017

No matter how hard you sell your online course or educational program, your prospect’s purchasing decision is most influenced by what others tell them or what they see others do—that’s the power of social proof. Your association can leverage the power of social proof when marketing your online learning programs.

Marketing 192

Marketing How To Course Discount 192