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DECEMBER 8, 2023

People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership. Member app.

Strategy 272

Strategy Video Technology Innovation 272

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JANUARY 22, 2021

Amanda Kaiser, Member Engagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees.

Innovation 370

Innovation Communications Education Strategy 370

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JULY 2, 2021

This week, they discuss peer advisory groups for association members who want to learn from and with each other. Supplier members. Subscribe to Blog via Email. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Succeed in Challenging Times by Being Negotiation Ready.

Technology 370

Technology Strategy System Education 370

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AUGUST 25, 2023

The weekly list of free educational events and resources for the association community… “If you look at what you have in life, you’ll always have more. Oprah Winfrey Online programs. TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams.

millennials 370

millennials Survey Team Education 370

Reid All About it

MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. With for-profit and higher ed competition growing, your association’s online courses must stand out in the crowd. But excellent content isn’t enough to gain market share. Valuable information for associations!

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Member recruitment. Membership marketing has come a long way since I first started in associations. Online community. You can no longer give your online community a half-hearted effort.

DC 205

DC Recruiting Recruitment Washington 205

Reid All About it

MAY 12, 2023

Learning business. WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. The corporate market is a growing profit center for them—and could be for your association too. Impexium explains how your association and members could benefit from offering a tiered membership model.

Chicago 200

Chicago Newsletter Mooc Education 200

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SEPTEMBER 1, 2023

MCI invites you to participate in its AI benchmark survey , a 3-minute pulse survey about the integration of AI technologies within your organization and your members’ interest and aptitude for AI. Who has the time to learn? But sometimes a traditional online program or course doesn’t fit our schedules. Gen Z marketing.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. The deadline for ASAE members to apply for a judge spot is February 9, 2021. Association learning landscape.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

JULY 7, 2023

Self-paced online courses. Creating effective, engaging live instruction is challenging enough. Designing asynchronous (self-paced, on-demand) online courses is even tougher, but WBT Systems gives you a head start. Fascinating times, right? CMS/website RFP. AI and event planning. Mentoring in healthcare associations.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

JANUARY 5, 2024

Member segmentation. Dave Will at PropFuel has a lot to say about the low bar of member data segmentation. If you want a meaningful connection or relationship with members, you have to get more granular—and he explains how. Learning about AI. Learn what you need to consider in seeking the right venue.

Revenue 277

Revenue LMS Price Education 277

Reid All About it

SEPTEMBER 15, 2023

Watch how the members of the International Bridge Tunnel & Turnpike Association used the Open Space concept at a recent meeting —and hear why loved it. Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Open Space events. Here’s a cure for boring conferences. Green Deal.

LMS 256

LMS Revenue Arlington Education 256

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

JUNE 23, 2023

Amidst the prevalent doom and gloom about everything these days, I appreciate his hopeful (anti-Skynet) vision for the future, although I know we’ll encounter challenges along the way. Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. Event apps. Good stuff.

Metro 195

Metro Strategy Technology Marketing 195

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JUNE 11, 2021

The weekly list of free educational events and resources for the association community…. If members are burnt out on virtual everything, how do you convince them to make time for online education? Christi shared lessons learned so far, including five prerequisites for a chapter benchmarking project. Chapter benchmarking.

Certificate 322

Certificate Technology Communications Revenue 322

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AUGUST 11, 2023

ExOrdo shares key findings from interviews with 27 scholarly societies about their event goals, activities, issues and challenges. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. All events are online at Eastern Daylight Time unless otherwise noted.

Chicago 195

Chicago Certificate Marketing Content 195

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JULY 31, 2020

The weekly list of free educational events and resources for the association community… Economic outlook for associations. Please consider participating in Marketing General Inc.’s The results will help our community better understand how associations are adapting to change and preparing for the future. More info/register.

Montana 362

Montana Revenue Innovation Case Study 362

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APRIL 2, 2021

Association member communications. Interested in grading your association communications? A new report from Bruce Rosenthal Associates, HPN, and Ricochet Advice, The Conference Roadmap to Recovery , presents survey responses from 8,525 association members on their likelihood to attend conferences in 2021. Quick hits.

Revenue 335

Revenue Conference Industry Strategy 335

Reid All About it

MAY 21, 2021

I’ve seen many references over the past year to the power of “unlearning” conventional so-called wisdom so we can take on new and existing challenges with the mindset they require. Hooking members. If you’re a home cook, check out the weekly (or sometimes fortnightly) In The Kitchen posts on my Grabbing the Gusto blog.

San Jose 369

San Jose Email Marketing Tools millennials 369

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NOVEMBER 20, 2020

Read the rest of her excellent post, Normal is Over(rated) – For Now , at the Velvet Chainsaw Consulting blog. Learn to love walking in the rain. If you’re a home cook, check out the weekly In The Kitchen posts on my Grabbing the Gusto blog. This is a pledge everyone should repeat upon starting work each day. Josh Spector ).

Certificate 370

Certificate System Dallas Price 370

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JULY 21, 2023

The weekly list of free educational events and resources for the association community… Association Brain Food is taking off next Friday, July 28 because I’m away all week at my state SAE conference and a family beach vacation. Member education. But TopClass LMS/WBT Systems describes ten skills your members need to learn right now.

Atlanta 195

Atlanta millennials Price Technology 195

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MAY 5, 2023

Corporate learning. Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. When association professionals think about volunteering, members naturally come to mind. This month’s topic: the member journey. Remember those? Ah, the old days.

Chicago 205

Chicago Education Certificate Revenue 205

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MARCH 24, 2023

WBT Systems describes how associations can support women professionals by providing professional development, leadership training and networking opportunities, and educating employers about eliminating workplace challenges. Member onboarding. Thank goodness, many associations are rethinking new member onboarding.

Revenue 227

Revenue Chicago Leadership Education 227

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MAY 19, 2023

Here’s a conundrum: How can members ever feel like part of their chapter community if they don’t attend chapter events? Billhighway explains how to get reacquainted with post-pandemic chapter members and design a chapter event experience that’s worth their time. Community censoring. ―William Penn Chapter events.

Strategy 195

Strategy Content Leadership Email Marketing 195

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SEPTEMBER 18, 2020

The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Member engagement. Inclusive marketing. How to teach an old blog new SEO tricks.

Montana 350

Montana Certificate Conference Content 350

Association Analytics

SEPTEMBER 27, 2023

With analytics, the benefits sell themselves: Reducing manual work Optimizing processes Growing revenue Having consistent, trusted data Increasing engagement Driving your association’s mission For example, consider an association dedicated to promoting literacy. Let’s take member retention as an example.

Analysis 169

Analysis Revenue System Learning Management System 169

NXUnite

FEBRUARY 15, 2024

of nonprofits increased their staff workloads to meet rising demands for services last year. Your nonprofit’s staff members have a lot on their plates. As more community needs arise, it’s essential to equip your team with the tools, skills, and resources they need to streamline their roles and avoid burnout.

How To 130

How To Class Resources Course 130

Reid All About it

JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

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FEBRUARY 12, 2021

The weekly list of free educational events and resources for the association community…. If you know an association professional or board member who needs a wake-up call, this MemberSuite post should do the trick. Online education nimbleness. WBT Systems describes several other options for delivering online education.

Revenue 370

Revenue North Carolina Industry Technology 370

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JUNE 18, 2021

WBT Systems offers the wisdom of Stoic philosophers like Marcus Aurelius and Seneca on topics pertaining to life inside and outside of associations, such as lifelong learning, change management, leadership, making the best of crappy situations and living in the now. Is it difficult to find members to serve on your membership committee?

LMS 369

LMS Certificate America Committee 369

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JUNE 2, 2023

The weekly list of free educational events and resources for the association community… “Almost everything will work again if you unplug it for a few minutes, including you.” Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. They’re interested in the content, that’s it. 1 CMP credit.

Technology 195

Technology Chicago Education System 195

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OCTOBER 9, 2020

If you’ve lost your spark amidst all the challenges coming your way at work, WBT Systems shares advice for getting your association mojo back. Engaging members by career stage. Members value different benefits throughout different stages of their career journey. Luring members/customers to your LMS.

Utah 370

Utah LMS Conference Technology 370

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FEBRUARY 26, 2021

The weekly list of free educational events and resources for the association community…. Despite my penchant for learning, I was shocked to discover I had a fixed mindset. MemberSuite says member expectations are different now in 2021, the bar is set higher. What do you think your members are experiencing? Quick hits.

Recruiting 329

Recruiting Recruitment Project Technology 329

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JULY 17, 2020

Pandemic engagement strategies. Member needs continue to change as we slowly move from pandemic response mode to pandemic recovery mode. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. Good question.

Montana 341

Montana Revenue Strategy Conference 341

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MARCH 10, 2023

The weekly list of free educational events and resources for the association community… ChatGPT. WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. But remember, you can’t just throw blog posts out into the wilderness and expect people to find them.

Committee 195

Committee Education Software Technology 195

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MARCH 19, 2021

Throughout March, Mary Byers, CAE, and the Loyalty Research Center are sharing stories about highly innovative organizations, their best practices, interviews with innovators, and challenge questions about innovation to ponder. Two proven tips to increase your newsletter’s open and click rates. CAE books. Quick hits.

LMS 370

LMS Nashville Strategy Video 370

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MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. If you’re a home cook, check out the weekly In The Kitchen posts on my Grabbing the Gusto blog. Event safety.

St. Louis 341

St. Louis Technology Strategy Conference 341