Remove Innovation Remove Marketing Remove Proposal Remove Survey
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Association Brain Food: 3.8.24

Reid All About it

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. You’ve probably seen survey reports about people registering later for events than in the past. Humans… so persuadable! Mentoring programs. 1 CAE credit.

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Talk Less About Innovation and More About the Future

Associations Now

Resist the temptation to demand instant innovation, and instead motivate your team with conversation about the future. Evidence of that comes by way of the latest edition of the Conference Board’s annual survey of global leaders about their biggest internal and external concerns. Everybody must innovate!

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Association Executives: Provocative Proposals Research Project

Association Subculture

Association Executives: Provocative Proposals Research Project. I believe in innovation. I would like to announce the Association Executives: Provocative Proposals for Change project (that link will take you to my website for a complete description). Second stage is cut. Were now in orbit. Stabilizers up, runnning perfect.

Proposal 100
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Association Brain Food Weekly: 10.29.21

Reid All About it

Sponsor survey. To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. The survey closes on Friday, November 5. Marketing education. What companies want to sponsor.

Revenue 195
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Association Brain Food: 3.10.23

Reid All About it

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

Committee 195
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Association Brain Food Weekly: 12.3.21

Reid All About it

Because IT departments are isolated from the core business , Joe Peppard believes they prevent organizations from being “innovative, agile, customer-focused and digitally transformed.” Kat Sullivan, Marketing Solved ). Donna Sanford (moderator), Vice President, Sales & Marketing, Ascend Media. Quick hits. 1 CMP credit.

Revenue 195
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What’s Changing for Chapters?

Spark Consulting

Q: One change I noticed is that you expanded your data gathering quite a bit – interviews, focus groups, two new surveys. Q: You asked a lot of questions about dues structure and the relationship between chapter membership and national membership – any innovation happening there that you think is particularly promising?

Report 195