Association Analytics

APRIL 1, 2024

Providing extra education opportunities for these members also opened up a new source of non-dues revenue for the association. As a result they were able to sunset three underperforming newsletters that required significant resources for the team. They then promoted that content to unengaged members with similar profiles.

Member Engagement 210

Member Engagement Strategy Certificate Survey 210

Reid All About it

FEBRUARY 16, 2024

One of her suggestions, social media polls, regularly pop up on LinkedIn. Discover how to leverage email newsletter marketing to captivate your members with the latest industry insights and trends. Discover how to leverage email newsletter marketing to captivate your members with the latest industry insights and trends.

Case Study 266

Case Study Newsletter Strategy Revenue 266

EventMobi: Association Events

JUNE 26, 2023

Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. Engaging members with ticketed events can bring in event revenue (as well as other streams!) A successful member engagement strategy broadens the networking reach of your association.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Reid All About it

JUNE 25, 2021

Would you like to subscribe to this newsletter? Presenter: Joanna Pineda, CEO, Matrix Group. Presenter: Thom Singer, CSP, executive search consultant and a professional speaker. Presenter: Melissa Lagowski, Big Buzz Idea Group. – Revenue Success from Scratch: One Association’s Story. More info/register.

LMS 361

LMS Revenue Tips America 361

Higher Logic

MAY 29, 2020

If so, secure a copy of the strategic plan, and use it as the guide for your presentation. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Growing Non-Dues Revenue. Objection 2: Social Media. New Member Acquisition.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Add your association’s name to the sign-on letter before they present it to Congress next week.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

APRIL 26, 2024

I feel bad for kids and young adults who never played outside unsupervised, socialized without distraction, entertained themselves or, as one commenter says, been “completely present.” Mariana Fernandes at Animalz shares her team’s favorite content marketing blogs, newsletters and podcasts. Content marketing. More info/register.

Content 222

Content Survey Education Strategy 222

Reid All About it

JULY 30, 2021

Non-dues revenue. 55 days from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate their success. Why niche communities are the future of social media marketing—associations should have an advantage here. The countdown is on!

Newsletter 195

Newsletter Certificate Technology Strategy 195

Membersuite

JANUARY 10, 2023

The team and I have pulled together a list of topics we’ve been talking about or hearing and reading about in blogs, social media, webinars, and conferences—the topics rising in our collective association consciousness. A Fresh Approach to Non-Dues Revenue. Hybrid work presents new opportunities for associations.

Directory 143

Directory Social Media Tools Revenue 143

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) We all want to believe our publication, e-newsletter, video or tweet is the most important, relevant and interesting content in our industry.

Revenue 69

Revenue Survey Communications Newsletter 69

Freestone

MARCH 7, 2024

Remember that the goal of PD Day isn’t to increase non-dues revenue, but to create awareness about your learning program and show how you can support members throughout their career journey. Include presentation descriptions, speakers, the event’s purpose, and more as you promote the event.

How To 74

How To Course Tips Education 74

Association Adviser

MAY 20, 2014

It shows all too clearly that social media is still considered a broadcast medium by many associations. Too many associations still treat social media as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. How advocacy fits into the social media equation.

Social Media 60

Social Media Communications Content Strategy 60

Reid All About it

JULY 7, 2023

15 Ways To Take Your Email Newsletter To The Next Level: Marketing Artificial Intelligence in Action Learn how to use email newsletter marketing to engage your members about current topics and industry trends. Hear about newsletter best practices to increase engagement and curate outside content. 1 CAE credit. . – CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

SEPTEMBER 15, 2017

Jimmy Daly says it’s the perfect time to launch a newsletter , and I agree. Presenters: Dennis Gogarty, President, and Mark Murphy, Chief Investment Officer, Raffa Wealth Management. – Advocacy in a Social Media World. Presenter: Toni Zoblotsky, Director of B2B Marketing, Hilton. Tue 9/19 at 10 a.m.

Raleigh 203

Raleigh Arlington Social Media DC 203

Reid All About it

APRIL 12, 2019

Here’s a little piece I did on microvolunteering —one of my longtime soapbox topics—for my state association’s newsletter. Presenters: Bhavani Krishnan, Agile expert, and Mason Chaudhry, COO, xScion. Presenter: Gary Wohlfeill of CrowdRise by GoFundMe. Amplify Education Experiences Through Social Learning. Host: xScion.

LMS 276

LMS Pennsylvania Innovation Education 276

AssociationChat

APRIL 26, 2021

Associations need more revenue and members need more services. According to “Association Economic Outlook Report” from Marketing General Incorporated, half of associations surveyed lack the revenue and personnel to develop programs for members. Communications channels: E-newsletters; magazines; website; social media; listservs.

Proposal 84

Proposal Revenue Review Newsletter 84

Higher Logic

APRIL 25, 2019

Meeting and conference attendees increasingly expect ways to engage organizers, presenters, and each other – from the moment they register until months after the event. Why you should pay attention: Mobile event apps can help you generate additional revenue through sponsored ad space and push notifications.

Massachusetts 226

Massachusetts Newsletter Social Media Conference 226

Association Success

OCTOBER 29, 2020

A content audit presents a great opportunity to bring past content in line with your current style. . Newsletters, social media channels, and donation buttons are all calls to action that are unlikely to change with time. . You’ve probably got content — and lots of it — on your website and social media pages.

Content 114

Content Social Media Newsletter Strategy 114

Association Briefings

MARCH 30, 2021

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. And don’t forget to include details of any upcoming conferences and presentations. In 2020, over 3.6

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Association Adviser

OCTOBER 18, 2013

I recently attended a large seminar about non-dues revenue (NDR) strategies for association leaders. Ask for little bits of revenue along the way rather than a large, all-encompassing package. In fact, a small cadre of attendees said that dues made up only 10 percent of their annual revenues. affinity programs).

Revenue 60

Revenue Sample Education Georgia 60

WBT Systems

FEBRUARY 27, 2018

Besides increasing attendance and revenue, you also want to develop and deepen your relationship with this segment of the market so you can better understand their educational needs. Handouts and presentations. A reader learns about the lead magnet through a promo (call-to-action) in a blog post, newsletter, or social media update.

Content 150

Content Marketing Education Course 150

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Shoul said she and Kalogeridis present frequently about this topic. “In

Revenue 60

Revenue St. Louis Price Cost 60

Aptify

AUGUST 16, 2019

Want to deliver a career center experience that offers unmatched value to your members while driving revenue for your organization? You may already recognize the importance of an online career center for providing member value and generating non-dues revenue for your organization. Here’s how. .

LMS 69

LMS Newsletter Revenue Course 69

Association Success

OCTOBER 5, 2020

By contrast, members who are present due to inertia are at best indifferent and disengaged. You could: Determine how many subscribers open your newsletters. Aim to increase vital engagement metrics such as: The number of likes, comments and new followers on your social media channels. Overall website traffic.

Newsletter 131

Newsletter Analysis Social Media Resources 131

YourMembership

FEBRUARY 27, 2014

The side effects of this change are: A loss of traditional revenue generated by membership dues. Social media/community. The need to be present and engaged wherever their members are meeting – virtual or physical. How to identify and implement non-dues revenue vehicles. How to help members succeed in their careers.

Case Study 150

Case Study Arizona Social Media Revenue 150

Association Success

SEPTEMBER 28, 2020

If you want to engage members, start by being present on their mobile devices. Many associations focus on high-quality print publications, such as magazines and newsletters, to distribute information to members. Popular tactics include: Creating shareable graphics for social media platforms.

Technology 78

Technology Newsletter Content Tools 78

Aptify

AUGUST 16, 2019

Want to deliver a career center experience that offers unmatched value to your members while driving revenue for your organization? You may already recognize the importance of an online career center for providing member value and generating non-dues revenue for your organization. Here’s how. .

LMS 56

LMS Newsletter Revenue Course 56

Blue Sky eLearn

SEPTEMBER 12, 2018

Integrate your eLearning content into your social media marketing strategies. Maybe some of your members don’t have much time to stay engaged; a podcast newsletter to listen to on the way to work is the perfect solution. Announce the session on your (print and/or audio) newsletter a week or two in advance.

Content 173

Content Member Engagement Tools Strategy 173

Reid All About it

JANUARY 6, 2017

“Our achievements are simply the by-products of our ability to realize the potential of the present moment.”. Make the most of your precious hours, the present moment, even at work. Presenter: Tom Sather, senior director, research, Return Path. Presenters: Ryall Carroll, co-founder, raiserve.org. The day is short.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

“Our achievements are simply the by-products of our ability to realize the potential of the present moment.”. Make the most of your precious hours, the present moment, even at work. Presenter: Tom Sather, senior director, research, Return Path. Presenters: Ryall Carroll, co-founder, raiserve.org. The day is short.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

MemberClicks

APRIL 5, 2022

You can promote seasonally through: Email campaigns Chamber newsletter Special social media posts Print ads Special highlights on your website. Often, it involves promotion on social media. New to social media? Learn how you can get started and crush a social media strategy.

Directory 52

Directory Social Media Video Discount 52

YourMembership

DECEMBER 11, 2014

In the presentation he shared how associations can co-exist with the giant job board aggregators like Indeed, Monster and LinkedIn and find success in helping members and prospects connect with employers, all while driving non-dues revenue for their organization. As members of your organization, you have unparalleled access to them.

New York City 150

New York City New York Newsletter Social Media 150

MemberClicks

MARCH 15, 2024

In other words, it is software that stores all your customers’ or member data, including potential customers, prospects, or members that might be interested in what you offer, as well as storing information on past and present customers. The following are some core functions provided by AMS software: Members lapse. Subscription history.

Software 52

Software System Association Management Communications 52

Association Briefings

MAY 6, 2021

Now, add engagement and revenue to the mix, while attempting to keep an annual tradeshow afloat in a hybrid world of in-person and virtual events. And while they are somewhat infatuated with social media and texting, they’re definitely a fan of email. In fact, 32% more say they use it more than any social media site.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Disciple Media

DECEMBER 18, 2023

For example, by the end of a digital marketing course, learners might be expected to develop and present a comprehensive social media strategy. Case studies and scenarios: Present real-life scenarios or case studies for analysis. Interactive videos: Use videos with embedded questions or prompts.

Course 36

Course Case Study Social Media Project 36

Association Adviser

DECEMBER 15, 2017

That’s a lot of meetings – and a lot of revenue potential. When intentionally designed, developed and implemented, the right event marketing can cause both attendance and revenue to soar. blog, e-newsletter, magazine, social media and website), and then find ways to seamlessly integrate each into the communication plan (i.e.,

Marketing 62

Marketing Social Media Revenue Communications 62

Achieve

MARCH 24, 2022

They present the perfect opportunity for young students to participate in charitable giving while doing something as simple as giving away shoes they’ve outgrown. Any donated shoes collected then get sold to a third-party retailer, with your team getting revenue for every pound of shoes collected. Shoe Drive Fundraisers.

Organization 59

Organization Social Media Team Newsletter 59