Membership Marketing

JULY 20, 2017

The 2017 Membership Marketing Benchmarking Report is now available as a downloadable PDF. In addition the increases reported in total membership counts, the 2017 Membership Marketing Benchmarking Report also highlights continuing strong data on other key membership statistics. Here are some of the highlights of this year’s research.

Report 49

Report Marketing millennials Directory 49

Association Success

JUNE 13, 2018

The way we plan for the future can make or break an association and its industry. Many years of working in the association space, and two very different industries within it, have taught me a thing or two about using foresight to an association’s advantage. I have two examples from my career to share with you.

Case Study 60

Case Study Industry America Course 60

Associations Now

SEPTEMBER 6, 2013

A new survey sheds light on how hotels and restaurants are engaging their guests through technology tools. As meeting attendees rely more heavily on their devices and become more familiar with the technology tools those outside your industry are offering, they’ll expect your association to deliver that same level of service and experience.

Technology 40

Technology Industry Social Media Denver 40

Reid All About it

JUNE 2, 2017

I’m looking forward to spending a few days next week talking and thinking about association technology. Content hubs are “more substantial than a blog and more focused than a website… [They] provide contextual depth and authoritative breadth on a select handful of strategic industry topics that matter to your industry.”

Raleigh 150

Raleigh Chicago DC Washington 150

Associations Now

MAY 26, 2017

This year has seen a lot of disruptive moments in the event industry space. Keep your eye on these five top trends in the second half of 2017. In a recent blog post, the Events Industry Council (EIC) reveals five trends, including venue safety, that are changing the industry today. Other Links of Note.

Industry 58

Industry Social Media millennials Examples 58

Reid All About it

JUNE 25, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. More info/register. Fri 6/25 at 1 p.m. Demystifying LMS-AMS Integration Options: For Association Non-Techies. 1 CAE credit. 1 CAE credit.

LMS 361

LMS Revenue Tips America 361

WBT Systems

DECEMBER 13, 2016

With just a couple of weeks to the end of the year and a huge variety of association learning solutions being showcased this week at ASAE Technology Conference 2016 , it’s a good time to look back at the association learning trends that were predicted for 2016 and see which of these are still relevant.

Learning Management System 150

Learning Management System LMS System Certificate 150

Reid All About it

JUNE 23, 2023

They describe how technology can help your association do this by strengthening your organization’s culture. As Sheri Jacobs and Lisa Boylan say, AI policies “serve as essential guardrails, guiding associations on how to manage and harness the power of AI technology effectively.” AI usage policy. Marketing benchmarks. 1 CAE credit.

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Metro Strategy Technology Marketing 195

.orgSource

AUGUST 21, 2023

Our goal was to help association professionals navigate a new technological era or Industry 4.0. When we began that project in 2017, we knew business was changing quickly. In an age when one innovation transforms entire industries, it has never been more hazardous to be at the head of a professional organization.

Leadership 68

Leadership Innovation Project Analysis 68

WBT Systems

APRIL 25, 2017

million open jobs in this country and only 98,000 were added in March 2017. Competency Models: To some degree, many associations have already defined skill and competency models for their industry. However, many associations have been at the center of their industry, and awarding professional credentials, for 50 years or more.

LMS 253

LMS Certificate Library Education 253

Reid All About it

NOVEMBER 10, 2017

Rather than robots thwarting personal interactions, AI technologies could prove integral to keeping our interactions with members valuable and relevant.”. I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. post picks up the relevancy message. 10 CAE credits.

DC 150

DC Washington Tools Education 150

Higher Logic

DECEMBER 7, 2017

The Association to Advance Collegiate Schools of Business (AACSB) is more than a century old, but that doesn’t mean it relies on old technology. Originally, AACSB members connected through email listservs organized by affinity groups—networking groups based on industry topics or shared job responsibilities.

Analysis 252

Analysis United States Member Engagement Strategy 252

Nimble AMS

APRIL 14, 2020

On that momentous day, Salesforce CEO, Marc Benioff, announced that Salesforce was opening its world-class enterprise cloud platform to industry vertical developers. Having been in the association technology business for years, Ron and I immediately recognized what this news could mean for professional and trade associations.

Software 78

Software Association Management System Class 78

Reid All About it

JUNE 9, 2017

Your weekly list of free webinars and events for the association community… My friends at DelCor Technology Solutions have kicked off their 15th Annual.org Community Food Drive to support the Capital Area Food Bank. Many of the criteria also apply to other types of technology too. Please add any others to the comments.

DC 150

DC Marketing System Report 150

Forj

NOVEMBER 10, 2017

On October 5 th , 2017, the Department of Defense announced that its eLearning curricula would adhere to xAPI standards rather than the more traditional SCORM standards of the eLearning industry. By “traditional”, I mean developed-in-the-year-2000-why-is-our-industry-still-using-17-year-old-technology traditional.

Authoring Tools 79

Authoring Tools LMS Tools Content 79

Association Adviser

FEBRUARY 26, 2018

Part 4 of our 2017 Association Communications Benchmarking Study series. In Part 3 of our 2017 Association Communications Benchmarking Study series, we told you that different groups of members have different information needs. Acknowledging a challenge is the first step to finding a solution. So good job, you are on your way!

Charlotte 118

Charlotte Indiana Communications millennials 118

Associations Now

JULY 1, 2019

An example of this is ROI, where there is evidence of backsliding. percent—lower than the 71 percent seen in 2017, but evidence of something of an annual yo-yo effect around ROI. percent would spend on marketing technology tools. This year, the number is up to 68.9 Other notable points from the report: Where to invest?

Content 97

Content Marketing Report Tools 97

Reid All About it

NOVEMBER 30, 2018

The weekly list of free educational events and resources for the association community… If you’re going to the ASAE Technology Conference next week and see my name badge walking toward you, snap me out of my daze, I mean, big thoughts, and say hello. Before you go, check out DelCor’s Guide to the 2018 ASAE Technology Conference.

Innovation 191

Innovation Technology DC Tips 191

Reid All About it

SEPTEMBER 1, 2017

Webinar Benchmarks Report 2017. Hear about best practices and key industry benchmarks. Learn how to navigate the complicated stakeholder landscape, build recognition and buy-in, understand the government’s objectives for the healthcare industry, and get an update on the NGO law with practical examples. Wed 9/6 at 2 p.m.

Content 150

Content Software Project Marketing 150

Reid All About it

FEBRUARY 22, 2019

The weekly list of free educational events and resources for the association community… I was all excited to share a must-read article from ASAE (members-only) by Kaihan Krippendorff about how your association can lead your industry in the blockchain revolution. Technology vs. Innovation: Association Learning Strategies in Practice.

Social Media 170

Social Media DC System Washington 170

Association Success

OCTOBER 31, 2017

During the filming of the SURGE 2017 session on AI, I was asked to look at the next 12-18 months in the association space, and to consider which application of AI I would most focus on during this time. Technological progress is the very reason why people’s expectations are particularly high. What is predictive analytics, you ask?

How To 81

How To Technology Products Innovation 81

Associations Now

JANUARY 26, 2020

Alice Mathu of IAAPA shares how innovation can include comfort, sustainability and trying the latest technology. In Orlando, seven planners have exceeded in this realm, setting the bar high for both their peers and the industry. I also try to attend industry events, and I encourage my colleagues to do the same.

Innovation 109

Innovation Committee Products Conference 109

Reid All About it

JANUARY 21, 2022

I regret not buying Bitcoin back in 2017 when it was only $1300 (argh), so I’m determined to stay on top of what’s emerging now, starting with this introduction to Web3 by Mike Troiano at G20 Ventures. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

Survey 195

Survey Newsletter Price Technology 195

ISAE

DECEMBER 11, 2023

For example, you might set a goal to raise $10,000 in sponsorship revenue for your convention and work directly with the sponsors to create a strategy for achieving both of your shared goals. For example, you can leverage solutions like these to improve efficiency, sourcing, and outcomes: Event management.

Nebraska 52

Nebraska Revenue Software Education 52

Reid All About it

JANUARY 27, 2017

Host: Green Meeting Industry Council. – Rebroadcast: PCMA Convening Leaders LIVE 2017. It’s still the beginning of 2017 and you might be scratching your head on where to begin with your chapters. Presenters: Christopher Ecker, chief technology officer, DelCor Technology Solutions. More info/register.

Social Media 150

Social Media Case Study Washington Florida 150

Reid All About it

JANUARY 27, 2017

Host: Green Meeting Industry Council. – Rebroadcast: PCMA Convening Leaders LIVE 2017. It’s still the beginning of 2017 and you might be scratching your head on where to begin with your chapters. Presenters: Christopher Ecker, chief technology officer, DelCor Technology Solutions. More info/register.

Social Media 150

Social Media Case Study Washington Florida 150

Associations Now

JANUARY 13, 2020

As I wrote in 2014 , the USB Implementers Forum had managed to pull off an improbable feat over the prior two decades or so, with the technology becoming the de facto standard for plugging in just about everything. In 2017, along came USB 3.2, And they’re often the people using what your industry produces. Deep breath. )

Technology 95

Technology Products Marketing System 95

Reid All About it

NOVEMBER 24, 2017

The weekly list of free educational events for the association community… CB Insights published one of the best explainer posts I’ve read about blockchain technology. WBT Systems explains how learning pathways benefit your industry, association, and learners , and how to get started. That’s your weekend reading right there.

Chicago 150

Chicago Recruiting Recruitment Video 150

Higher Logic

OCTOBER 10, 2019

For example, you could start with the assumption that customers who have had recent negative experiences with your product, customer support and/or have many open support tickets, should be excluded from your upsell outreach until these issues have been resolved. Has their company been acquired or obtained investment capital?

How To 189

How To Products eBook Social Media 189

Association Adviser

MAY 23, 2018

It’s important to embrace each association uniquely; however, my experience working with many associations allows me to recognize the successful and similar components of generating NDR across associations and industries. Source: 2017 Association Communications Benchmarking Survey. We don’t need to recreate the wheel each time.

Revenue 69

Revenue Survey Communications Newsletter 69

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” Familiarize yourself with the innovative ways you can learn and network with your colleagues in the industry, both inside and outside of the classroom. Tue 2/21 at 2 p.m.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” Familiarize yourself with the innovative ways you can learn and network with your colleagues in the industry, both inside and outside of the classroom. Tue 2/21 at 2 p.m.

Charlotte 150

Charlotte DC Washington Newsletter 150

Mariner Management

SEPTEMBER 18, 2019

#4 Discover how technology can empower your components. Think of all the technology that can help you deliver value to members, for example, an online community, marketing automation, AMS, LMS, CMS… SOS! Find out how other CRPs are leveraging technology to improve their relationship with chapters.

DC 74

DC Washington LMS Conference 74

Associations Now

MAY 31, 2019

CTIA, the association for the wireless industry, has long been a supporter of the approach. “In A recent CNN piece cites an example of a truck driver who was notified of a tornado warning in his specific area from his mobile device—and got off the road just in time. One place where they can be of benefit? On the highway.

New Jersey 76

New Jersey Georgia Ohio Committee 76

Associations Now

NOVEMBER 15, 2018

In 2017, 269 billion consumer emails were sent and received each day—a number that is projected to jump to 319.6 billion over the next three years, according to The Radicati Group , a technology research firm. “We For example, avoid checking email first thing in the morning to focus on your morning routine. The short answer: no.

Project 79

Project Marketing Team Examples 79

Reid All About it

MARCH 31, 2017

For example, think about the “25 year old married with kids and working” compared to the “25 year old living at home with parents, periodically going to school and yet to pay their own bills.” I enjoyed the first episode about associations that manage to publish content rapidly in response to industry events or news. Host: ASAE.

Raleigh 150

Raleigh DC Washington Charlotte 150

Association Adviser

JANUARY 29, 2018

Part 3 of our 2017 Association Communications Benchmarking Study series. Maintaining position as industry’s No. Based on the nature of your industry or profession, you probably know which essential topics must be included for your association to remain relevant. Source: 2017 Association Communications Benchmarking Study.

Communications 62

Communications Content Survey Social Media 62