Membership Marketing

DECEMBER 22, 2011

Thursday, December 22, 2011. Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Technology. at Thursday, December 22, 2011. Labels: new products , Non-Dues Revenue. ▼ 2011.

Revenue 40

Revenue Discount Directory Price 40

YourMembership

JULY 20, 2012

Technology. If you want someone who gets the technology and has a smart phone, there’s a wide ocean to fish in. But if you’ve tied your social media goals into revenue or membership goals, maybe you need a more seasoned strategist. ©1998–2011, YourMembership.com Inc. Nonprofits + Foundations. Chambers + EDCs.

Social Media 150

Social Media Software Price Membership Management 150

Achieve

MAY 19, 2022

Invest in the right auction technology. Invest in the right auction technology. Marketing Manager: Your marketing manager creates a strategy for spreading the word about the event. Leveraging his software background, he built most of the tools his charities used, and in 2011 he launched Handbid at his own fundraising event.

Tips 59

Tips Organization Software Team 59

Association Success

OCTOBER 2, 2018

CX leaders enjoy radically greater top-line revenue per year than their peers (plus, faster growth and better marketing results) by doing a better job of managing their customers’ experience. Organizations of any size can implement CX strategy as part of their framework. CX goes well beyond making customers happy. It is here to stay.

Strategy 60

Strategy Revenue Video Industry 60

Association Subculture

JANUARY 2, 2012

Appreciative Inquiry - This is a holdover from 2011 and really constitutes one of the cornerstones of the consulting I do with associations. DIY - In 2011, I used "Edupunk" but edupunk is really a subset of a bigger trend which is DIY (do it yourself). strategy. (5). You all rock!). So, it stays. generations. (2). governance. (6).

United States 100

United States Education Leadership Project 100

Association Success

NOVEMBER 5, 2019

As technology has evolved, it’s (become) all visual,” said Jason McKee, the chief marketing officer for Accessibility Shield, a firm that helps companies reach ADA compliance. A World Health Organization study in 2011 pegged the number at about 15 percent. . There’s a large percentage of the population in the U.S. Among them: .

Los Angeles 66

Los Angeles Guidelines Software United States 66

Membership Marketing

JUNE 18, 2011

Saturday, June 18, 2011. This type of foundation may explain why IBM is enjoying its 100th anniversary – an unusual feat in the rapidly changing technology world. “IBM’s secret is that it is built around an idea that transcends any particular product or technology. at Saturday, June 18, 2011. Great post.

Marketing 40

Marketing Price Survey Products 40

GrowthZone

MARCH 23, 2021

Align site sponsorship opportunities with this strategy. The right technology can simplify your website. Kyle Sexton is the founder of ChamberThink Strategies and publisher of Chamber Today , done-for-you content for chambers and economic development organizations. Manage Sponsors with Ad Servers.

Revenue 88

Revenue Tips Team Content 88

Membership Marketing

FEBRUARY 21, 2011

Monday, February 21, 2011. First in an article in the Technology section of the Washington Post , the case is made that much of the economic dynamism of technology companies comes from sharing talent and ideas. It’s a modern strategy based on two assumptions. at Monday, February 21, 2011. Publications.

Innovation 40

Innovation Marketing Price Survey 40

Membership Marketing

SEPTEMBER 29, 2011

Thursday, September 29, 2011. Her fundamental thesis is that “three key shifts in our society have caused a decline in membership: economic rescission, demographic shifts, and rapidly changing technology. Technology has given us access to the world and the opportunity to network with anyone, anywhere, anytime.”

Marketing 40

Marketing Price Analysis Survey 40

SCD Group

SEPTEMBER 16, 2012

Education (whether conferences, seminars or webinars) represents a key component – and major revenue source – of most associations. And MOOCs already have attracted the interest of some employers, paving the way for a potential revenue source. Strategy | Content | Discovery. ► 2011. (42). Newer Post.

Education 40

Education Mooc Course Revenue 40

Associations Now

MARCH 29, 2013

More details: The leader’s approach: Shackelford comes from a background with ties to journalism, technology companies, and associations. And it’s this mixture that defines her approach to her position, one that’s not afraid to look at startup culture for ideas.

Phoenix 40

Phoenix Boston New York DC 40

Off Stage

DECEMBER 29, 2011

29, 2011 - Pessimism and Predictions: Comments on the Commentators. Bill Rovillo, of IMAPP, voiced some particularly challenging thoughts that association and MLS staff and leadership need to consider and place on the strategy section of their organizational agenda. The technology is certainly available, but the ROI is not.

Minneapolis 40

Minneapolis Leadership System Revenue 40

SCD Group

AUGUST 16, 2012

Fortunately, some new technology “automatically converts” (sorry for a non-tech term) your “stuff” to whatever mobile tool the recipient is using. Your customers don’t feel penalized or judged for not having the latest technology. Strategy | Content | Discovery. ► 2011. (42).

Social Media 40

Social Media Dallas Tips Content 40

SCD Group

SEPTEMBER 9, 2012

How to Dramatically Grow an Associations Membership and Sponsorships By Russ Alan Prince and Bruce Rogers via Forbes To a large degree, when an association grows its membership it’s able to generate meaningful revenues that can be applied to benefitting the members. Strategy | Content | Discovery. ► 2011. (42).

Content 40

Content Revenue Marketing Price 40

GlowGlobally

JULY 29, 2010

global association strategy, regional planning and local infrastructure to grow your business. Globally spread corporations such as General Electric already report that their early forays into the global marketplace have allowed them to weather the current economic storm; 50 percent of GE’s revenues are generated overseas.

Marketing 60

Marketing United States America Newsletter 60

Tom Morrison

JANUARY 28, 2012

Posted in the January Edition of ASAEs Associations Now Associations are currently experiencing one of the biggest dynamic shifts in technology and demographics ever experienced in human history. · Rolling 12 Months of Revenues and Expenses Each Quarter. · Revenue Per Member on a Quarterly Basis. ► 2011. (9).

Jacksonville 40

Jacksonville Innovation Revenue Survey 40

Tom Morrison

AUGUST 17, 2011

Wednesday, August 17, 2011. Yet, cars in the 80’s would never compete with cars of today in performance, because of the advancements made in the technology components, and reengineering around the frame, body, tires, and engine. 4 comments: Mark Bledsoe August 17, 2011 7:27 AM Good stuff! Its not theory. year round.

St. Louis 40

St. Louis Los Angeles Jacksonville Conference 40

SCD Group

MAY 20, 2012

by Anna Caraveli via Jamie Notter “As ‘strategy’ has blossomed, the competitiveness of Western companies has withered.” Edwards In the past few years, social media technologies have emerged as double-edged swords in the workplace. Strategy | Content | Discovery. ► 2011. (42). Newer Post.

St. Louis 40

St. Louis Social Media Class Massachusetts 40

Membership Marketing

MARCH 11, 2010

The only option now for fiscal health is to grow revenue. VanBuskirk goes on to say, “If youre going to make a successful shift back into growth mode, you have to retool the organization for driving revenue vs. saving money. Resources, talent and priorities must flow toward revenue drivers.”2. ► 2011. (29).

Marketing 40

Marketing Price Survey Revenue 40

Membership Marketing

OCTOBER 10, 2011

Monday, October 10, 2011. The surge of technology has caused a social media explosion that is difficult to keep up with and challenging to imitate. at Monday, October 10, 2011. Labels: 2011 Benchmarking Survey , Growing Membership , Quotes. October 13, 2011 3:54 PM. October 13, 2011 5:29 PM. ▼ 2011. (29).

Marketing 40

Marketing Survey Social Media Price 40

Membership Marketing

MARCH 8, 2012

” The program he highlights is run by Nonprofit Technology Network (NTEN) using Twitter, Facebook, and LinkedIn posts to request donations to fund scholarships for their annual conference. ► 2011. (29). 2011 Benchmarking Survey. (9). Cost of Wrong Strategy. (8). growth strategies. (4). ► August.

Social Media 40

Social Media Marketing Price Survey 40

Association Adviser

MARCH 19, 2013

As technology becomes more pervasive, don’t forget the personal side of the member experience. If you look back at our most popular reader polls of the past three years it’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012).

New York City 60

New York City California New York Video 60

Tom Morrison

FEBRUARY 26, 2011

Saturday, February 26, 2011. Associations are currently experiencing one of the biggest dynamic shifts in technology and demographics ever experienced in human history. The best example in everyone’s face right now is “social technologies.” Toms Speaking Programs. What People Say About Tom. Tom Morrison.

How To 40

How To Jacksonville Technology Communications 40

Beth Kanter

APRIL 1, 2012

focusing on how information consumption patterns are changing in light of these two technological developments. But it is also theme of a panel that I’m moderating at the Innogive Conference on Monday, April 2 that will focus on how this trend is and will continue to impact nonprofits’ communication strategies.

Resources 28

Resources Conference Tools Sample 28

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Often, they aren’t—which is where we run into trouble with membership growth, retention and revenue. at Naylor Association Solutions.

Revenue 69

Revenue Survey Communications Newsletter 69

SCD Group

MAY 16, 2012

My point was that the phrase “Kodak moment” has changed from a rare moment captured in a gorgeous photo to the near death of a large (seemingly stable) American corporation at least partly because technology and its customers (members) passed it by. Strategy | Content | Discovery. ► 2011. (42). Newer Post.

Tips 40

Tips Marketing Innovation Technology 40

SCD Group

MAY 23, 2012

Some call them digital natives because they grew up with digital technology. (As As opposed to older digital immigrants like me who had to learn the technology on the fly!). Strategy | Content | Discovery. Reinventing membership as a revenue tool for assoc. ► 2011. (42). Scott Gross , Tammy Erickson.

millennials 40

millennials Tips Content Communications 40

Membership Marketing

NOVEMBER 1, 2010

He wrote, “Research from Web analytics technology provider Webtrends shows that on average, 95% of website visitors leave a site without indentifying who they are and taking some form of action, such as subscribing to your e-newsletter. Hey Tony, I think this strategy is a no-brainer. January 3, 2011 11:58 AM. Newer Post.

Tools 40

Tools Marketing Recruiting Recruitment 40

SCD Group

MAY 24, 2012

Previously, I’ve shared · 5 tips on Twitter and/or IM · 5 tips on mobile technology · 5 Tips on Facebook/LinkedIn · 5 Tips on Blogs & Websites. Strategy | Content | Discovery. Reinventing membership as a revenue tool for assoc. ► 2011. (42). You can click here for the full PowerPoint.

Marketing 40

Marketing Tips Social Media Dallas 40

SCD Group

MAY 22, 2012

Do your own self analysis: Ask and answer these dozen questions: Are staff and board discussions focused inward and not about markets, emerging technology, competitors, etc.? Strategy | Content | Discovery. Reinventing membership as a revenue tool for assoc. ► 2011. (42). .” Is your association too complacent?

Tips 40

Tips Analysis Content Innovation 40

GlowGlobally

SEPTEMBER 18, 2010

global association strategy, regional planning and local infrastructure to grow your business. Web-based strategies are incredibly important and work more effectively than traditional advertisement. If profit making, what is your revenue model? Technology. 04/12/2011 at 8:03 am (UTC -5). GrowGlobally.org.

Marketing 60

Marketing Certificate Newsletter Products 60

Association Success

OCTOBER 25, 2018

At Tagoras, we support leaders and hands-on practitioners who want to improve the reach, revenue, and impact of their learning business. In the data we collected for Association Virtual Conferences 2011 , only 18.8 percent) and “to support an overall strategy to deliver more services online” (55.2 Another 24.7

Report 60

Report Survey Revenue Cost 60

Association Adviser

DECEMBER 15, 2017

That’s a lot of meetings – and a lot of revenue potential. When intentionally designed, developed and implemented, the right event marketing can cause both attendance and revenue to soar. The majority of attendees (57 percent) traveled more than 50 miles to attend a meeting, followed by local participants (40 percent).

Marketing 61

Marketing Social Media Revenue Communications 61

Association Adviser

DECEMBER 15, 2017

That’s a lot of meetings – and a lot of revenue potential. When intentionally designed, developed and implemented, the right event marketing can cause both attendance and revenue to soar. The majority of attendees (57 percent) traveled more than 50 miles to attend a meeting, followed by local participants (40 percent).

Marketing 60

Marketing Social Media Revenue Communications 60

GlowGlobally

DECEMBER 9, 2010

global association strategy, regional planning and local infrastructure to grow your business. Using the latest research findings from leading global institutions, MCI assembled a more indepth megatrends analysis to help clients with 2011 strategy and planning from which these posts are excerpts. GrowGlobally.org. Membership.

United States 60

United States Innovation Strategy Products 60

Association Subculture

DECEMBER 7, 2009

We cant simply eliminate what may be our largest source of revenue and still do business the same way we always have. What do you do about revenue streams being shared in a national/state/regional association structure? Accelerating innovation in science, technology and the arts by focusing on the knowledge itself.

United States 100

United States Price America System 100