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2017 Association Trends Survey: Participate and Get a Free Copy of the Results

Portage Group

If you are in an association leadership position in 2017, chances are you feel like you are playing an eternal game of whak-a-mole. Recruiting and engaging young professionals. Please take a few minutes to participate in The Portage Group’s 2017 Association Trends Survey. April 03, 2017. May 4, 2017.

Survey 140
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SNMMI Rekindles and Sparks Recruitment Among Their Lapsed Member Base [Case Study]

Higher Logic

SNMMI invested in strategic services for marketing automation with Higher Logic in 2017 to develop a lapsed member campaign to support their goals. Re-purpose messaging and design templates for recruitment campaigns, regular renewal outreach, and member engagement based on the established personas.

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#ASAE17: Leadership Lessons from The Streets, The Jail Cell, and The Kitchen

Associations Now

During the closing keynote at ASAE’s 2017 Annual Meeting & Exposition, Chef Jeff Henderson cooked up some leadership lessons, as well as a foie gras dish, for attendees. Lesson 3: Understand leadership. “A People don’t quit jobs, they quit leadership. Lesson 1: Recognize your a-ha moments. CEOs don’t sag.”.

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Monday Buzz: How to Recruit Small Businesses

Associations Now

Recruiting small businesses to join your organization is difficult, but these tips could help. Many organizations already know the value of recruiting small businesses as members, but servicing emerging businesses can come with a unique set of challenges. — Michael Downey (@downey) January 23, 2017. sfczJ2o667 #CMAD.

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Association Brain Food Weekly: 12.2.16

Reid All About it

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Membership Recruitment and Renewal Strategies. Leadership Lessons for Association Professionals (Association Chat). 2016 Learning Trends, 2017 Learning Forecast. 2017 Hospitality Trends.

San Jose 188
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New Survey Offers a Glimpse at Association Staffing Trends, Challenges

Associations Now

PNP Staffing Group’s “2017 Association Salaries, Staffing & Trends Report” reveals some common threads among associations, including organizational priorities and the effects of more millennials in the workplace. As for 2017, 40 percent said they plan to add staff, mostly for membership services and education programs.

Survey 79
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Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. Tue 1/17 at 2 p.m. More info/register.