GlowGlobally

OCTOBER 14, 2012

Weak local volunteer leadership support to develop local activities, products, or promotions. The results they achieved in their Middle East region showed significant improvement within 12 months of implementing their new strategy in 2011: Growth in certification candidates of over 90%. Rethinking How to Serve Members & Customers.

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AMR Management Services

FEBRUARY 28, 2012

I have recruited and added five new board members in the last year and a half. Make board member recruitment and performance a key component of a board members responsibilities. Battle for Relevance: How Twitter, HBR and the Army Impact Associations (Part 1 of 2). How to Start an Association. ► 2011. (37).

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Association Adviser

AUGUST 25, 2016

Boomer succession plans can be just as important as millennial recruiting. . At a recent panel discussion, Barkan described how he finally convinced his client, The International Coach Federation (ICF), to increase dues for the first time in 10 years. 1 source of information — up from 28 percent in 2011.

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Membership Marketing

OCTOBER 10, 2011

Monday, October 10, 2011. Recruitment and retention efforts require more "touches" than ever, and certainly more than, say, ten years ago. Integrated marketing is key - no one channel is guaranteed for recruitment or renewal. Having a clear message from leadership regarding the vision and purpose of the organization.

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Trade Association CEO Blog

OCTOBER 18, 2011

The role of association CEO is diverse and whether youre a volunteer or a paid staff executive director this blog is the starting line for concepts and ideas to solve your leadership challenges. Tuesday, October 18, 2011. ▼ 2011. (12). ▼ October 2011. (2). ► August 2011. (1). ► June 2011. (2).

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SCD Group

JUNE 10, 2012

How to Monitor Your Social Media Presence in 10 Minutes a Day This is an excellent 24-page ebook prepared by HubSpot’s Rebecca Corliss. Seven Levers to Increase Membership Recruitment From Tony Rossell at Marketing General on what to do if your association seeks new members: Enhance the Value of Membership. ► 2011. (42).

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SCD Group

JULY 22, 2012

Seven Levers to Increase Membership Recruitment Posted in the Membership Marketing Blog. So Why Test in Membership Recruitment? Shows what to test as well as how to test. ► 2011. (42). Demographic shift – by the year 2015 there will be more Generation Y employees in the workforce than any other age group.

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Association Adviser

SEPTEMBER 24, 2013

We want to find out how we’re engaging with them,” he said. That’s what Balko and his leadership team share with the board, which he said has historically looked only at membership. And while you’re at it, make sure you’re cognizant of how each member prefers to interact with you, especially online.

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SCD Group

JULY 12, 2012

In other words, associations have mastered how to deliver products, services, and events that really appeal to one audience in particular. Your pizza parlor should continue producing its great pizza and recruit these new consumers to come in and help your association master making some new foods, too. ► 2011. (42).

Recruiting 40

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Membership Marketing

AUGUST 11, 2010

This year I will be attending the ASAE & the Center for Association Leadership Annual Meeting & Exposition in Los Angeles, CA. Unleash the Power of Market Testing in your Membership Recruitment. How to Calculate Where your Membership is Headed. ► 2011. (29). 2011 Benchmarking Survey. (9).

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SCD Group

JULY 29, 2012

But how do you know – really know – how to answer these questions? How do you know – really know – that what your association shares on its website really addresses the questions? Start with board and leadership perspectives to provide a benchmark. ► 2011. (42). ► June. (20).

St. Louis 40

St. Louis Content Recruiting Recruitment 40

Membership Marketing

NOVEMBER 8, 2010

When you actually do a recruitment campaign, they join. If you can get your existing members to recruit new folks then you can just sit back and count the cash. Remembering that 80% will not be active members, 20% will be active participants and 10% will take on leadership roles. How to Calculate Where your Membership is Headed.

Marketing 40

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SCD Group

JUNE 24, 2012

52% of associations reported higher recruitment and retention numbers than last year. How to Create a Successful Blog Editorial Strategy in Just Six Steps. Content curation is an essential part of establishing thought leadership in a content-saturated online landscape. ► 2011. (42). Define your audience.

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Association Subculture

SEPTEMBER 24, 2009

Why are we developing policy to combat employees downloading and utilizing new communication tools on the job - [yes on the job, of COURSE on the job - how else can they learn how to translate personal skill into direct business application] ? The Waning Days of Leadership in Association Management. leadership. (9).

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Membership Marketing

JUNE 17, 2010

This causes members to start looking for new leadership elsewhere. can you give some thought to voluntary membership recruitment for a service directed at tourism industry. Unleash the Power of Market Testing in your Membership Recruitment. How to Calculate Where your Membership is Headed. ► 2011. (29).

Organization 40

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Membership Marketing

APRIL 6, 2012

But it does seem to indicate that organizations that have chapters may need to work harder on membership recruitment and retention than those organizations that do not have this structure. But it sounds like they can also add a layer of complexity if there is not clear coordination, leadership, and a clear vision. ► 2011. (29).

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