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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

With analytics, the benefits sell themselves: Reducing manual work Optimizing processes Growing revenue Having consistent, trusted data Increasing engagement Driving your association’s mission For example, consider an association dedicated to promoting literacy. Suddenly, both teams see the mutual benefits of investing in analytics.

Analysis 169
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Growing Your Association's Non-Dues Revenue: The Basics

ISAE

Growing Your Association’s Non-Dues Revenue: The Basics The idea that all or most of your association’s revenue should come from membership dues is an outdated, inaccurate assumption. According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7% Let’s get started!

Revenue 52
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Association Brain Food: 4.28.23

Reid All About it

Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Member recruitment. Frankly, we’re smarter about it now.

DC 205
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Association Brain Food: 1.19.24

Reid All About it

Your AMS is the utility player on your membership team. Nimble AMS explains how an AMS empowers your association’s recruitment, engagement and retention efforts by helping you better understand members, anticipate their needs, provide a better digital experience and deliver personalized emails and content. Hybrid/remote teams.

Revenue 256
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Association Brain Food: 9.1.23

Reid All About it

This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. Your AMS should be the utility player on your membership team. Teams that meet for regular debriefs (post-mortems or retrospectives) improve team performance by up to 25%. CAE credit.

Revenue 227
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Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Wild Apricot

Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. Sales ops originally functioned as a small team of number crunchers who executed financial analyses, reporting, and sales forecasting.

How To 362
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Association Brain Food: 2.23.24

Reid All About it

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. The evidence Reiner and his team dug up overwhelmingly points in another direction, one that’s not so surprising. Hear the surprising truth about what creates or crushes high-performing teams.

DC 261