Nimble AMS

JUNE 22, 2022

According to the Community Brands 2022 Association Trends Study, members are more likely to be satisfied and invest in their organization if it’s an early adopter of technology—but less than 20% of association professionals feel very technologically prepared for the future. Why does this disconnect occur? Drive more revenue. Learning program.

Member Experience 121

Member Experience Tips Software LMS 121

MemberClicks

APRIL 5, 2022

Help Businesses Recruit Top Talent with a Job Board on your Chamber Website. This will give you the power to post online: Educational courses Relevant learning resources Online certification programs. Explore Influencer Marketing Tactics to Promote Your Members. Seasonal Festival/Market. by December 2021.

Directory 52

Directory Social Media Video Discount 52

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NOVEMBER 12, 2021

Marketing fundamentals. Tom Roach at Marketing Week says these seven fundamentals of marketing communication have stayed relevant because they’re based on how our brains work, not on how specific technology works. It’s a good list to compare against your marketing strategies and tactics. Board foresight. Host: MemberBoat.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

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OCTOBER 6, 2023

Another take on the young professional recruitment challenge comes from James Young of Product Community. Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways.

Revenue 256

Revenue Certificate Tools Innovation 256

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SEPTEMBER 29, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support, and evaluation. Marketing to younger generations. Association benchmarks. Why travel to a conference if most of the experience feels like an online meeting?

Revenue 272

Revenue Innovation Education Tools 272

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NOVEMBER 5, 2021

Lots of good stuff in here for marketers or anyone else who needs to influence behavior for a living. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Her method draws on social and behavioral sciences and the art of storytelling. Quick hits. Ryan Costello, Event Farm ). 1 CMP credit.

Survey 195

Survey Revenue Price Team 195

Nimble AMS

JUNE 27, 2022

According to the 2022 Community Brands Association Trends Study , Pros prioritize technology used to improve MX. Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Code of ethics.

Leadership 117

Leadership FAQ Member Engagement Social Media 117

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OCTOBER 1, 2021

Five game changers for association success in 2022. ” Contrarian marketing common sense. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Key Insights From The 13th Annual Membership Marketing Benchmark Report. Event Garde ). 360LiveMedia ). Mark Schaefer ).

LMS 195

LMS Conference Technology Content 195

EventMobi: Association Events

SEPTEMBER 21, 2023

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. Acquiring new members comes with upfront costs, especially those tied to marketing. But on a practical level, how can you actively recruit and retain members for the long run? Why does member retention matter?

Strategy 130

Strategy Software Social Media Discount 130

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DECEMBER 3, 2021

Kat Sullivan, Marketing Solved ). Fri 12/3 at 12 p.m.* – Building Your Meeting in 2022+. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Donna Sanford (moderator), Vice President, Sales & Marketing, Ascend Media. Quick hits. 70 content ideas for social media posts.

Revenue 195

Revenue Technology Innovation Social Media 195

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OCTOBER 15, 2021

Fíonta consulted the Membership Marketing Benchmarking Report from Marketing General Inc. Spoiler: the most successful organizations take full advantage of their technology and data so they can quickly respond to changing member and market needs. Ann Smarty, Content Marketing Institute ). Membership strategies.

Revenue 195

Revenue Committee Strategy Technology 195

Nimble AMS

JULY 28, 2022

The Community Brands 2022 Association Trends Study has also noted this trend, reporting half of all professionals say their IT budget will increase over the next year. An AMS should help your association manage membership records, optimize marketing and sales efforts, streamline communication campaigns, and other important office tasks.

Software 122

Software LMS Learning Management System Missouri 122

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APRIL 28, 2023

Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Member recruitment. Audience avatar. Online community.

DC 205

DC Recruiting Recruitment Washington 205

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JUNE 25, 2021

Amanda Milligan, Content Marketing Institute ). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Presenters: Chase Brunson, Marketing and Development Manager, The Rise School of Austin.

LMS 361

LMS Revenue Tips America 361

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AUGUST 27, 2021

Historically relied on to provide education and networking opportunities, how are associations competing with the plethora of free virtual content and networking opportunities that are flooding the market place? Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Guest: Kevin Mayeux.

Tampa 200

Tampa Revenue Education Content 200

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Choosing when your renewal efforts begin and end, how to frame your messaging, and what marketing channel you’ll use can make all the difference in your retention rates.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

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DECEMBER 9, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map the content, and design the program. Market needs. Six ways to get your organization’s subject matter experts to start thinking like content marketers. (

Colorado 39

Colorado Recruiting Recruitment Survey 39

Achieve

MAY 5, 2023

In fact, in 2022, America’s top 30 peer-to-peer fundraising programs raised an impressive $1.05 We’ve provided five effective strategies to help you get started: Start Planning Early Combine Fundraising Events Recruit Mindfully Offer Incentives Equip Your Participants Let’s explore these strategies in more detail! billion dollars.

Strategy 52

Strategy Portland Recruiting Recruitment 52

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JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. They pulled these recommendations from a report by the Council for Adult and Experiential Learning. Audience personas.

Revenue 205

Revenue Content Chicago Leadership 205

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DECEMBER 2, 2022

The 2022 New Member Engagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new member engagement. Word-of-mouth marketing. But 62,000 people completed the course and earned a certificate. New member engagement. Brain drain pains.

Tips 41

Tips Video Content Marketing 41

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FEBRUARY 4, 2022

Alona Shalieieva, Content Marketing Institute ). Fri 2/4 at 9:30 a.m.* – State of the Association Job Market (NYSAE Engagement Lounge). Whether you are looking to hire new staff or are in the market for a new position, it’s important to know what to expect in 2022. Hear about the state of the association job market.

Content 39

Content Education Recruiting Recruitment 39

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FEBRUARY 11, 2022

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories , and highlight the important role these campaigns have in propelling associations forward. ? .* – Mindful Networking. Tue 2/15 at 11 a.m. – More info/register.

Content 39

Content Strategy Technology Analysis 39

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APRIL 22, 2022

New education markets. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. AMS experts will be showcasing platforms and sharing their knowledge with the association market. 2022 Tech Trends Report Briefing: Web 3.0, Host: ASAE Marketing Professionals Community.

Proposal 39

Proposal Price Technology Recruiting 39

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FEBRUARY 18, 2022

Marketing maturity assessment. Mighty Citizen launched The Mighty GPS , a 10-minute self-assessment to measure your association’s marketing maturity. SAM is an agile design and development model for courses, perfect for associations that want to respond quickly to market demands. What’s next in event catering for 2022?

Content 39

Content Marketing Tips Strategy 39

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SEPTEMBER 9, 2022

ASAE 2022 Conference Recap. Presenter: Brianne Wheeler, Director, Marketing, PropFuel. Email marketing has never been more difficult than it is today. Host: American Marketing Association. Presenter: Kate Adams, SVP of Marketing at Validity. More info/register. Fri 9/9 at 4 p.m. CAE credits. More info/register.

Education 41

Education Project LMS Technology 41

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MARCH 18, 2022

Certification wave. During this Great Resignation/Reshuffle, certifications are more in demand than ever. MemberSuite explains how associations can take advantage of the opportunities in the booming credentials market by adopting agile processes, partnering with member companies, tuning up marketing campaigns, and more.

Revenue 39

Revenue Technology Video LMS 39

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APRIL 15, 2022

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Are you interested in submitting an application for the 2022 ASAE Individual Honors? Presenters: Donald Dea, FASAE, the 2022 Academy of Leaders Award recipient. The Biggest Hybrid Meeting Trends of 2022. Guest: Theo Harris.

Proposal 39

Proposal Technology Revenue Marketing 39

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SEPTEMBER 10, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. see targeted demos of learning management systems aligned to serving organizations that market and sell adult lifelong learning, continuing education, and professional development. Mon 9/13 from 1 to 4 p.m. More info/register.

Strategy 195

Strategy Content Education Tips 195

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NOVEMBER 11, 2022

Content marketing strategy. Hey, SaaS marketing friends (and content partners aka clients), check out this guide to creating or refining a content marketing strategy by Jimmy Daly (Superpath) and Ryan Law at Animalz. Fri 11/11 at 12 p.m.* – 2022 Midterm Post-Election Briefing. techsytalk GLOBAL 2022: Attendee Experience.

LMS 39

LMS Education Technology Strategy 39

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NOVEMBER 4, 2022

Industry marketing inspiration. I have not seen either of these series, but I can see how they’d be content marketing inspiration for associations. Creating robust and meaningful marketing and communication strategies that cater specifically to the needs of your members is important for associations. 1 CAE credit. Host: NXUnite.

Arlington 39

Arlington Technology Case Study Revenue 39

CMA Solutions

JUNE 16, 2022

If you plan to build your brand in 2022 with a digital marketing solution, SEO must serve as the foundation for the entire campaign. Most marketers agree that inbound marketing tactics (i.e. In one month, our SEO campaign coupled with display ads drove 988 marketing leads to LECC’s “Contact” page. close rate.

Strategy 52

Strategy Press Release New Jersey Illinois 52

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JULY 8, 2022

We saw nearly 2,000 registrants for WEC 2022 in San Francisco in-person and online. Learn how societies and publishers are taking professional education online, whether continuing education, maintenance of certification training, or offerings to help clinicians or practitioners keep current with the latest advances in their field.

San Francisco 39

San Francisco Certificate Technology LMS 39

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MAY 20, 2022

MemberSuite recounts the value of certifications and certificate programs to the individual and their employer. Learn several ways you can do more with email and how ads and marketing automation tools can work together to support, enhance, and complement your email marketing efforts. Promoting credential value.

Arlington 41

Arlington Project DC Technology 41

Nimble AMS

JULY 22, 2022

According to the Community Brands 2022 Association Trends Study , there’s currently a disconnect between how members and association professionals perceive content is being personalized. Why your association needs to develop a content marketing model. Learn more.

Content 125

Content Marketing How To LMS 125

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AUGUST 12, 2022

They explain how these factors affect the member experience, how the AMS market is changing and what you should look for in a new AMS. Why a time zone recruiting strategy has become the latest hiring trend. Future-proofing. Chris Vaughan at Sequence Consulting shares ten strategies for preparing your association for the future.

Software 41

Software System Technology New York 41

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AUGUST 19, 2022

Recruiting young members. The latest MGI report disclosed how poorly associations are doing with young member recruitment. Presenters: Maggie Bean, Product Marketing Manager, and Laura Christensen, Director of Professional Services, Validity. Conference Sustainability: Should You Be Prioritising It in 2022? Quick hits.

Technology 43

Technology Software Cost Products 43

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FEBRUARY 10, 2023

Member recruitment. Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. If you pre-order the book by the 13th , you can sign up for a free companion workbook. Year-round attendee community.

Blended Learning 39

Blended Learning LMS Ohio Technology 39