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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Even if your association is trapped in a sea of competition, you can change course and sail toward possibility. Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. The process centers around those hallmarks of the digital marketplace, innovation and value.”

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Refocusing on Jobs and Education in 2015

YourMembership

That question was answered in November when LinkedIn launched a new feature that will allow professional education companies and eventually colleges to provide certifications for LinkedIn users who have completed their courses. So where are we at the start of 2015? job market continues to heat up. There is no question the U.S.

Education 150
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Coming Soon from Spark

Spark Consulting

This is, of course, a hot topic for associations and has been for some time, with recent ASAE Foundation research , conference presentations, books , and other reports all published within the past year. Evidence-Based Decision Making in Action: Converting Data into Real Member Value, ASAE Great Ideas Conference, March 2015.

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4 Resolutions for Association Meetings in 2015

Associations Now

Based on 2014 successes and trends, here are some things the association meetings industry may want to resolve to do in 2015. And with less than two weeks until the start of 2015, others are beginning to set goals for next year, whether that’s to find a new job, be healthier, or learn to play the guitar, among others.

Process 40
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Obsessive Innovation: Why Associations Must Constantly Turn to What’s Next

Associations Now

At the ASAE Annual Meeting & Exposition in Detroit Sunday, opening general session speaker Josh Linkner explained to association leaders the five “obsessions” of innovative thinkers and showed them how they can be adopted back at the office. At which point, of course, it would only be time to find the next innovation.

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2018 eLearning Predictions: Updated Hype Curve

Forj

We use our knowledge of practical use cases to put the media and marketing hype in perspective. Innovation Trigger. The concept of distributed ledgers has usefulness outside of its thriving use in financial transactions and currency speculation, and it is actively triggering innovation in healthcare IT.

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Turning Our Members’ Problems into Opportunities

Smooth The Path

Members want us to solve problems that they can’t solve for themselves – Greg Melia , Director of Membership for ASAE at MASAE’s 2015 mid-year conference. Of course he is right. We see this priority flip in association marketing, innovation and strategy all the time. This is the essence of an association.