Association Analytics

APRIL 1, 2024

Providing extra education opportunities for these members also opened up a new source of non-dues revenue for the association. As a result they were able to sunset three underperforming newsletters that required significant resources for the team. They then promoted that content to unengaged members with similar profiles.

Member Engagement 210

Member Engagement Strategy Certificate Survey 210

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. Hear about the potential benefits and challenges of such a transformation, from increased reach and engagement to new revenue streams, while learning how to navigate potential obstacles. 1 CAE credit. More info/register.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Higher Logic

OCTOBER 25, 2017

Driven by a change in what members want and are willing to pay for, associations are seeing changes in their key revenue streams, including which income sources sustain their organizations. Where Associations Get Their Revenue Today. Non-dues, or non-subscription, revenue. percent of their revenue from membership dues.

Revenue 159

Revenue Tips Social Media Newsletter 159

Reid All About it

APRIL 26, 2024

The weekly list of free educational events and resources for the association community… Association boards. Mariana Fernandes at Animalz shares her team’s favorite content marketing blogs, newsletters and podcasts. Content marketing. Many of these are on my regular reading/listening list too. 1 CAE credit. More info/register.

Content 266

Content Survey Education Strategy 266

NXUnite

MARCH 18, 2024

When it comes to fundraising and marketing, your nonprofit needs to maximize its revenue in order to fund its important work. Once a donor feels recognized the moment they contribute time, money, or other resources to your nonprofit, you’re poised to continue this stewardship. Donor stewardship allows you to do both!

Tips 130

Tips Newsletter Communications Examples 130

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. Step 5: Create your workback plan The best membership campaigns utilize several different streams (social media, email, events, etc.).

How To 130

How To Discount Social Media Software 130

Protech

JUNE 11, 2020

It can also serve as the central hub for members to interact, share content and manage industry resources. . To help get your online career center off and running, here are a few pieces of advice association managers can immediately implement to engage with and serve members, all while growing non-dues revenue. .

Revenue 83

Revenue Tips Social Media Communications 83

Freestone

MARCH 4, 2024

An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. Leverage your website, social media, marketing materials, and more to demonstrate the benefits of your continuing education program.

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Curated reading lists are the best, right? Credentialing support. Credit card processors.

LMS 256

LMS Revenue Arlington Education 256

EventMobi: Association Events

SEPTEMBER 21, 2023

Implementing even the most basic member retention strategies will not only save you money, it’ll help you increase revenue over time! Use multiple streams of communication (email, social media, paper mail, etc.), Acquiring new members comes with upfront costs, especially those tied to marketing. Engage your members.

Strategy 130

Strategy Software Social Media Discount 130

NXUnite

OCTOBER 4, 2023

A handwritten thank-you note or shout-out on social media can go a long way in helping your supporters feel appreciated and eager to champion your cause again in the future. A crowdfunding campaign raises smaller amounts of revenue from a large pool of donors—think $5 per person.

Social Media 130

Social Media Proposal Newsletter Process 130

Association Success

MAY 21, 2020

Tell a story with social media. Correll, the social media manager at the American Red Cross, suggests that social media should be more than just a platform for organizations to push out their own information. Social media provides such a powerful way to engage with audiences.

Social Media 167

Social Media Content Class Innovation 167

Reid All About it

JUNE 25, 2021

The weekly list of free educational events and resources for the association community…. They describe how the Association General Contractors of America shares this data with its chapters, provides resources to help them improve performance, and supports their growth with chapter leader training and development. Tue 6/29 at 2 p.m.

LMS 361

LMS Revenue Tips America 361

Association Adviser

APRIL 15, 2014

Many associations overestimate how much revenue a new NDR program will generate and underestimate how much time and resources it will require. If he had more resources, GACTE’s Gambill said his organization would like to focus more on social media advertising. NDR wish list.

Revenue 60

Revenue Georgia Price Newsletter 60

Association Success

NOVEMBER 16, 2020

Traffic will flood your website, engagement will skyrocket on social media and your newsletter sign-ups will suddenly spike. Simple changes like this may help you recover the time and resources you already invested, while informing your approach to future content. Monitor how people engage with your content.

Content 110

Content Strategy Social Media Newsletter 110

Reid All About it

JULY 30, 2021

The weekly list of free educational events and resources for the association community…. Non-dues revenue. 55 days from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate their success. The countdown is on! Ronn Levine, SIIA ). CAE credits.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Higher Logic

APRIL 25, 2019

Why you should pay attention: Mobile event apps can help you generate additional revenue through sponsored ad space and push notifications. Publish an event blog or newsletter. Following Super Forum, we seized the opportunity to share resources like this: ICYMI: Key Takeaways From Our 2018 Super Forum Keynote Speakers.

Massachusetts 226

Massachusetts Newsletter Social Media Conference 226

Association Success

AUGUST 12, 2020

Many organizations embrace opportunities to create educational resources that can lead their industries in new, innovative directions. . But taking the time to create these educational resources is only the first step. For example, you could: Publish a weekly newsletter featuring educational tips and insights.

Proposal 158

Proposal Newsletter Education Social Media 158

Blue Sky eLearn

OCTOBER 11, 2017

Some companies offer turn-key online courses that you could buy or revenue share so you have something to offer initially. Use the same terminology across the board – in your LMS, on your website, on social media, and in the marketing messages. Start your own newsletter! You can’t launch an empty LMS!

Tips 215

Tips LMS Mooc Social Media 215

WBT Systems

SEPTEMBER 12, 2017

Conferences consume a great deal of your association’s time and financial resources. Or, include them in a course syllabus as supplementary resources. Interview the speaker and/or attendees and provide links to related association resources. Send a post-conference newsletter to attendees. Highlight conference content.

Conference 210

Conference How To LMS Newsletter 210

GrowthZone

SEPTEMBER 14, 2022

To stay credible and relevant, luckily, associations have the resources to provide young professionals with exactly what they want. The key is to have a plan to make those resources widely available and ensure the target demographic is aware of them. Social Media. The good news is your plan is already in motion!

Recruiting 78

Recruiting Recruitment Social Media millennials 78

Reid All About it

JULY 7, 2023

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. Hear about newsletter best practices to increase engagement and curate outside content. Host: Professionals for Association Revenue Wed 7/12 at 1 p.m. 1 CAE credit. . –

Tools 195

Tools Education Newsletter Chicago 195

WBT Systems

FEBRUARY 27, 2018

When you regularly provide readers with the information they need, they see you as a reliable resource who understands their needs and aspirations. Besides increasing attendance and revenue, you also want to develop and deepen your relationship with this segment of the market so you can better understand their educational needs.

Content 150

Content Marketing Education Course 150

Association Success

OCTOBER 5, 2020

They put your organization’s resources into practice, advocate for your mission, and persuade new members to join them. But if your website makes it difficult to find these vital resources, their loyalty will fade into frustration and inertia. . You could: Determine how many subscribers open your newsletters.

Newsletter 131

Newsletter Analysis Social Media Resources 131

Association Adviser

JANUARY 18, 2019

Have you recently stopped to think about how your association’s tech solutions can complement one another to maximize your existing resources and provide a better member experience? You’re likely promoting your content on your website and on social media to generate interest and increase your reach.

Newsletter 61

Newsletter Directory Learning Management System Social Media 61

Association Briefings

MARCH 30, 2021

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Grow Your Social Media It’s no secret: association members are hooked on social media.

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Percent of Associations agreeing that NDR is a serious challenge: 2016. ** 54%.

Revenue 60

Revenue St. Louis Price Cost 60

MemberClicks

APRIL 5, 2022

This will give you the power to post online: Educational courses Relevant learning resources Online certification programs. Lean into the support local movement by providing resources for self-promotion to your businesses. Often, it involves promotion on social media. New to social media?

Directory 52

Directory Social Media Video Discount 52

Nexus Marketing

AUGUST 29, 2023

During onboarding, we’ll discuss your current product/service priorities and which products or services drive the most value and revenue to your business. Which types of leads results in the most revenue? If the conversion tracking requires Google Tag manager, we give clients the resources they need to add tracking codes to their site.

Organization 52

Organization Software Revenue Report 52

Higher Logic

FEBRUARY 8, 2018

What is their yearly revenue? Another great resource for discovering your audience is web analytics. Start by searching their site for testimonials, case studies, press releases, or newsletter signups. Set up Google Alerts for new content, and follow their social media accounts for constant updates, interactions, and events.

Press Release 184

Press Release Case Study Newsletter Content 184

Blue Sky eLearn

OCTOBER 11, 2017

Some companies offer turn-key online courses that you could buy or revenue share so you have something to offer initially. Use the same terminology across the board – in your LMS, on your website, on social media, and in the marketing messages. Start your own newsletter! You can’t launch an empty LMS!

LMS 120

LMS Tips Mooc Social Media 120

MemberClicks

DECEMBER 19, 2023

Research competitors and events of interest for target audience Once you’ve identified your target audience, ask them about events and trade shows they have or plan to attend through a survey in your members-only area or next member newsletter. Here are the channels to target with your trade show promotion: Social media.

Tools 52

Tools How To Software Cost 52

YourMembership

FEBRUARY 27, 2014

The side effects of this change are: A loss of traditional revenue generated by membership dues. Social media/community. Economic forces, especially around technology, will continue to make AMCs an attractive strategic choice for associations lacking the resources to keep up. They question the value of: Mobile technology.

Case Study 150

Case Study Arizona Social Media Revenue 150

Association Adviser

NOVEMBER 13, 2018

Don’t make the mistake of investing resources in an online community that’s not wanted. Meet your members where they are if they already have a strong online group on another platform, and offer your association’s resources to support that group so it can remain as useful as members want it to be.

Member Engagement 60

Member Engagement Survey Social Media Communications 60

Association Success

SEPTEMBER 28, 2020

Many associations focus on high-quality print publications, such as magazines and newsletters, to distribute information to members. Others grant members access to digital resources, including essential industry-specific research. Popular tactics include: Creating shareable graphics for social media platforms.

Technology 78

Technology Newsletter Content Tools 78

Blue Sky eLearn

SEPTEMBER 12, 2018

Put another way, it’s your job to promote your eLearning offerings as valuable resources. Integrate your eLearning content into your social media marketing strategies. Maybe some of your members don’t have much time to stay engaged; a podcast newsletter to listen to on the way to work is the perfect solution.

Content 173

Content Member Engagement Tools Strategy 173