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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At.orgCommunity’s recent Innovation Summit, Sharon explored how Blue Ocean Strategy can help you bypass the sharks and find your way to offering unique and powerful member value.

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Association Brain Food: 2.9.24

Reid All About it

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. I searched for a recipe on Eat Your Books , a cookbook index site. Hear how the speaker’s team developed a price elasticity forecast. Data, AI and value propositions. How did I go through them?

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Association Brain Food: 11.10.23

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If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). Our panel draws on their experience with certification organizations as psychometricians, vendors, and the chair of the I.C.E.’s 1 CAE credit. .

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Association Brain Food: 4.5.24

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Blue ocean strategy. She recaps a case study presented at the Innovation Summit about the American Board of Medical Specialties’ use of the blue ocean strategy to expand their certification tool into new markets. Sherry Budziak of.orgSource says, “Sharks are looking for a meal. To keep them at bay, find a new blue ocean.”

Revenue 256
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Association Brain Food Weekly: 6.25.21

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Virtual conference pricing. The changes made by the American Society for Nutrition to their pricing model are worth noting. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Quick hits.

LMS 361
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Association Brain Food: 1.12.24

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She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Hear how the speaker’s team developed a price elasticity forecast, share your own data modeling stories and learn from in-the-trenches experiences of your peers. Young member engagement. Member mobile app. 1 CAE credit.

LMS 266
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Association Brain Food: 8.18.23

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Fri 8/18 at 4 p.m.* – The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation (Book Discussion) Why do so many world-changing insights come from people with little or no related experience? I’m happy to feature it as long as it’s not too product-centric. 1 CAE credit. More info/register. . 1 CAE credit.