WBT Systems

MAY 22, 2018

If only prospects would give your educational programs a chance, you’d turn them into loyal learners—and customers, maybe even members. Instead, you let them sample online education so they can experience it for themselves. Choosing a sample online education program. Choose a topic that fits into your educational ecosystem.

Sample 150

Sample Education Course Recruiting 150

WBT Systems

OCTOBER 18, 2016

There has been much discussion lately about the value of digital badges for both association education and certification programs. The social connectivity offered by digital badges aligns perfectly with the nature of association membership and education programs in particular. OpenBadges increase visibility for the Association.

Education 150

Education Learning Management System LMS Certificate 150

WBT Systems

AUGUST 29, 2017

No matter how hard you sell your online course or educational program, your prospect’s purchasing decision is most influenced by what others tell them or what they see others do—that’s the power of social proof. Your association can leverage the power of social proof when marketing your online learning programs.

Marketing 192

Marketing How To Course Discount 192

Reid All About it

FEBRUARY 23, 2024

The weekly list of free educational events and resources for the association community… Join or Die. I’d love to see that phrase in membership marketing copy. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. But, seriously, has anyone seen the movie Join or Die yet?

DC 261

DC Washington Member Engagement Innovation 261

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. to 1 p.m. –

Newsletter 266

Newsletter Certificate Denver Case Study 266

Forj

AUGUST 24, 2017

National associations or “communities of practice” have been in the business of content curation for many years: publishing journals, books containing the community’s body of knowledge, and face to face educational sessions. These are products the learner earns continuing education credits for taking. Nothing new you say?

Education 87

Education Content Strategy Case Study 87

Reid All About it

AUGUST 11, 2023

The weekly list of free educational events and resources for the association community… Association community. No education sessions for me this time—too expensive!—which By educating the next generation of company and industry leaders, you’ll fill your association leadership pipeline too. Community as a feeling. Caputo, J.D.

Chicago 195

Chicago Certificate Marketing Content 195

Aaron Wolowiec

OCTOBER 1, 2013

My session will illuminate current best practices in training and conference session planning and has come to be titled, “Leveraging Strategy to Amplify Education Initiatives.”. Although I’m a firm supporter of developing sessions unique to conference objectives and attendee needs, I often raise this theme of “intentionality.”

Education 100

Education Detroit Strategy Michigan 100

SCD Group

SEPTEMBER 16, 2012

5 Articles on Association Meetings & Education. Education (whether conferences, seminars or webinars) represents a key component – and major revenue source – of most associations. Here are five articles for association executives. Boring conference education! Bad And Boring Education Is Unacceptable.

Education 40

Education Mooc Course Revenue 40

Associations Now

JANUARY 27, 2020

With a new decade underway, here are content marketing ideas to help you stay ahead of the association pack. In recent years, few aspects of marketing have drawn more advocates yet also sparked more debate than personalization. On top of that, millions of long-form articles are posted each and every day. By Eric Goodstadt.

Marketing 132

Marketing Content Social Media Report 132

Forj

APRIL 12, 2017

The Internet gives marketers a multitude of frameworks, guidelines, and models to follow. Online courses, journal articles, and annual conferences are a large aspect of association and medical societies marketing campaigns. But which ones make the most sense for what you have to offer? here’s your crash course.

Education 87

Education Course Guidelines Marketing 87

Associations Now

DECEMBER 12, 2018

Repackaging content is nothing new, but ensuring it’s marketed correctly can keep your association top of mind among members. Whether it’s webinars, articles, online courses, or in-person sessions, providing quality content to members is one way that associations deliver on their mission. Register now!”. Segment your messaging.

Content 74

Content Tips Marketing Certificate 74

NXUnite

NOVEMBER 28, 2023

In this article, we’ll introduce you to remarkable social good investors who are actively seeking out companies committed to positive change, including anything from fundraising technology vendors to Google Grants agencies. Double the Donation is the leading provider of matching gift software to nonprofits and educational institutions.

Directory 130

Directory Education Software Innovation 130

Reid All About it

JUNE 2, 2023

The weekly list of free educational events and resources for the association community… “Almost everything will work again if you unplug it for a few minutes, including you.” Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. They’re interested in the content, that’s it. 1 CMP credit.

Technology 195

Technology Chicago Education System 195

Reid All About it

JANUARY 10, 2020

The weekly list of free educational events and resources for the association community… As many in my family can tell you, I’m not always good at noticing someone’s sent me a text, so I’m not in need of a digital detox. In this MIT Technology Review article , he said, “What they wrote was remarkable, and remarkably consistent.”.

LMS 243

LMS Software Chicago Washington 243

Membership Marketing

JANUARY 10, 2019

There is not a need to educate them from scratch. And because of this, it is not surprising that as we track marketing efforts for hundreds of associations, their former members are often up to five times more likely to respond to a membership offer than never members. Use multiple marketing channels.

Marketing 74

Marketing Discount Price Review 74

Associations Now

JULY 14, 2017

Part of my role here at ASAE is working with some of our volunteer councils as an editorial liaison to get their input on topics that would make great articles for Associations Now Plus and our other content channels. It could be as simple as having him or her be a part of the education session selection team.

Marketing 95

Marketing millennials Committee Team 95

Reid All About it

JUNE 9, 2023

The weekly list of free educational events and resources for the association community… Woke up this morning with a terrific urge to lie in bed all day and read. Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. Host: UST Education Speakers: Barbara J.

Revenue 205

Revenue Content Chicago Leadership 205

NXUnite

APRIL 2, 2024

Nonprofits Source shared these impressive numbers in its corporate giving trends article, indicating that companies proactively seek causes like yours to support. You need to educate donors about these programs. Cause Marketing When a company donates a percentage of its sales, it’s known as cause marketing.

Resources 130

Resources Examples Products Guidelines 130

Association Briefings

OCTOBER 21, 2020

Artificial intelligence (AI) is a huge part of today’s marketing ecosystem. But AI has also started to penetrate deeper into smaller marketing departments, helping brands enhance the customer buying journey. Then, it starts to serve up similar articles in subsequent publications, specific to their learned “interests.”

Newsletter 52

Newsletter Marketing Press Release Content 52

Reid All About it

JANUARY 7, 2022

The weekly list of free educational events and resources for the association community…. I keep seeing articles advising managers to coach, not command. Online education volunteers. Email marketing automation software. A site that lets you access articles behind paywalls. Invest in you. Reflection questions.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Reid All About it

JULY 24, 2020

The weekly list of free educational events and resources for the association community… Associations and the future of colleges. Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. For many of us, the answer is a resounding “Yes.”

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

DECEMBER 6, 2019

The weekly list of free educational events and resources for the association community… Starting to feel a little holiday stress? The 2020 predictions and trends articles are starting to appear. And, Caroline Forsey at HubSpot explains what California’s new data privacy act means for marketers. You’re not alone.

LMS 221

LMS Software Revenue Cost 221

Reid All About it

JULY 1, 2016

The Editors’ Blogs are always worth reading as are the daily Buzz articles. They’ve got an online community in addition to the articles on the website—you might recognize a few of the regular contributors. In June, the mix of articles from Velvet Chainsaw’s consultants and other writers focused on attendee data.

Newsletter 150

Newsletter Education Communications Technology 150

Reid All About it

APRIL 21, 2023

The weekly list of free educational events and resources for the association community… Free member education. Should associations list education programs as a membership benefit if members have to pay for them like everyone else does? Membership marketing. I don’t think so and neither does WBT Systems. Coaching learners.

Education 195

Education Committee Recruiting Recruitment 195

Associations Now

APRIL 2, 2023

Associations face an increasingly competitive market for members, attendees, and education. The internet can provide community and education, and a broader array of associations means professionals can pick and choose which group best serves their interests. Now, of course, it’s not that simple.

Proposal 108

Proposal Course Education Innovation 108

Association Success

OCTOBER 2, 2020

Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. We look at the most-read articles from subscribers to our personalized twice-weekly newsletter. Here are the five most-read articles from this week’s newsletter: 4 trends to adopt for an effective member strategy . “As

Newsletter 148

Newsletter Strategy Content Technology 148

WBT Systems

JULY 31, 2018

According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Use content marketing to attract your target audience. AARP uses content marketing to connect to a different generation. Continuing education for millennials.

millennials 150

millennials Resources North Carolina Certificate 150

Reid All About it

DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. Culture is a true business function, like IT or marketing, and requires processes, systems and internal positions to support it.

Raleigh 259

Raleigh Review Class Education 259

Reid All About it

APRIL 1, 2022

The weekly list of free educational events and resources for the association community…. With all the job- and career-hopping going on right now, it’s a good time for associations to extend their marketing and educational efforts to career changers. Here are the educational events scheduled for next week. Career changers.

Revenue 195

Revenue Technology Education Video 195

Reid All About it

DECEMBER 18, 2020

The weekly list of free educational events and resources for the association community…. Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. This is one of the most useful articles I’ve read on the topic. Go explore!

Video 221

Video Certificate Review LMS 221

Reid All About it

JANUARY 3, 2020

Stories like these remind us how important it is to educate chapters about cybersecurity risks. Just one quick hit this week because I haven’t been reading much beyond fiction lately: 20 great books for content marketers published in 2019 (and one in 2020). Ann Gynn, Content Marketing Institute ). Tue 1/7 at 12 p.m.

Chicago 259

Chicago New Jersey Arlington Committee 259

WBT Systems

MAY 23, 2017

Learning is part of their character and they seek it out wherever they can find it by: Reading blogs, articles, reports, tip sheets, white papers, ebooks, and books. They’re more receptive to your marketing messages about educational programs, and will turn to you when they’re ready to invest in their education.

How To 210

How To LMS Tips Class 210

Reid All About it

SEPTEMBER 3, 2021

The weekly list of free educational events and resources for the association community…. Her must-read article recognizes the contributions of consultants and ASAE staff, shares advice for attendees and speakers, and recommends some standout sessions. Mike Agron, Content Marketing Institute ). Women in technology. CAE credits.

Learning Management System 195

Learning Management System Education Technology Review 195

WBT Systems

SEPTEMBER 12, 2017

Should they take such a primary place in your association’s educational offerings? Attendees will not only enjoy networking and education during the conference but will reap additional value by continuing the conference learning experience when they get home. Make a plan to help attendees move that finish line. It doesn’t happen.

Conference 210

Conference How To LMS Newsletter 210

Higher Logic

MARCH 27, 2019

To provide its members with access to the education and training they needed in a useable, relevant way, AGMA invested in Higher Logic’s Learning Management System (LMS). VP of Education Services, American Gear Manufacturers Association. Meeting Members’ Needs Through Education and Connection. VP of Education Services, AGMA.

Learning Management System 244

Learning Management System Case Study System LMS 244

Blue Sky eLearn

OCTOBER 21, 2019

However, if show organizers and event marketers hope to expand their event and their brand to new audiences, they still need other ways to reach these people. Drive marketing strategy. For a typical event, the marketing strategy revolves around one task: Getting attendees to register and travel to the event.

Content 218

Content Learning Management System LMS Strategy 218