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Association Brain Food: 6.14.24

Reid All About it

The weekly list of free educational events and resources for the association community… ASAE Annual road trip. All together now: one hundred bottles of beer on the wall, one hundred bottles of beer… Event marketing. Fíonta shares eleven effective marketing strategies for boosting event attendance. Non-dues revenue.

Arlington 212
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Association Brain Food: 2.23.24

Reid All About it

The weekly list of free educational events and resources for the association community… Join or Die. I’d love to see that phrase in membership marketing copy. Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. I’m hoping to somehow.

DC 265
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Association Brain Food: 10.27.23

Reid All About it

The weekly list of free educational events and resources for the association community… Membership benchmarks. The Art of Mentoring describes the benefits of offering a mentoring program to your members. They also provide a checklist for implementing an effective mentorship program or enhancing an existing one. Governance.

LMS 259
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Association Brain Food: 1.19.24

Reid All About it

The weekly list of free educational events and resources for the association community… Association AI survey. Post-program campaigns. TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Marketing to Gen Z and millennials.

Revenue 259
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Association Brain Food: 9.29.23

Reid All About it

The weekly list of free educational events and resources for the association community… Request re career section on association website. Impexium dives deep into membership renewals : the difference between retention and renewal, metrics, why members don’t renew (per research), and, best of all, solutions for those renewal challenges.

Revenue 276
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The Power of Content Marketing: Attracting and Retaining Members

Membersuite

Recruiting and retaining members at the same time is a lot of work and usually requires different tactics—but not always. With content marketing, you can achieve these two goals simultaneously. Content marketing is a time-saver too. If they’re sponsored, your association can earn revenue too.

Content 93
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Association Brain Food: 7.21.23

Reid All About it

The weekly list of free educational events and resources for the association community… Association Brain Food is taking off next Friday, July 28 because I’m away all week at my state SAE conference and a family beach vacation. Member education. Good eats Skip down to the list of free educational events if you prefer takeout.

Atlanta 195