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APRIL 26, 2024

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. The outlook for associations, as described in Marketing General Inc.’s Content marketing. Association trends. s 2024 Association Economic Outlook Report , is optimistic. AI and events.

Content 266

Content Survey Education Strategy 266

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OCTOBER 9, 2020

Luring members/customers to your LMS. WBT Systems says, “The LMS is the workhorse for the professional development team, but it has many more uses beyond hosting online courses.” They share ten ways to encourage members and prospective customers to browse through the educational programs you offer via your LMS. 1 CMP credit.

Utah 370

Utah LMS Conference Technology 370

Association Analytics

SEPTEMBER 27, 2023

Below are five convincing points you can present when making your case, each paired with relatable examples to drive the point home. Instead of merely presenting dry numbers or facts, weave them into a compelling narrative. These could be member retention, recruitment, products & services and event registrations.

Analysis 169

Analysis Revenue System Learning Management System 169

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APRIL 30, 2021

I think one had an AMS, CMS, and LMS project on the horizon. Presenters: Lowell Aplebaum, CPF, FASAE, CAE, Professional Facilitator CEO & Strategy Catalyst, Vista Cova, LLC. Presenter: Mikki Williams. Presenter: Sheri Bender, SHRM-SCP, SPHR, founder, Pulse HR Consulting, LLC. Multi-system implementation. Quick hits.

Education 354

Education Technology Strategy Revenue 354

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JANUARY 10, 2020

That’s why I like the “most popular posts of the past year” posts that come out this time of year, like this one from AMS provider MemberSuite and this one from LMS provider WBT Systems. Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Presenter: Chad Stewart.

LMS 243

LMS Software Chicago Washington 243

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APRIL 12, 2024

TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. by Tony Rossell, Marketing General Inc. Gen Z education. What about your managers?

Revenue 256

Revenue Strategy Price Newsletter 256

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OCTOBER 1, 2021

Not only does the report present the findings of a survey of over 350 association leaders, but it also shares insights that will help associations “design an intentional workplace that is dynamic, flexible, and productive well into the future.”. Why get an LMS. Why the heck would you even think about getting an LMS ?

LMS 195

LMS Conference Technology Content 195

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FEBRUARY 12, 2021

Presenters: Harneet Singh, Director of Marketing, Preseem. Presenter: Cara Silletto, MBA, CSP, President & Chief Retention Officer, Magnet Culture. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Presenters: Michael Hoffman, CEO of Gather Voices.

Revenue 370

Revenue North Carolina Industry Technology 370

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OCTOBER 4, 2019

When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. WBT Systems suggests ten factors you should consider while developing requirements for your new LMS. LMS Success: Keys to Building Participation and Revenue.

LMS 186

LMS DC Social Media Washington 186

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JANUARY 12, 2024

If you’re a regular reader of Association Brain Food, this post from TopClass LMS will be familiar ground for you. More info/register (ASAE Marketing Professionals Community). Learn how to automate time consuming manual tasks across a variety of systems (AMS, LMS, CMS, CRM, Email, Community, O365, etc.) More info/register.

LMS 266

LMS Member Engagement Education Revenue 266

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MARCH 26, 2021

The research revealed that associations with a more innovative mindset and culture were more successful at navigating the early challenges presented by the COVID-19 pandemic. Presenters: Wendy W. Presenter: Dan Streeter, Vice President of Learning Strategy and Development at Blue Sky eLearn. LMS Demo Day. That stinks.

Innovation 259

Innovation San Diego LMS Strategy 259

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DECEMBER 18, 2020

Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. Susan Schramm of Go To Market Impact describes five ways to “de-risk” your next virtual (or hybrid) event —”drawn from real-world experiences and scars (my own and others).”

Video 221

Video Certificate Review LMS 221

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AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. Presenter: Lee Gimpel, founder of Better Meetings. Presenters: Barbara Dunn, Partner @Barnes & Thornburg LLP.

millennials 307

millennials Montana Class Education 307

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MARCH 25, 2022

Professional development market potential. Presenters: Smriti Bansal, Head of Content, Braindate by e180. Thorben Grosser, VP of Product Marketing & Events, EventMobi. Presenter: Melissa Curtin, MSW, Certified Coach, HeartMath® Certified Trainer. Presenter: Jennifer Haisten, CMP, Vice President, GlobauxSource.

Revenue 195

Revenue Content Virginia Technology 195

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SEPTEMBER 17, 2021

Companies have dozens of options for spending their marketing dollars. He describes some solutions on the market now and where he thinks we’re headed. Jodi Harris, Content Marketing Institute ). Presenter: Keneisha Williams, Founder, Speaker, Consultant, Black in Events. Host: American Marketing Association.

Content 195

Content LMS District of Columbia Tips 195

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APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. AI vs human interactions. 2024 membership pains. Seems like a good place to start.

Revenue 256

Revenue Price Denver Tools 256

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MARCH 8, 2019

Billhighway suggests how you can help your chapters with member recruitment by sharing your digital and technical expertise and resources. MemberSuite explains how associations can respond to this market demand by offering certificate and certification programs. WBT Systems explains how to identify your LMS reporting requirements.

LMS 170

LMS Price DC Washington 170

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JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. Three ways content marketers can provide value to the sales team. Pam Didner, Content Marketing Institute ).

DC 275

DC Washington Learning Management System LMS 275

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JANUARY 28, 2022

Presenter: Tony Rissley, Expo Auctions. Join this engaging conversation as Vince Caldwell leads us through the latest and best new business books on the market and shares his advice for young professionals along the way. Presenter: Chris Klauda, Senior Director, Market Insights, STR. More info/register. Fri 1/28 at 1 p.m.

Newsletter 195

Newsletter Survey Team Software 195

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AUGUST 28, 2020

Presenters: Elizabeth Lombardo, PH.D., Presenters: Ann H. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Presenters: Cindy Brewer, co-founder and principal of LEO Events. Stefanie Maragna, vice president of corporate marketing and events with Sage Intacct.

Montana 359

Montana North Carolina Content Certificate 359

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APRIL 12, 2019

MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Tom Whatley, Content Marketing Institute ). Presenters: Bhavani Krishnan, Agile expert, and Mason Chaudhry, COO, xScion. Presenter: Gary Wohlfeill of CrowdRise by GoFundMe. More info/register.

LMS 276

LMS Pennsylvania Innovation Education 276

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JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

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OCTOBER 27, 2017

Next Generation LMS: Apps, Authoring and Curation. Presenter: Becky Willis, VP of Enterprise Engagement, EdCast. Presenters: Sue Pelletier (moderator), Editor, MeetingsNet. Patricia Andrade, VP of Marketing, Communications, and Community Relations, ABTS Convention Services. Recruit and Retain Millennial Members.

LMS 150

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JANUARY 18, 2019

The book presents a provocative alternative solution to one of the biggest problems in workplaces: declining employee engagement. In this competitive talent market, this sounds like a must-read for association execs. In this competitive talent market, this sounds like a must-read for association execs. Ryan Law, CXL ).

DC 293

DC Washington Member Engagement Content 293

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JANUARY 19, 2024

TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. Marketing to Gen Z and millennials. Post-program campaigns. Event trends.

Revenue 256

Revenue Strategy Member Engagement United States 256

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FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. I’m hoping to somehow. Learning subscriptions.

DC 261

DC Washington Member Engagement Innovation 261

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JANUARY 20, 2017

Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing. Presenter: Lowell Aplebaum, CAE, CEO, Next Connextion. Presenter: Dawn Rasmussen. Presenter: Megan Torrance, Torrance Learning. Presenters: Amanda Kaiser, chief path finder, Kaiser Insights LLC. 1 CAE credit. Location: Columbia MD.

LMS 150

LMS Arlington Content Review 150

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MARCH 1, 2019

Billhighway suggests several resources and strategies a national association can provide to help chapters with member recruitment. Offering a certification program through your LMS can formalize the relationship with the learner and create loyalty to your organization. Presenters: Adrienne and Keith Segundo, founders, Limitless ASR.

LMS 174

LMS Certificate Blended Learning United States 174

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Expand your association’s reach by presenting key insights at events and conferences and sharing results on social media. .

Leadership 118

Leadership FAQ Member Engagement Social Media 118

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JANUARY 20, 2017

Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing. Presenter: Lowell Aplebaum, CAE, CEO, Next Connextion. Presenter: Dawn Rasmussen. Presenter: Megan Torrance, Torrance Learning. Presenters: Amanda Kaiser, chief path finder, Kaiser Insights LLC. 1 CAE credit. Location: Columbia MD.

LMS 150

LMS Software Arlington Cost 150

Higher Logic

FEBRUARY 28, 2019

Let's focus on how engagement tools and platforms, like additional community modules or marketing automation, can work together to elevate the success and impact of your online community as it relates to events and registrations. Educate, Educate, Educate: Events & eLearning.

Tools 208

Tools LMS eBook Resources 208

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DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. Culture is a true business function, like IT or marketing, and requires processes, systems and internal positions to support it.

Raleigh 259

Raleigh Review Class Education 259

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NOVEMBER 24, 2017

Tue 11/28 at 12 p.m.* – Using Video to Grow Your Marketing & Sales Funnel (Columbia MD Idea Swap). Hear about practical steps every organization can take to support marketing efforts with video. Presenter: Paul Gannon, founder, Thoughtcast Media. Presenter: Mike Rustici, President, Watershed LRS. More info/register.

Chicago 150

Chicago Recruiting Recruitment Video 150

MemberClicks

AUGUST 3, 2023

If your association is looking to streamline education and support career development among its members, it’s time to consider investing in association learning management software (LMS). In this guide, we’ll cover all the basics of LMS and share our top 15 recommended picks: What is learning management software? Track progress.

Software 52

Software LMS Certificate Learning Management System 52

Forj

APRIL 22, 2021

It’s especially important considering education is the short game; increasing membership through retention and recruitment is the end goal. Administrative Costs: How much does an LMS cost? When pricing your eLearning courses, consider the cost of: Your LMS. Who will be responsible for interacting with your LMS?

Price 172

Price Course LMS Discount 172

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APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. My local market rarely sells leg of lamb, but they had some this past week, so we enjoyed a roasted leg of lamb rubbed with a rosemary/garlic paste. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

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JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 256

Survey Project Strategy Education 256