Association Success

AUGUST 1, 2019

First, let’s look at gap analysis. The accessibility and the number of ways that associations can provide learning are abundant in terms of delivery platform, model, cost, and content. These include learning vehicles such as blogs, newsletters, websites, magazines, podcasts, and the like. What is it?

Education 68

Education Analysis Newsletter Content 68

Higher Logic

OCTOBER 24, 2018

Data from our 2018 State of Marketing Automation: Association Benchmark Report indicates that email marketing/marketing automation is still one of the most highly used, cost-effective, simple ways for associations to drive revenue and engage members and prospects. Email Marketing is Not Dead: Design and Automate Accordingly.

Tips 89

Tips Email Marketing Newsletter Content 89

Reid All About it

NOVEMBER 3, 2017

And I especially love it when others do it for me—those are the newsletters I value most. Hmm, a personalized curated newsletter might be one thing to turn passively loyal members and customers into actively loyal ones. – Price Sensitivity Analysis. Now, if only more associations did this. More info/register. 1 CMP credit.

DC 150

DC Washington Innovation Price 150

SCD Group

JUNE 24, 2013

Why You Shouldn’t Create a Newsletter (and What to Do Instead). Newsletters are stuck in 2005. Yes, some newsletter publishers give you digital archives and buttons to share past issues, but are your readers using those features? They just forward the newsletter to somebody they think might like it.

Marketing 40

Marketing Newsletter Guidelines Analysis 40

Reid All About it

MARCH 19, 2021

Two proven tips to increase your newsletter’s open and click rates. Learn how to understand the elements of the statement of functional expense, how to make it meaningful to your audience, the difference between program and supporting services, and variance methods for allocating costs in accordance with GAAP. Quick hits.

LMS 370

LMS Nashville Strategy Video 370

Reid All About it

AUGUST 19, 2022

Why the cost of a restaurant meal has soared—you really should read this if you ever dine out. ( We’ll address both the real costs and the impact on experiences for participants. 15 Ways to Optimize Your Newsletter. Hum explains why young professionals are just not into your association. Quick hits. New York Times , no paywall).

Technology 43

Technology Software Cost Products 43

Association Adviser

OCTOBER 13, 2016

Cost-plus pricing doesn’t cut it anymore: [link] @AssocAdviser. Creative packaging of that analysis and effective, multi-channel delivery of that [insight] is attractive to sponsors,” she added. When it comes to print magazines, directories, newsletters and live events Kalogeridis observed that she “wouldn’t label them legacy”.

Revenue 60

Revenue St. Louis Price Cost 60

GlowGlobally

SEPTEMBER 18, 2010

The following article below appeared in the September 2010 issue of ASAE’s Global Link e-newsletter. Web-based products like e-newsletters, webinars, social and networking platforms (Twitter, Facebook), mobile channels, or other cyber-related activities work well. Environmental scan: Risk analysis. Competition analysis.

Marketing 60

Marketing Certificate Newsletter Products 60

AMR Management Services

JUNE 4, 2012

Develop sound communications tools This can range from a printed or email newsletter to a simple website. Determine short and long-term plans for management of the association Volunteers (board & committee members) implement management functions (newsletters, programs, dues notices, etc.) of most start-up associations.

How To 64

How To Library Committee Kentucky 64

Association Adviser

AUGUST 7, 2017

According to AGC.org, the act “helps students prepare for secondary and postsecondary education by providing access to federal dollars to offset the cost of career and technical education (CTE) programs. Jill is also responsible for Naylor’s communication gap analysis and survey services. Associated General Contractors of America.

America 63

America Social Media Press Release Education 63

Reid All About it

FEBRUARY 11, 2022

Looking Forward 2022 (Impact): Trends and Analysis. David Lerman, senior writer and author of the CQ Budget newsletter. Learn how to define the role of hybrid-work—in-office and remote work—in your organization and the best technology approaches to ensure security, productivity, collaboration and cost-effectiveness. CAE credits.

Content 39

Content Strategy Technology Analysis 39

Reid All About it

MAY 6, 2022

Find out how to define the role of hybrid-work—in-office and remote work—in your organization and the best technology approaches to ensure security, productivity, collaboration and cost-effectiveness. 15 Ways to Take Your Newsletter to the Next Level. CAE credits. Thu 5/12 at 11 a.m. – CAE credits. More info/register. Host: Impexium.

Arlington 39

Arlington Project Newsletter Revenue 39

Membership Marketing

JANUARY 19, 2010

Last year, I wrote an article for the Avectra Academy newsletter. Cost of Wrong Strategy. (8). Potential Analysis. (3). Steady State Analysis. (3). Publications. Tuesday, January 19, 2010. Membership Marketing: The Best Opportunity for Associations to Thrive and Succeed. Associations Now. (8). associaton marketing. (7).

Marketing 40

Marketing Social Media Price Survey 40

Membership Marketing

MARCH 5, 2010

In the March 2010 edition of ASAE’s Membership Developments newsletter, Karen Krzmarzick, CAE, the Executive Director, of the American Society of Ophthalmic Administrators (ASOA) reported on her success with one free trial method. 20) /4 = $13.75), so the cost to service is $13.75 Cost of Wrong Strategy. (8). Tony Rossell.

Price 40

Price Marketing Cost Survey 40

Membership Marketing

NOVEMBER 15, 2010

In an article in the November issue of ASAE’s Consultants Connection newsletter (member sign in required), I make the case that there are at least five good reasons to add a consultant to your team. Cost of Wrong Strategy. (8). Potential Analysis. (3). Steady State Analysis. (3). Monday, November 15, 2010.

Price 40

Price Survey Recruiting Recruitment 40

GlowGlobally

JANUARY 31, 2014

Thanks also go to our technical partner and expert, FairControl ( www.faircontrol.com ) – specialists in research, measurement, surveying and analysis of all types of marketing and communications activities that help render a brand more effective and directly accessible. Does Member Value Translate the Same Globally?

Member Engagement 60

Member Engagement Products America Marketing 60

Membership Marketing

NOVEMBER 1, 2010

He wrote, “Research from Web analytics technology provider Webtrends shows that on average, 95% of website visitors leave a site without indentifying who they are and taking some form of action, such as subscribing to your e-newsletter. Cost of Wrong Strategy. (8). Potential Analysis. (3). Steady State Analysis. (3).

Tools 40

Tools Marketing Recruiting Recruitment 40

Membership Marketing

DECEMBER 10, 2009

. • He launched a conference web site and drove prospects to it using a weekly conference e-newsletter. • Instead of one mailing, he sent out three low cost direct mail pieces that pushed prospects to the web site. Cost of Wrong Strategy. (8). Potential Analysis. (3). Steady State Analysis. (3).

Content 40

Content Marketing Price Survey 40

Reid All About it

FEBRUARY 3, 2023

Newsletter Best Practices Learn the dos and don’ts when it comes to your email communication pieces, how to determine if your data needs to be cleaned and what to look out for in your bounce report, and how to use your email communications to your advantage with personalization, surveys and more. More info/register. 1 CAE credit.

LMS 40

LMS Video Technology Revenue 40

Membership Marketing

NOVEMBER 4, 2010

• What offers – free articles, newsletters, discounts, event notifications -- produce the highest opt-in rate? Cost of Wrong Strategy. (8). Potential Analysis. (3). Steady State Analysis. (3). Associations Now. (8). associaton marketing. (7). Awareness. (4). Branding. (4). bundled membership. (1). promotion.

Social Media 40

Social Media System Price Survey 40

Off Stage

MAY 6, 2010

For example, overall network management and associated costs may be split evenly between the organizations - but if the organizations workstations and servers are 80% Association identified, then 80% of the costs of server management would be allocated to the Association. Judith: Youre absolutely right on!

Cost 40

Cost Resources Industry Survey 40

Membership Marketing

SEPTEMBER 21, 2010

So it was interesting to note the results of a quick online survey that ASAE did with one of their newsletters. Cost of Wrong Strategy. (8). Potential Analysis. (3). Steady State Analysis. (3). The goal of these programs is to get new members involved and participating in an organization’s events and services.

Marketing 40

Marketing Price Survey Discount 40

Membership Marketing

DECEMBER 8, 2009

• Inside: [hot topic in your newsletter you think will get the most opens] • Save $200: [insert event here] Early Bird Registration Ends [insert date here]” What are your best performing subject lines? Cost of Wrong Strategy. (8). Potential Analysis. (3). Steady State Analysis. (3). Associations Now. (8).

Marketing 40

Marketing Price Survey Analysis 40

Reid All About it

FEBRUARY 4, 2022

The costs can be astronomical, and it’s often double the work, or more, for your staff. Learn how to leverage visualizations and analytics to better understand your data, mine the right data to improve your member’s experience, and determine a successful ROI on your collection and analysis of member data. Should your meeting go hybrid?

Content 39

Content Education Recruiting Recruitment 39

Membership Marketing

JULY 17, 2012

You want them to raise their hand and register on your website, accept a free whitepaper or newsletter, or attend a webinar or meeting. Cost of Wrong Strategy. (8). Potential Analysis. (3). Steady State Analysis. (3). But in addition, you also want to gain what I call share of database. Associations Now. (8). Awareness.

Marketing 40

Marketing Recruiting Recruitment Price 40

MemberClicks

MAY 13, 2022

Does the software offer frequent updates at no additional cost to you? If your organization requires a more comprehensive solution for financial analysis and reporting, the MC Trade system can facilitate this process. Pricing starts at $44/month, plus a $399 setup cost Demo available upon request. Why Choose Mc Trade.

Software 52

Software Association Management Price System 52

High Context

MARCH 31, 2009

At all costs, avoid what I like to call ‘big projectitis’ where the web site is placed into stasis while you wait for the budget and capacity to free up for a full redesign. Lately I have tried something new that I want to share with you in this issue of the newsletter. Be nimble, be creative, and don’t hesitate.

Strategy 40

Strategy Report Social Media Boston 40

MemberClicks

DECEMBER 23, 2021

During the planning process, you’ll inevitably have to outline the forecasted cost of your event. To avoid blowing your entire annual budget on a single event, it’s wise to set a realistic budget, complete with an outline of line-items costs that’ll contribute to that bottom-line number. Create a budget and stick to it.

Event Planning 59

Event Planning Tips Conference Software 59

MemberClicks

DECEMBER 23, 2021

During the planning process, you’ll inevitably have to outline the forecasted cost of your event. To avoid blowing your entire annual budget on a single event, it’s wise to set a realistic budget, complete with an outline of line-items costs that’ll contribute to that bottom-line number. Create a budget and stick to it.

Event Planning 52

Event Planning Tips Conference Software 52

Disciple Media

DECEMBER 18, 2023

Cost-effectiveness: Consider the pricing structure and ensure it aligns with your budget and the value it offers. Case studies and scenarios: Present real-life scenarios or case studies for analysis. Regular communication: Maintain consistent communication through newsletters, announcements, or regular discussion threads.

Course 36

Course Case Study Social Media Project 36

Reid All About it

AUGUST 3, 2018

Newsletters are immortal —and so is news of their death and rebirth,” says Dave Pell, who shares six tips for publishing excellent newsletters. He should know—he writes one of my favorite evening newsletters. Welcome to the real world. Off my soapbox. 1 CMP credit. 1 CAE credit.

Newsletter 34

Newsletter Washington DC Tools 34

Associations Now

OCTOBER 7, 2015

If I wanted to know how much it cost to join your association, could I find it easily on your homepage? Take a moment to visit the homepage of the Air Conditioning Contractors of America and find the cost to join. The new dynamic is “how everyone deals with the internet now,” says one ACCA exec. … OK, did you do it?

Analysis 40

Analysis America Video Course 40

Aaron Wolowiec

OCTOBER 21, 2014

There are several free and low-cost survey tools that can help you generate basic surveys online. Survey Gizmo is a low-cost alternative and offers a free trial. Our suggestion is to email this link to potential respondents or include it in an e-newsletter to your members. From data collection to analysis.

Survey 100

Survey How To Sample Revenue 100

Reid All About it

SEPTEMBER 7, 2018

Curated newsletters are where it’s at. Learn how to transform event logistics management into a time-saving, cost-reducing center of excellence that moves planners to a new level of proficiency. (I was at this fun and enlightening event.) Trust me, your readers will thank you. More info/register. Host: C Systems. Wed 9/12 at 12 p.m.

DC 30

DC Washington Chicago Tools 30

Disciple Media

DECEMBER 17, 2019

One is to conduct a competitive analysis to determine what other brands in your field are doing and what’s working for them. This includes email newsletters, company blogs, and social media profiles. There are many ways to answer these questions. You can also tie your community into any existing customer loyalty programme.

Social Media 48

Social Media Content Guidelines Products 48

Fonteva

SEPTEMBER 30, 2019

With a cost-effective, unlimited user license, your organization can utilize Mogli SMS to communicate with members in an efficient process. Real-time reporting and analysis. You never have to worry about members missing invites, newsletters, surveys, or renewal reminders with targeted email options. Targeted emails.

Software 40

Software Association Management Association Software Tools 40

Achieve

MARCH 17, 2023

Let’s take a closer look at popular channels and how to maximize your success: Text Messaging Text messaging is an engaging and cost-effective channel for nonprofits that want to reach supporters quickly and make the donation process easier with text-to-give. Monitor metrics. Generate blog content.

How To 52

How To Social Media Video Content 52