Leading Learning

MAY 19, 2022

So is non-dues revenue. In the summer of 2016, our team conducted a pricing sensitivity study, ostensibly to figure out whether we really did charge “too much,” as feared. You pitch the product, pull the customer into the funnel, process the payment, recognize all the revenue immediately, deliver the product, and that’s that.

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Aaron Wolowiec

OCTOBER 18, 2016

In fact, only 6 percent reported having a communications strategy. Fast forward: Naylor recently released the results of its 2016 Communications Benchmarking Study. The top two communications challenges reported this year: communications clutter/overload and the inability to communicate membership benefits effectively.

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Association Adviser

OCTOBER 13, 2016

While the 2016 study uncovered promising new trends, data revealed that associations face the same primary challenges that they faced in 2011, and the approach to tackling those challenges has not necessarily improved. Watch our webinar about maximizing non-dues revenue for ideas about how to launch more revenue opportunities.

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Reid All About it

OCTOBER 20, 2023

Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. MCI released a benchmark survey report on AI adoption in associations. In 2016, China reported 17.86

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Optimist Consulting

MARCH 30, 2017

I really enjoyed reading the latest insights and predictions on digital trends for the membership sector in Digital Excellence 2017 , the free annual research summary report from MemberWise. Here are my top 10 insights from the report. 2017 remains all about member engagement, operational efficiency and revenue growth.

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Associations Now

OCTOBER 6, 2016

New reports show that podcasting is steadily growing in popularity, especially among millennial consumers. Here’s how associations can make use of podcasting—and bring in some nondues revenue dollars in the process. Podcasts are a potential source of nondues revenue. Why should associations care?

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YourMembership

FEBRUARY 23, 2016

The latest labor statistics are out and they present some interesting opportunities for associations as we move into 2016. According to the latest report from the U.S. The report states that job openings rose in several industries over the year with the largest changes in health care, social assistance, finance and insurance.

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Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Often, they aren’t—which is where we run into trouble with membership growth, retention and revenue. at Naylor Association Solutions.

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Association Adviser

OCTOBER 25, 2017

Two out of five respondents (41 percent) to the 2017 Association Communications Benchmarking Survey feel their inability to generate non-dues revenue from communications is a significant challenge. Sometimes it’s simply a matter of changing old, tired revenue streams no one is excited about anymore. Wednesday, December 6.

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Association Adviser

NOVEMBER 11, 2016

Last month, we asked our readers: What are your most valuable sources of non-dues revenue? It’s not surprising that this group was cited as the most valuable source of non-dues revenue by half of our poll’s participants. Government sources of non-dues revenue were deemed the most valuable by 17 percent of poll respondents.

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Aaron Wolowiec

OCTOBER 18, 2016

In fact, only 6 percent reported having a communications strategy. Fast forward: Naylor recently released the results of its 2016 Communications Benchmarking Study. The top two communications challenges reported this year: communications clutter/overload and the inability to communicate membership benefits effectively.

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Association Freak

MARCH 1, 2024

There’s a pressing need to diversify revenue and membership to ensure sustainability. Rebound in Member Growth After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. The median increases are 6% annually and 12% over five years.

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Associations Now

OCTOBER 2, 2015

We’re three-quarters of the way through 2015, meaning it’s already time to think about 2016 and what it will bring for the association meetings industry. A new report makes some predictions. While the news of overall growth is positive, the report also sounds a note of caution,” CWT said in a press release. “As

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Associations Now

FEBRUARY 23, 2017

The American Association of Cardiovascular and Pulmonary Rehabilitation finds that a focus on purpose yielded new memberships and increased revenue. From 2012 to 2016, these efforts have resulted in a 21 percent uptick in membership, along with the accompanying membership dues. Here’s some tips on how you can do the same.

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Association Freak

MARCH 2, 2024

There’s a pressing need to diversify revenue and membership to ensure sustainability. PLEASE SEE THE FULL PRESENTATION VERSION HERE There's a pressing need to diversify revenue and membership to ensure stability. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

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Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Percent of Associations agreeing that NDR is a serious challenge: 2016. ** 54%.

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Associations Now

JUNE 9, 2016

The latest CEIR quarterly index shows that, after a solid 2015, the tradeshow space continued to outpace the economy as a whole in the first quarter of 2016. According to new research released this week by the Center for Exhibition Industry Research, the first quarter of 2016 maintained its streak of growth, improving by 2.6

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WBT Systems

JANUARY 3, 2017

These reasons may align with one or more strategic goals for your association, such as: Revenue Generation – boost non-dues revenue with online and blended learning programs. Take a look at the Top Association Management Predictions for 2017 from 13 experts, in this report from Aptify.

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Technology Learning Management System Certificate System 210

Associations Now

JANUARY 24, 2017

A first-of-its-kind report from the National Gay & Lesbian Chamber of Commerce suggests a growing economic reach for LGBT-owned businesses, as diversity-focused companies increasingly rely on such firms as vendors. LGBT businesses aren’t just startups, and they generate a lot of revenue. million in annual revenue.

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Higher Logic

OCTOBER 3, 2017

Increase Revenue. Which increases your revenue the most: selling more product or retaining current customers? Often, when companies think about increasing their revenue, the first thing they do is look to the sales team to close more deals and bring in more money. Why is that? Drive Product Innovation.

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Aaron Wolowiec

FEBRUARY 9, 2016

Tagoras recently released its much-anticipated 2016 Association Learning + Technology Report , which contains a wealth of information about associations’ efforts to incorporate technology into their educational programs and platforms. More than half of those surveyed have seen an increase in revenue from their educational offerings.

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Learning Management System Class Social Media LMS 100

Potomac Core

MAY 28, 2015

What capabilities should your association have in order to deliver revenue growth and strong retention? For IARW , the International Association of Refrigerated Warehouses (Global Cold Chain Alliance Partner), these new and innovative capabilities are serving as an accelerant to revenue growth and retention.

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Associations Now

JANUARY 15, 2016

Associations are looking to spice things up in 2016, and Marriott International and the Professional Convention Management Association (PCMA) predict meetings are going to get a sprinkle of change, too. “In 2015 the majority of both meeting professionals and meeting venues reported growing attendance and revenues.

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Associations Now

MARCH 14, 2016

The CEIR annual report finds tradeshows finished strong last year. The tradeshow industry has experienced just that, with the annual report from the Center for Exhibition Industry Research (CEIR) revealing multiple positive trends. Though the number of exhibitors rose less than 1 percent, revenues (+6.5 ” Healthy signs.

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Associations Now

OCTOBER 27, 2016

A newly updated Urban Institute report indicates that nonprofits have continued to grow, even during the recession, and have seen a major expansion in wages in recent years. According to a summary of the report from The NonProfit Times , growth held up for the nonprofit sector during the the economy’s lean years.

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Associations Now

DECEMBER 1, 2016

The Center for Exhibition Industry Research reported another quarter of growth for tradeshows. According to the latest quarterly index released by the Center for Exhibition Industry Research (CEIR), the industry saw another uptick in the third quarter of 2016, growing by 1.9 percent from the prior quarter.

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Associations Now

FEBRUARY 1, 2017

A new report from the Association of National Advertisers makes the case. In its ANA Survey Report: E-Commerce Insights , the trade group points out that many of its survey respondents—big-name advertisers, largely—tend to use e-commerce as an end goal for their marketing drives. The full report is available at the ANA website.

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Potomac Core

AUGUST 3, 2016

In the 2014 Strategic Member Engagement Survey , organizations who regularly conduct impact surveys instead of “satisfaction” surveys report stronger operating performance than those who survey less frequently: Survey Frequency. Annual revenue up. Fee for Service revenue up. Survey Annually. Survey Infrequently.

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Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Learn more below.

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Social Media Tools Member Engagement Revenue 254

Associations Now

MAY 16, 2017

In 2016, nonprofits had to send an average of 2,000 emails to get one donation. In fact, online revenue grew by 14 percent from 2015 to 2016, and monthly giving increased by 23 percent. “In In 2016, there was an 8 percent drop in the response rate from 2015, which means that only 0.05 SOCIAL MEDIA.

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Marketing Social Media Revenue Report 75

Socious

OCTOBER 24, 2016

A quote from a Forrester report , this phrase is as true for associations as it is for companies. Here are three of the best ways to use your member engagement metrics to help increase revenue. 3 Ways to Use Engagement Metrics to Increase Revenue. Sponsors are often an important source of non-dues revenue for associations.

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Potomac Core

MAY 24, 2017

Associations who seek to grow or expand revenues need to be more than just another association. Having this connectivity is the critical ingredient to making your association durable and more able to grow revenue. If your association wants to grow revenues then it must shift its focus to an industry or profession perspective.

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Case Study Virginia Revenue Survey 119

Higher Logic

MARCH 30, 2017

Beliefs don’t drive revenue. No wonder so many of us lack the invaluable ability to track and attribute revenue, or even success. A large majority of participants, most at the manager level or above, reported reactive methods as their main source of competitive advantage. Beliefs are not facts.

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Associations Now

OCTOBER 11, 2016

Last month, I reported on an industry effort to ensure online video ads work properly in a variety of contexts, but it goes deeper than that. But as AdExchanger reported last month, IAB is moving away from promoting those ads. The post Does the Banner Ad Still Make Sense in 2016? IAB Overhauls its Ad Formats. That ideal?

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Higher Logic

OCTOBER 17, 2017

An impressive 84 is the average according to a 2016 benchmarking report from Mariner Management. Generate Revenue through Digital Advertising. Help your chapters generate even more revenue through digital advertising on their website or online community. If your association has chapters, how many does it have?

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Associations Now

NOVEMBER 4, 2016

$ 82M The size of the digital advertising industry during the first half of 1996, the first year IAB conducted its Internet Advertising Revenue Report. In the 20 years since that initial study, revenues have grown approximately 400 times over in the digital ad sector. percent increase in revenues year over year.

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Higher Logic

DECEMBER 2, 2019

It launched its community in mid-2016, and recently won “most successful online community” at our annual conference, Super Forum. Your organization may have a larger goal for your community, like ticket deflection , member retention , or increased revenue , but we always have to come back to the basics. Example 10: CFP Board Community.

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