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Four tips to start personalization for small staff associations

YourMembership

You’ve likely heard or read the term “personalization” a lot the past few years in webinars, articles, and conference presentations. It’s a hot topic in the world of marketing and customer experience. That’s why the Association of National Advertisers voted “personalization” the marketing word of the year for 2019.

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HOA Budgeting Tips: Understanding the Shifting Insurance Market

Community Associations Network

The insurance market has always been a dynamic arena, with predicting stability often resembling a high-stakes gamble. Even seasoned insurance agents, with their wealth of experience, find themselves in uncharted territory given the current market landscape.

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Tips for Effectively Marketing Repackaged Content

Associations Now

Repackaging content is nothing new, but ensuring it’s marketed correctly can keep your association top of mind among members. Whether it’s webinars, articles, online courses, or in-person sessions, providing quality content to members is one way that associations deliver on their mission. Please leave your tips below.

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The Best Marketing for Educational Programs is Content Marketing

WBT Systems

But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. The best kind of marketing is content marketing because it helps you develop a relationship with your readers.

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15 Brilliant Ways Word of Mouth Marketing Can Grow Your Nonprofit

Wild Apricot

In this article, I’ll share 15 time-tested tactics for encouraging word of mouth conversations, and give you tips on how to encourage people to spread the word about your organization.

Marketing 330
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5 tips to move forward in 2021

Association Success

Association professionals are gearing up for the holiday season, and many have begun looking into ways to start the new year fresh, as we see in the top articles in this week’s Friday Five. Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. Subscribe here.

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4 ways nonprofits are changing, and other top read association articles this week

Association Success

Every Friday, we pull five articles our audience liked most from our weekly newsletter to help us all keep up with what’s trending. We look at the most-read articles from subscribers to our personalized biweekly newsletter, which is powered by rasa.io. Pulitzer-winning historian Doris Kearns Goodwin has tips, directly from U.S.