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MARCH 24, 2023

WBT Systems describes how associations can support women professionals by providing professional development, leadership training and networking opportunities, and educating employers about eliminating workplace challenges. Member onboarding. They explain how to use AMS data for planning and marketing events.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

Committee 195

Committee Education Software Technology 195

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JANUARY 28, 2022

If the registration numbers for your educational programs are disappointing, WBT Systems shares several reasons people don’t commit to online courses and conferences. For entrepreneurs or anyone who wants to develop an entrepreneurial leadership style, John Pence shares his takeaways from MIT’s Entrepreneurial Masters Program.

Newsletter 195

Newsletter Survey Team Software 195

Nimble AMS

MARCH 6, 2023

Natasha Rochelle Associate Director of Operations at the Society of American Military Engineers (SAME) Natasha Rochelle recently demonstrated her leadership at SAME by successfully implementing Nimble AMS at her association. Laurin is a leader in event promotion and member engagement strategy at her organization.

Innovation 145

Innovation District of Columbia Baltimore Illinois 145

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Host: UST Education Speaker: Brianne Wheeler, Director of Marketing at PropFuel Wed 11/15 at 1 p.m. – New association event. 1 CAE credit.

Certificate 281

Certificate Price Tools Technology 281

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JUNE 2, 2023

―Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. WBT Systems says learning analytics can answer all kinds of questions about your education programs, including their market performance, effectiveness, and value to learners and your association. Technology decisions.

Technology 195

Technology Chicago Education System 195

Aptify

JANUARY 27, 2022

Insights from this data can help your entire organization make more informed decisions, streamline your operations , anticipate future organizational and member needs, and deliver a better overall member experience. Marketing . But you must be able to put your data to use. . Learning management . Fundraising .

Software 136

Software Membership Management Certificate System 136

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event Marketing Roadmap.

St. Louis 341

St. Louis Technology Strategy Conference 341

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MAY 7, 2021

WBT Systems read through four recent research reports to discover what association execs and members are saying about the pandemic’s impact on associations, the future outlook, and their take of innovation—I especially liked those findings from Mary Byers. Marketing must-haves. Lee Hornstein, CEO and Founder, C-Systems.

Technology 370

Technology St. Louis Strategy Products 370

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. The deadline for ASAE members to apply for a judge spot is February 9, 2021. Inclusive leadership. Forget “normal.”

Innovation 359

Innovation Las Vegas Communications Education 359

Membersuite

MAY 25, 2021

Your leadership probably thinks the one you have is good enough, especially with all the other demands on your association’s limited budget. Think how leadership thinks: align each point of your argument to an organizational goal. The first question from leadership will be “How much will this cost?” But you know better.

Software 170

Software Leadership Project System 170

Reid All About it

JUNE 23, 2023

WBT Systems goes over some ChatGPT basics, brings up some concerns—like why you shouldn’t rely upon it to do all your work, and explains how association professionals, including education teams, are using ChatGPT to save time and jump-start the creative process. Marketing benchmarks. Scott Fitzgerald ChatGPT. Event apps. 1 CAE credit.

Metro 195

Metro Strategy Technology Marketing 195

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JUNE 9, 2023

This week, WBT Systems focuses on seven practices that can help associations create a learning environment in which adult learners can flourish. Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. Check it out. Adult learners. Audience personas.

Revenue 205

Revenue Content Chicago Leadership 205

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JUNE 30, 2023

WBT Systems provides strategies for offering professional development as an employee retention tool. What do you do when employees are begging for new timesaving tools or want to adopt modern systems to replace under-performing ones? That’s why marketing often falls prey to the classic spray and pray model. Employee retention.

Chicago 205

Chicago Newsletter Revenue Education 205

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JULY 2, 2021

WBT Systems does too. This week, they discuss peer advisory groups for association members who want to learn from and with each other. Selecting a Cloud System – A Guide for Association Executives. Creating your Content Stream—from Marketing to Sales to Programs. Host: American Marketing Association.

Technology 370

Technology Strategy System Education 370

Reid All About it

APRIL 2, 2021

MemberSuite tackles one of the most perplexing questions about the future of conferences: how to provide an integrated experience at a hybrid conference —and why you should. . Adults need guidance counselors too, says WBT Systems. Mike Murray, Content Marketing Institute ). Host: Altai Systems. Educational coaches.

Revenue 335

Revenue Conference Industry Strategy 335

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JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

JULY 7, 2023

Designing asynchronous (self-paced, on-demand) online courses is even tougher, but WBT Systems gives you a head start. Association leadership. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

JANUARY 5, 2024

I’m glad most of these deal with strategic considerations that position associations for the future, rather than technical functionality offered by most systems. Member segmentation. Dave Will at PropFuel has a lot to say about the low bar of member data segmentation. Hear what you need to know to plan for 2024. 1 CAE credit.

Revenue 277

Revenue LMS Price Education 277

Association Analytics

JUNE 21, 2023

When you don’t know what’s going on with your members, what is important to them, what events they attend or products they buy or where they’re located, you’re losing out on key opportunities to connect and ultimately make your members’ experience a great one. Member engagement is everyone’s job.

Team 319

Team Report Course Proposal 319

Reid All About it

MAY 10, 2019

If you have a system selection in your future, or you’re in the midst of one, stop right now and read this post from Dan Hickey at DelCor Technology. He writes about a functional requirement that associations often overlook during association management system (AMS) selection: user experience. Jimmy Daly, Animalz ).

DC 170

DC FAQ Member Experience Project 170

.orgSource

OCTOBER 1, 2023

Customize is the marketing mantra of the hour. I urge my clients to study data to understand how to deliver the individualized service their members want. Post-pandemic, we’re seeing more businesses realize the value of conversational marketing, or actually talking with their customers and letting them respond.

Las Vegas 100

Las Vegas Marketing Software Tools 100

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MARCH 25, 2022

Professional development market potential. WBT Systems highlights other professional development opportunities revealed by the LinkedIn research. . Thorben Grosser, VP of Product Marketing & Events, EventMobi. Many societies are currently focusing on DEI initiatives with their membership, leadership, and their staff.

Revenue 195

Revenue Content Virginia Technology 195

Aptify

MARCH 30, 2023

You might know it’s time for new membership management software for your organization, but your leadership team and board of directors might have concerns about making the investment. Here are six common objections to purchasing new technology and how to move beyond them. Be sure to make these points as you address the cost barrier.

Software 72

Software How To Membership Management System 72

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JANUARY 14, 2022

WBT Systems discusses seven emerging trends shaping the future of work, careers, and professional development. Combating Burnout: How Marketing Teams Are Burning Bright. Your marketing team could be at risk. Host: American Marketing Association. Host: Event Leadership Institute. The results should be interesting.

Team 195

Team Technology Certificate Revenue 195

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SEPTEMBER 1, 2023

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. Sticking with MGI for a moment, Tony Rossell explains how MGI survey participants made a successful case for increasing their membership marketing budgets.

Revenue 227

Revenue Survey Education Strategy 227

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OCTOBER 29, 2021

They address why leadership may want employees to return to the office and describe some benefits associations reap from remote/hybrid work. WBT Systems lays down some learning science this week. Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. CMP credit.

Revenue 195

Revenue Survey Leadership Education 195

Higher Logic

MARCH 24, 2020

From marketing automation to customer experience to all things community, happy learning with Higher Logic! You can learn about specific marketing automation and online communities topics via short, live webinars with industry thought leaders and product experts. Live Distance Learning Training. Take courses here. Take a look.

Library 219

Library Products Video Course 219

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APRIL 26, 2019

WBT Systems explains how to design and market programs that meet the education expectations of Millennials and Gen Z. How to Save Time Making Conference Education & Proposal Management Systems Work Together. Digital Marketing Trends and Traditions 2019. Data Segmentation and Its Huge Impact on the Member Experience.

Social Media 170

Social Media Arizona millennials Proposal 170

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MAY 3, 2019

If that type of experience isn’t an option for you, WBT Systems shares 13 ways you can get a basic level of knowledge and keep up with the trends in your association’s industry or profession. It’s frustrating to have member and event attendee data spread out across the organization in different databases. More info/register.

Tucson 262

Tucson Phoenix Products Tools 262

MemberClicks

MAY 13, 2024

Here are 10 specific, effective, and tested strategies to help you build engagement among your community members today. Create a new member experience One of the best ways to increase online community engagement is to create a new member experience. However, nonprofits and associations can quickly get stagnant.

Strategy 52

Strategy Survey Leadership Content 52

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JULY 30, 2021

If you’re looking for a low-budget way to start an online learning program at your association, WBT Systems has the answer. A powerful new approach to changing someone’s mind—useful for system implementation, process improvement, presenting a business case for technology, etc. Writing as a Thought Leadership Strategy.

Newsletter 195

Newsletter Certificate Technology Strategy 195

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JULY 21, 2023

Member education. But TopClass LMS/WBT Systems describes ten skills your members need to learn right now. Hear how to audit your current customer and member journeys, how to determine where the pain points are, ways to use design to make an experience intuitive and smooth, how crossing systems (e.g.,

Atlanta 195

Atlanta millennials Price Technology 195

MemberClicks

APRIL 24, 2024

Association management is the combination of both human skills and leadership, with effective and efficient systems based on core values. While the human element is critical in association management, so are the framework and systems that are in place. Know who your target market is and the qualities of your ideal member.

Association Management 52

Association Management Tips Software Social Media 52

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SEPTEMBER 10, 2021

WBT Systems took him up on the challenge and focused on how an association’s learning business might help shape their industry’s future. Their model is based on a volunteer learning journey that inspires and helps members build competencies in one area before moving up to the next—a great way to build a volunteer and leadership corps.

Strategy 195

Strategy Content Education Tips 195

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DECEMBER 1, 2023

To attract young members , you must recruit in ways that make sense to them. Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback.

Arlington 266

Arlington Technology Strategy Los Angeles 266

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MARCH 12, 2021

I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. It means “jumping out of the system.” 1 CAE credit.

Nashville 370

Nashville LMS North Carolina Recruiting 370