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Association Brain Food: 4.12.24

Reid All About it

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. What about your managers? Sponsorship.

Revenue 256
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6 Ways To Engage Association Members

CMA Solutions

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. Communicating and promoting your association’s recent innovation would help jog their memories.) Member engagement makes all of it happen.

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Association Executives: Provocative Proposals Research Project

Association Subculture

Association Executives: Provocative Proposals Research Project. I would like to announce the Association Executives: Provocative Proposals for Change project (that link will take you to my website for a complete description). Creativity in Association Management - Are You the Roadblock? management. (3).

Proposal 100
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Thanks For Playing: Sections Instead of Breakouts

Thanks For Playing

Seeking community in associations since 2008. A few ASAE calls for proposals have hit recently, and its gotten me thinking about conference sessions. Preparing all these proposals got me thinking about learning experiences in my own life. Top association management Blogs. A Recipe for Social Media ROI.

Proposal 150
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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

Before the rise of social media and cloud computing, associations competed to attract new members — but only in a subtle “non-profit” sort of way. Associations face fierce competition from academic institutions, for-profit training companies and even individual subject matter experts. It’s different now.

LMS 252
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15 Volunteer Recruitment Ideas for Year-Round Support

MemberClicks

Leading up to the event, you’ll want to start reaching out to supporters to see who can fill volunteer roles like running the packet pickup table, cleaning up after the event, or even assisting with the event’s marketing. Propose joint volunteering events or projects that align with their corporate values.

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Implementing a Successful Cause Marketing Campaign

AMR Management Services

AMR MANAGEMENT SERVICES. Implementing a Successful Cause Marketing Campaign. Drake & Company recently donated 100 hours of staff time to build a cause marketing program for the Chesterfield Arts “Make Your Mark” levee mural project, held June 4. Jill Mahoney and I were the project managers. CONTRIBUTORS.