Remove people-join-people-the-power-of-user-generated-content
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Association Brain Food: 10.20.23

Reid All About it

TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Why do members join associations? Even better, pair it with a chatbot and you end up with a “new power couple.” He wonders what it says that small groups of people online can cancel talks.

Maryland 272
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Association Brain Food: 12.8.23

Reid All About it

People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? Granted, that’s only one-third, but what effect will this have on Gen Z’s desire to join or get involved with associations? Mobile apps. Member app.

Strategy 272
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Association Brain Food: 9.22.23

Reid All About it

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. Users groups. If your AMS partner doesn’t offer one, he shares tips for how to create a users group yourself and get the most out of it. Gen Z education. Website RFPs.

LMS 266
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Association Brain Food: 7.7.23

Reid All About it

Check out the content lineup if you haven’t already. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. Two months from now, I hope to see some of you at Non-Dues-a-Palooza in Denver too. Humans and AI.

Tools 195
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Association Brain Food Weekly: 6.18.21

Reid All About it

Billhighway describes the chapter self-assessment exercise used by the Associated General Contractors of America to collect data for chapter benchmarking. If you’re a home cook, check out the irregularly published In The Kitchen posts on my Grabbing the Gusto blog. Good advice never goes out of style. Chapter self-assessment.

LMS 369
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Association Brain Food: 5.19.23

Reid All About it

Users group. Wes Trochlil of Effective Database Management points out the power of users groups —a must-read if you work regularly with an AMS. Wes Trochlil of Effective Database Management points out the power of users groups —a must-read if you work regularly with an AMS. I expect to pass through life but once.

Strategy 195
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Association Brain Food Weekly: 7.31.20

Reid All About it

Please consider participating in Marketing General Inc.’s Lisa Block at Velvet Chainsaw Consulting suggests a list of questions to consider—about business model, meaningful engagement and content development—when planning a virtual conference. People are power scrubbing their way to a false sense of security about the coronavirus.

Montana 362