Reid All About it

JANUARY 19, 2024

It will also explore which business functions are leading the way, how leadership is supporting AI efforts, and how policies are affecting adoption. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. Marketing to Gen Z and millennials. Post-program campaigns. Event trends.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Explore the inner lives of leaders and leadership. Companies still have money to spend, but they might not spend it with you, unless you offer what they really want.

Education 256

Education New Hampshire Tips Technology 256

Associations Now

MARCH 20, 2019

In order for your organization’s content marketing strategy to be effective, it needs to be working toward a larger goal, whether that’s growing awareness or building up your email list. Another hard truth of content marketing: It’s all about messaging. Working without a marketing plan? But that’s not really true.

Content 106

Content Strategy Marketing Review 106

Association Success

MARCH 5, 2018

How often does your association review its corporate sponsorship or partnership program? Any program that has not been reviewed in recent years could be out of date and falling short of its full potential. This is because they could be increasing their marketing expenditures and moving that money to channels that generate more value.

Review 60

Review Revenue Leadership Content 60

.orgSource

AUGUST 28, 2023

That’s the beauty of thought leadership. Thought leadership is an old idea that has been made new again. The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. Hardy captures what most marketers are striving to accomplish today.

Leadership 88

Leadership Social Media Case Study Industry 88

Reid All About it

MARCH 24, 2023

WBT Systems describes how associations can support women professionals by providing professional development, leadership training and networking opportunities, and educating employers about eliminating workplace challenges. They explain how to use AMS data for planning and marketing events. Women in the workplace. Member onboarding.

Revenue 227

Revenue Chicago Leadership Education 227

Nimble AMS

JUNE 2, 2023

Read reviews. Consider reading customer testimonials on Salesforce AppExchange and G2 reviews to get a better sense of vendor culture. You can also try reading Glassdoor reviews as employees can paint an accurate picture of the inner workings of an organization. Review vendor case studies.

Software 129

Software Association Management Case Study Review 129

Reid All About it

MAY 26, 2023

Teri Carden, founder of Non-Dues-A-Palooza , sold the AMS review site ReviewMyAMS to 501Works. They discuss configuring software for abstract submission and peer review, issuing the call for papers, designing the conference program and more. 501Works acquires ReviewMyAMS. More info/register. 1 CAE credit. More info/register.

Technology 195

Technology Education Arkansas Leadership 195

Optimist Consulting

MAY 22, 2014

I was delighted to attend the launch of PARN’s 2014 ‘ Professional Body Sector Review ’last week. By sheer volume, China can often be seen as a key market for overseas growth. It is well publicised how un-diverse the leadership of big business is. 3) 32% of professional body leaders are female.

Review 100

Review Case Study Report Survey 100

Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. They discuss configuring software for abstract submission and peer review, issuing the call for papers, designing the conference program, and more. CliftonStrengths.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Member-Driven Video Storytelling Workshop Video is totally dominating today, so it’s no surprise that leadership is asking about your plans to incorporate more video into your strategy. 1 CMP credit.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Membership marketing has come a long way since I first started in associations. Matt Mayberry, Harvard Business Review ) How to increase email open rates: 13 key success factors with examples.

DC 205

DC Recruiting Recruitment Washington 205

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Content is a commodity, says WBT Systems. Chapter habits.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

DECEMBER 18, 2020

Billhighway explains how to get access to real-time chapter financial data , reduce the risk of financial mismanagement and alleviate the chapter leadership burden. Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. COVID perspective.

Video 221

Video Certificate Review LMS 221

Beth Kanter

NOVEMBER 13, 2017

Last week I attended the launch of the book, Engine of Impact: Essentials of Strategic Leadership in the Nonprofit Sector by William F. The authors identify seven leadership best practices of high performance based on their extensive experience in the nonprofit and philanthropy sector. Source: Engine of Impact.

Leadership 51

Leadership Review Strategy Organization 51

.orgSource

APRIL 1, 2024

Whether I’m writing about marketing, strategy, or technology, one idea always surfaces. Harvard Business Review Analytic Services recently released a report that illustrates the gap between knowing and doing. Understand the Options The obvious answer to the dilemma is to hire that digital marketing genius as quickly as possible.

Video 88

Video Social Media Committee Team 88

Higher Logic

JUNE 14, 2018

Since we live in a review economy, you’re probably used to checking out what other people say about a restaurant, book, etc. That’s a little harder to do when it comes to resources, so we wanted to make it easier for you and create a trusty list of blogs and podcasts that we follow for updates about communities and marketing automation.

Marketing 116

Marketing Social Media Houston Resources 116

Reid All About it

DECEMBER 1, 2023

Their guide covers configuring software for abstract submission and peer review, issuing the call for papers, designing the conference program, and more. Year in Review (Data Analytics Network) Join association professionals for peer-led discussions on topics related to data and analytics. 1 CAE credit. 1 CAE credit. 1 CAE credit.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Reid All About it

MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Sarah Gershman, Harvard Business Review ).

Puerto Rico 370

Puerto Rico Montana Revenue Conference 370

.orgSource

DECEMBER 26, 2022

Our Year in Review. Once associations had an automatic corner on their markets. She explained how to use Blue Ocean Strategy to give your organization the edge in crowded digital markets. Teri Carden, Founder and CEO of 100 Reviews , facilitated a panel discussion on how to turn your next great idea into gold. Leadership.

Technology 88

Technology Review Innovation Library 88

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Inclusive leadership. He suggests ten steps nonprofits can take to make space for black male leadership.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

JUNE 18, 2021

WBT Systems offers the wisdom of Stoic philosophers like Marcus Aurelius and Seneca on topics pertaining to life inside and outside of associations, such as lifelong learning, change management, leadership, making the best of crappy situations and living in the now. Board Leadership ( Chatting with Agnes & Cecilia). every Monday.

LMS 369

LMS Certificate America Committee 369

Reid All About it

DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. WBT Systems shared some depressing statistics about the percentage of leadership positions held by women. More info/register.

Raleigh 259

Raleigh Review Class Education 259

Reid All About it

NOVEMBER 26, 2021

Marketers plan to produce more digital assets in 2022 than any other year. Host: American Marketing Association. Annie Henderson, Marketing and Communications Manager, ASBO International. Ryan Dohrn, Global Sales and Marketing Advisor. More info/register. Transactions Corp. Tue 11/30 at 12 p.m. – More info/register.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

Association Subculture

DECEMBER 15, 2011

Book Review - Humanize by Maddie Grant and Jamie Notter. This is a book review of Humanize - How People-Centric Organizations Succeed in a Social World. There are plenty of great, detailed reviews already out there so here are the top five sentences that resonated here at the Association Subculture the most. leadership. (9).

Review 100

Review Social Media United States Leadership 100

.orgSource

SEPTEMBER 19, 2023

Even when you love your job, without the right support, it’s easy to experience symptoms of leadership fatigue like these. Solutions Day is the perfect antidote to leadership fatigue. Our agenda delivers strategies you can put into practice immediately, along with the creative vision leaders need to succeed in digital markets.

Revenue 88

Revenue Chicago Leadership Content 88

Reid All About it

JUNE 25, 2021

Amanda Milligan, Content Marketing Institute ). Host: 100 Reviews/Non-Dues-A-Palooza. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Presenters: Chase Brunson, Marketing and Development Manager, The Rise School of Austin. Ed Salvato, LGBTQ marketing specialist. Quick hits.

LMS 361

LMS Revenue Tips America 361

Reid All About it

FEBRUARY 26, 2021

It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Tony Rossell, Marketing General, Inc. ). The State of Association Marketing.

Recruiting 329

Recruiting Recruitment Project Technology 329

WBT Systems

FEBRUARY 20, 2018

A sunset review process provides guidance (and cover) for these difficult decisions. Data is both the red flag and the evidence you’ll need during the sunset review process. Find out how much staff time (in dollars) is spent on marketing and managing the program compared to revenue generated. Value to market.

Education 161

Education How To Certificate Committee 161

.orgSource

OCTOBER 17, 2023

Recent data from the global consulting firm Spencer Stuart shows that 98% of S&P 500 boards conduct a board evaluation of some type, although only about a third review the board as a whole, individual directors, and committees as part of the process. Review templates from other groups to find the format that works best for you.

Committee 100

Committee Leadership Review Process 100

Reid All About it

NOVEMBER 16, 2018

Retirement is going extinct, says Harvard Business Review. Some quick hits before we get to this week’s list of free webinars: Thought leadership is an overused buzzword but it’s also a highly effective marketing strategy. Characteristics of top-performing B2B content marketers. Marketing Charts ). Agility PR ).

DC 235

DC Washington Indiana Review 235

Associations Now

JANUARY 2, 2024

Taking a marketing approach helped the American Dental Education Association reach members and prospects. When Tom Quash, CAE, came on board as chief communications and marketing officer at the American Dental Education Association in May 2023, ADEA was already looking to revise how it presented its benefits to both members and prospects.

Education 102

Education Social Media Review Marketing 102

ISAE

FEBRUARY 14, 2024

Featuring key leadership and staff. Fifty & Fifty’s guide to nonprofit digital marketing suggests leveraging snippets of your video material on digital channels such as social media and your website to boost member acquisition. However, it’s important that they trust your leadership to continue involvement with your association.

Video 52

Video Content Strategy Social Media 52

ISAE

FEBRUARY 14, 2024

Featuring key leadership and staff. Fifty & Fifty’s guide to nonprofit digital marketing suggests leveraging snippets of your video material on digital channels such as social media and your website to boost member acquisition. However, it’s important that they trust your leadership to continue involvement with your association.

Video 52

Video Content Strategy Social Media 52

Reid All About it

OCTOBER 12, 2018

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. How to explain content marketing to anyone. Content Marketing Institute ). New Yorker ). 1 CAE credit.

DC 170

DC Las Vegas Washington Review 170

Reid All About it

MARCH 8, 2024

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Your marketing plan has to work extra hard to convince your audience to make the trip. Humans… so persuadable! Mentoring programs. More info/register.

Social Media 250

Social Media DC Strategy Education 250

Jamie Notter

OCTOBER 16, 2014

As the CEO of Ceasar’s entertainment said , “You can’t just fail to service the tens of millions of people that constitute the middle of the market.” ” And that middle of the market is coming to expect it now. Are they the only ones who get performance reviews that actually focus on growth and development?

Marketing 70

Marketing Review Leadership Technology 70