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Member Retention Strategies For Professional Associations

Association Analytics

Achieving a stable membership will increase your association’s revenue growth and make it easier to recruit new members. This is where establishing strong member retention strategies comes into play. This is critical for proper analysis and strategy refinement. Your members are the foundation of your association.

Strategy 169
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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

Especially in associations, analytics can provide invaluable insights, guiding strategies and shaping outcomes. Provide a Benefit Analysis ROI in Focus: While emotional appeals are powerful, it’s also crucial to underscore the tangible benefits. However, the trick is to shift the conversation from the process to the outcomes.

Analysis 169
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3 Add-on Tools to Drive Association Revenue + Amplify Member Engagement

Higher Logic

As you strategize for the future, consider a few add-on tools to help you amplify the impact of your online community and strengthen your ability to meet the personalized needs of your members while driving association revenue, among other business objectives like recruitment and advocacy. Resource: Higher Logic + AACSB Case Study.

Revenue 211
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Growing Your Association's Non-Dues Revenue: The Basics

ISAE

Growing Your Association’s Non-Dues Revenue: The Basics The idea that all or most of your association’s revenue should come from membership dues is an outdated, inaccurate assumption. According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7% Let’s get started!

Revenue 52
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Association Brain Food: 4.28.23

Reid All About it

Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Member recruitment. Frankly, we’re smarter about it now.

DC 205
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Association Brain Food: 12.1.23

Reid All About it

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric.

Arlington 268
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Association Brain Food: 1.19.24

Reid All About it

Dean West of Association Laboratory explores what dating apps can teach us about membership strategy. Building Your 2024 Video Strategy: A Guide for Associations To acquire and retain your membership and drive non-dues revenue, you need to include member-driven video in your strategy. Membership, again.

Revenue 257