Reid All About it

DECEMBER 14, 2018

Protech Associates published their definitive list of association blogs to follow in 2019. Is your association seeking new streams of non-dues revenue as well as new streams of content for your digital and print publications? Kivi Leroux Miller, Nonprofit Marketing Guide.com ). 14 best content marketing newsletters for 2019.

Vermont 285

Vermont DC Washington Education 285

Reid All About it

APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Membership marketing has come a long way since I first started in associations. Member recruitment. Frankly, we’re smarter about it now. Audience avatar. More info/register. More info/register.

DC 205

DC Recruiting Recruitment Washington 205

.orgCommunity

JULY 18, 2019

But, HFMA has cast that old non-dues revenue practice aside. HFMA’s approach sounds like a great way for an association to become indispensable to members, but there’s one challenge we must address: how to make up for lost non-dues revenue when free education is a membership benefit. What can we do to fill that gap?’”.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Reid All About it

DECEMBER 7, 2018

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. Sounds like the perfect match in the competitive lifelong learning market. “ 71% of marketers use personalization in marketing, and 8 in 10 of them see results.

Washington 186

Washington DC Library Tips 186

Reid All About it

JANUARY 25, 2019

WBT Systems explains what you really need to think about when developing and marketing education for all generations. Some quick hits before we get to the list of next week’s free webinars: More calendar talk: why your association should use a content calendar in 2019. Let’s start 2019 with a discussion around your digital strategy.

Chicago 170

Chicago DC Content Washington 170

Higher Logic

MAY 29, 2020

Instead, you need to align your new online community with the mission and priorities of your association's leadership. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Growing Non-Dues Revenue. New Member Acquisition. Be the industry leader.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Associations Now

AUGUST 14, 2023

Whether it’s articles or webinars, member-generated content can help your association showcase its value and demonstrate thought leadership. Create Thought Leadership In 2019, ASA wanted to reposition itself in the market, so they brought in a marketing firm to do an assessment.

Content 88

Content Video Resources Team 88

Reid All About it

JUNE 21, 2019

The weekly list of free educational events and resources for the association community… Maggie McGary shares insights from the Community Roundtable’s 10th Annual State of Community Management report and cross-references them with findings from MGI’s Membership Marketing Benchmarking Report. But for 2019, we came armed with data.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

Reid All About it

DECEMBER 18, 2020

Billhighway explains how to get access to real-time chapter financial data , reduce the risk of financial mismanagement and alleviate the chapter leadership burden. Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. Go explore!

Video 221

Video Certificate Review LMS 221

Reid All About it

MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

Committee 195

Committee Education Software Technology 195

Potomac Core

FEBRUARY 11, 2019

Boards and their CEOs aren’t interested in hemorrhaging balance sheets that come from dues losses and shrinking Trade Show revenues. ACI Annual Convention that provides opportunities for the Industry to market and sell products. 16% decrease in CEOs who say they are “very confident” in revenue prospects for the next 12 months.

Survey 158

Survey Revenue United States Committee 158

Reid All About it

MARCH 15, 2019

I pulled myself out of it by reading about leadership—educating myself and getting inspired to make some positive changes at work. Meetings Master Classes 2019 Session 3: Accountability and Conflict Management – A Planner’s Guide. Beyond the Logo: Building Real Partnerships to Grow Non-Dues Revenue (virtual and Washington DC).

DC 150

DC Washington Denver Sacramento 150

Velvet Chainsaw

FEBRUARY 27, 2023

Following are considerations gathered from industry media, meetings market surveys and anecdotal reports from Velvet Chainsaw Consulting clients. Some of these expense increases are due to labor issues, supply chain and pressure to restore revenue by venue owners and cities to at least pre-pandemic levels.

Cost 59

Cost Price Survey Revenue 59

Velvet Chainsaw

NOVEMBER 30, 2022

As we progress through the event industry’s recovery to 2019 levels, conference organizers must have a laser focus on helping potential attendees make their business case for attending their events. Spotlight Sessions — Leadership development is a pressing priority for most CEOs. Consultant or Supplier Tracks — Don’t do them.

Tips 65

Tips Conference Technology Education 65

Mariner Management

NOVEMBER 23, 2020

Your association and chapters probably face the same challenge the International Interior Design Association (IIDA) wrestles with: filling the industry and association leadership pipeline. In 2019, the chapter expanded the program with L.E.A.D Their New England chapter meanwhile was acting. What makes this a bright spot?

Charlotte 62

Charlotte Austin Leadership Maine 62

GrowthZone

AUGUST 2, 2022

According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. That creativity in communications, paired with catalytic leadership within their region, is what earned them this well-deserved recognition.”.

Communications 78

Communications Directory Social Media Massachusetts 78

Reid All About it

JUNE 19, 2020

If your association wants to create a more inclusive association, you must identify and remove the barriers standing in the way of a member’s desire to volunteer or serve in leadership , says MemberSuite. Most companies use their marketing budgets for sponsorships and partnerships. Virtual event benefits. Pandemic silver linings.

Video 221

Video Conference Revenue Industry 221

.orgSource

FEBRUARY 21, 2023

If you are interested in exploring organizational trust on a deeper level, join us on March 2 for the.orgCommunity Leadership ColLAB at the OLC Education and Conference Center in Rosemont, IL. A 2019 Harvard Business Review article highlighted 20 well-known companies that have transformed their mission and purpose over the last decade.

Revenue 88

Revenue Guidelines Review Education 88

Multiview

AUGUST 19, 2021

When I stepped into the role of CEO back in August 2019, I made the commitment to take a customer-centric approach to drive future growth.

Revenue 52

Revenue Leadership Marketing 52

Associations Now

JANUARY 6, 2019

Economic signals suggest some belt-tightening may be on the agenda for 2019. A sizable number of corporate CFOs believe one is coming in 2019 , the markets swooned in unsettling ways in recent weeks, and some who read the market see a slowdown of some sort in the offing. You needn’t start 2019 in panic mode.

Revenue 64

Revenue Social Media Tools Course 64

Reid All About it

APRIL 19, 2019

Hosts: Billhighway and Mariner Management & Marketing. If increasing member retention, improving new member acquisition, and energizing conference registration are on your radar for 2019, you won’t want to miss this webinar. Rob Miller, CAE, Senior Vice President of Revenue, Gravitate. 4 CAE credits. Tue 4/23 at 1 p.m.

DC 170

DC Washington Chicago LMS 170

Reid All About it

NOVEMBER 23, 2018

Companies are seeking a better ROI for their marketing dollars. MemberSuite describes a new approach to sponsorship that treats companies as revenue partners. As the population ages, new consumer opportunities and markets emerge. Marketing Land ). Tue 11/27 at 12:30 p.m.* – 2019 eLearning Hype Curve Predictions.

DC 170

DC Video Washington Strategy 170

Association Success

MAY 22, 2020

Broadly speaking, nonprofit Directors and Officers insurance (D&O) is designed to protect the organization, its leadership, and the Board of Directors from claims alleging wrongful acts in the management of the organization. Now it is clear there are a multitude of new and potential liabilities facing your Board of Directors and Officers.

Review 148

Review Conference Report Cost 148

Reid All About it

APRIL 12, 2019

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Tom Whatley, Content Marketing Institute ). Gabrielle Canon, The Guardian ). Host: Hubb.

LMS 276

LMS Pennsylvania Innovation Education 276

Reid All About it

MARCH 22, 2019

They advise associations to “ rethink how you approach needs assessments if you wish to develop and deliver relevant, useful education that meets existing market needs and anticipates future needs.”. Presenters: Patrick Dorsey, Executive Vice President of Marketing at Impexium. Why “Association Hustle” is Your Best Resource for 2019.

Arlington 170

Arlington DC Washington LMS 170

Reid All About it

MARCH 3, 2023

That’s the question the Professionals for Association Revenue asked several association executives and consultants. They explain how these AMS functions affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Sponsorships. I especially love the first two pieces of advice. 1 CAE credit.

Revenue 39

Revenue Tools Education Member Experience 39

GrowthZone

NOVEMBER 8, 2022

We hope you will learn from these user stories and how you can grow member value, increase productivity, and boost revenue while using GrowthZone’s software solutions. ” Britt Delo Vice President of Membership & Marketing Michigan West Coast Chamber of Commerce GrowthZone user. “It has helped in many ways!

Process 78

Process Directory Software Revenue 78

Association Success

DECEMBER 16, 2019

I bet that if you pull any association’s job posting for a leadership opening, you will find the word “innovation” at least half the time, either as a requirement of the type of person or a descriptor of where the organization is going. Let’s make a bet.

Innovation 112

Innovation Newsletter LMS Course 112

Leading Learning

JULY 12, 2021

Secure leadership support and a funding commitment. For more than twenty years, Elizabeth has helped associations grow in membership, marketing, communications, public presence, and especially revenue, which is what Spark is all about. But how do you actually accomplish digital transformation in your association?

Case Study 52

Case Study Technology millennials Strategy 52

.orgCommunity

JUNE 18, 2019

However, they will join and participate if they believe the ROI you offer is worth the short-term sacrifice to their budget—and you design and market programs that meet the education expectations of Millennials and Gen Z. It’s worth sacrificing a bit of revenue now to gain the loyalty of young professionals. 2: Relevance.

millennials 40

millennials Education How To Social Media 40

Reid All About it

FEBRUARY 4, 2022

Alona Shalieieva, Content Marketing Institute ). Fri 2/4 at 9:30 a.m.* – State of the Association Job Market (NYSAE Engagement Lounge). Whether you are looking to hire new staff or are in the market for a new position, it’s important to know what to expect in 2022. Hear about the state of the association job market.

Content 39

Content Education Recruiting Recruitment 39

Reid All About it

NOVEMBER 1, 2019

The weekly list of free educational events and resources for the association community… Billhighway and Mariner Management just released the 2019 Chapter Benchmarking Report. WBT Systems provides ideas on how to market and arrange an annual event that will help your members develop a year-round learning habit. Tue 11/5 at 12 p.m.

Washington 34

Washington Social Media Content Texas 34

Reid All About it

SEPTEMBER 6, 2019

Many associations struggle to identify additional sources of revenue and content for their members. CDT – Digital Transformation 2019: Now, Next Year and Beyond (ASAE Technology Section Council Roundtable – Chicago IL). Turn Member Engagement and AMS Data into Effective Marketing. Host: The Next Steps LLC. 1 CMP credit.

Chicago 37

Chicago LMS New York Content 37

Reid All About it

FEBRUARY 15, 2019

Some quick hits before we get to the list of next week’s free webinars: Excellent advice on content marketing for associations—advice that works for any organization. Presenter: Julia Campbell, Founder of J Campbell Social Marketing. Improving Nonprofit CRM Data Management in 2019. Ernie Smith, Associations Now ).

Social Media 170

Social Media DC System Technology 170

Reid All About it

SEPTEMBER 21, 2018

A few quick hits before we get to this week’s list of free webinars: Your blog posts must be supported by a content marketing ecosystem. Design Trend Forecast 2019. Learn the basics of programmatic advertising and how it can help your association maximize non-dues revenue, drive member engagement, and add advertiser value.

North Carolina 34

North Carolina DC Washington New York 34

Higher Logic

JANUARY 29, 2019

By consistently keeping members engaged, you won't just attract and keep more members , you'll have leverage to push through legislative wins, the ability to promote your advocacy agenda, and an increase in event attendance and other types of revenue. Read this: Blog Post - Member Retention in 2019: Why They Leave and 3 Ways to Keep Them.

Member Engagement 257

Member Engagement Strategy Tools Content 257

.orgCommunity

NOVEMBER 29, 0002

Thinking small isn’t going to turn your association into a market leader and innovator, but an educational moonshot will. At the 2019 digitalNow conference , Dr. Radhika Dirks, CEO and co-founder of XLabs , talked to an audience of association executives about her work with moonshots. Focus on value, not revenue potential.

Education 40

Education Michigan Mooc System 40