SCD Group

OCTOBER 4, 2012

Association Member Recruitment: New Opportunities vs Same Old Ways. and made me wonder about the changes in “association recruitment.” Types and methods of promoting - anything special I should think about beyond email, newsletter, website, and social media promotion? Stronger by Association.

Recruiting 40

Recruiting Recruitment Newsletter Content 40

Reid All About it

JUNE 25, 2021

Would you like to subscribe to this newsletter? You have a solid base for recruiting and training chapter volunteers that has worked well in the past. Planners on Purpose July Book Club: Engaging Virtual Meetings by John Chen. Community Book Club: The Art of Gathering. Subscribe to Blog via Email. More info/register.

LMS 361

LMS Revenue Tips America 361

WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. A targeted newsletter and streaming video series helps them build rapport with prospects. They’ve built content partnerships with recruiters and PR agencies.

millennials 150

millennials Resources North Carolina Certificate 150

Aaron Wolowiec

FEBRUARY 24, 2015

But an e-book by WebLink spells it out for associations. According to “3 Keys to More Referrals: Leverage Your Member Love,” engaging happy members can be a powerful member recruitment tool. To determine who is, conduct a survey, online or via telephone, the e-book suggests. And it’s often overlooked.

Survey 100

Survey Newsletter Marketing Social Media 100

Reid All About it

MARCH 19, 2021

If you can’t afford the books you need for the CAE exam or if you have CAE books lying around that you no longer need, check out the ASAE Collaborate CAE Book Exchange launched by Cecilia Sepp, CAE. Two proven tips to increase your newsletter’s open and click rates. Celebrating a new season. Quick hits.

LMS 370

LMS Nashville Strategy Video 370

Reid All About it

JANUARY 21, 2022

Learn how board skills tracking can help you identify critical gaps and engage in more strategic board member recruitment. ASAE International Associations Advisory Council Book/Podcast Club: The Culture Map. 25 Ways to Take Your Newsletter to the Next Level. 1 CAE credit. Wed 1/26 at 12 p.m. 1 CAE credit. 1 CAE credit.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

FEBRUARY 17, 2017

I used to go online to quickly check my emails for anything important and I’d end up reading newsletters and community digests, moving onto Hootsuite, falling down the black hole of clicking on tweeted links, reading more articles, and oh why not just a glance at LinkedIn too, then more newsletters and suddenly hours have flown by.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

I used to go online to quickly check my emails for anything important and I’d end up reading newsletters and community digests, moving onto Hootsuite, falling down the black hole of clicking on tweeted links, reading more articles, and oh why not just a glance at LinkedIn too, then more newsletters and suddenly hours have flown by.

Charlotte 150

Charlotte DC Washington Newsletter 150

Blue Sky eLearn

JANUARY 14, 2019

For example, your organizations can offer each other: Advertising space in emails or newsletters. Your association might have a list of people that aren’t members but have interacted with your organization before—these could be individuals who subscribe to your newsletter, attended an event once, or purchased something for a friend.

Strategy 157

Strategy Social Media Discount Newsletter 157

Blue Sky eLearn

JANUARY 14, 2019

For example, your organizations can offer each other: Advertising space in emails or newsletters. Your association might have a list of people that aren’t members but have interacted with your organization before—these could be individuals who subscribe to your newsletter, attended an event once, or purchased something for a friend.

Strategy 150

Strategy Social Media Discount Newsletter 150

Reid All About it

JANUARY 15, 2021

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Marty Weintraub from Aimclear, author of the book, Killer Facebook Ads. Do we have approval to book live conferences?

Innovation 359

Innovation Las Vegas Communications Education 359

Association Adviser

OCTOBER 23, 2018

Associations are rightly proud of their member communications: Magazines, newsletters and websites represent the value of membership in the organization, while also sharing important industry news and professional development education with members. Newsletters. Book/Manual/Catalog. Monthly Newsletter or Communication.

Newsletter 63

Newsletter Communications Press Release Social Media 63

WBT Systems

SEPTEMBER 5, 2017

Podcasting is the new talk radio, the new advertising, and the new book tour. Many podcasts hosts take a few minutes during episodes to promote one of their products or services: a book, online course, in-person event, or appearances elsewhere. Use your podcasts to blatantly recruit members too.

Content 150

Content Education Products millennials 150

Aptify

AUGUST 16, 2019

The job seekers who use your job board (members and prospective members alike) also use other popular sites such as Google, Indeed, Glass Door, Zip Recruiter, and LinkedIn. In addition, you can include a jobs feed or widget in your member and prospective member e-newsletters with recently posted jobs that sponsors have paid extra to promote.

LMS 69

LMS Newsletter Revenue Course 69

MemberClicks

OCTOBER 6, 2022

Membership acquisition is any form of outreach or activity to connect with potential new members—whether that’s through emails, recruitment events, social media, or any other means. Send an email newsletter regularly to share news, any exciting events on your calendar, and links or content that is relevant to your members and industry.

Membership Management 52

Membership Management Software Social Media Recruiting 52

Aptify

AUGUST 16, 2019

The job seekers who use your job board (members and prospective members alike) also use other popular sites such as Google, Indeed, Glass Door, Zip Recruiter, and LinkedIn. In addition, you can include a jobs feed or widget in your member and prospective member e-newsletters with recently posted jobs that sponsors have paid extra to promote.

LMS 56

LMS Newsletter Revenue Course 56

MemberClicks

APRIL 5, 2022

Help Businesses Recruit Top Talent with a Job Board on your Chamber Website. Springtime cleaning tips Holiday buying guides Seasonal celebrations of business anniversaries and new members Buy-one-get-one promotions across multiple businesses (book a stay at a hotel, get a discount at a partner restaurant). by December 2021.

Directory 52

Directory Social Media Video Discount 52

Reid All About it

JULY 16, 2021

Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. Learn how to use these strategies to deliver better engagement and personalized experiences, boost recruitment and retention efforts, and support new product development. More info/register.

Revenue 195

Revenue Video Strategy Industry 195

MemberClicks

DECEMBER 7, 2022

A referral program is one of the best ways to recruit new members. Are you trying to recruit all types of members (student, associate, organizational, etc.)? But if not, consider offering something else – a free webinar or a free book/industry report. General newsletter. Promote it. Let’s break these down. . Promote it.

How To 52

How To Discount Recruiting Recruitment 52

MemberClicks

DECEMBER 19, 2023

Research competitors and events of interest for target audience Once you’ve identified your target audience, ask them about events and trade shows they have or plan to attend through a survey in your members-only area or next member newsletter. Here are 5 tips to cut trade show costs: Book your event venue during low season or off-peak dates.

Tools 52

Tools How To Software Cost 52

Association Briefings

JULY 30, 2021

We're Glad You Asked Associations are using podcasting not only for engagement opportunities, but also for recruiting and retaining members. So, what steps should associations take when formulating a podcasting strategy? That said, the success of any podcast depends on the quality of content that lies within it. Make a plan.

Tips 52

Tips Directory Content Social Media 52

Reid All About it

JANUARY 6, 2017

It’s from Meditations from the Mat by Rolf Gates, a daily reader for yoga practitioners and one of my “desert island” books. The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

It’s from Meditations from the Mat by Rolf Gates, a daily reader for yoga practitioners and one of my “desert island” books. The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Association Adviser

APRIL 19, 2017

Build a coalition of interested stakeholders that will help you recruit the appropriate participants (mentees and mentors). His book, Modern Mentoring, is available now through ATD Press. This article was originally published in the New York Society of Association Executives’ InView newsletter. Rally support. Measure the impact.

New York 62

New York Cost Software Newsletter 62

Spark Consulting

MARCH 6, 2014

Find out more in ASAE’s resulting book 10 Lessons for Cultivating Member Commitment. Any tips on recruiting for larger commitment volunteering, like authoring a magazine article? Just as you do for membership, actively and intentionally recruit them for volunteer positions. EE: They’re almost limitless.

millennials 150

millennials Certificate Project Committee 150

Membership Marketing

NOVEMBER 1, 2010

Maximizing your Website as a Tool for Membership Recruitment. Joel Book commented on this in DM News. When an opt-in is captured, we have found that these leads are some of the highest responding lists for membership recruitment campaigns. This process is fundemental in achieving the awarness stage of the membership lifecycle.

Tools 40

Tools Marketing Recruiting Recruitment 40

Association Briefings

JUNE 22, 2021

And that story should be told in every recruitment initiative, renewal effort, industry outreach, or event promotion. Take a page out of eBay’s podcasting book. Don’t forget to include branded content in your digital newsletters, social media channels, email signatures, website, landing pages, and digital marketing initiatives.

Content 52

Content Video Social Media Education 52

Association Adviser

JUNE 18, 2013

In addition to our annual conference, which attracts about 600 attendees, we publish a monthly magazine, Texas Independent Banker, plus the Capitol Comments newsletter, a “hot topics” summary of legislative and regulatory concerns, a white paper research series on important banking issues and we provide leadership training.

Texas 60

Texas Austin Social Media Recruiting 60

MemberClicks

DECEMBER 23, 2021

But for a net-new event, the ideal is to start tackling details—setting a date, booking vendors and a venue, setting up catering, getting equipment rentals, and the other tasks on your to-do list— around four to six months ahead of your event. Establish clear, quantifiable goals. Establish clear, quantifiable goals.

Event Planning 59

Event Planning Tips Conference Software 59

EventMobi: Association Events

NOVEMBER 9, 2023

Similarly, welcoming new members in your monthly newsletter helps existing members get to know your latest recruits, forming connections between new and longtime members. For example, a literary organization could host a book drive for kids or a medical association could do a drive for personal hygiene products.

Member Engagement 130

Member Engagement Social Media Software Newsletter 130

MemberClicks

DECEMBER 23, 2021

But for a net-new event, the ideal is to start tackling details—setting a date, booking vendors and a venue, setting up catering, getting equipment rentals, and the other tasks on your to-do list— around four to six months ahead of your event. Establish clear, quantifiable goals. Establish clear, quantifiable goals.

Event Planning 52

Event Planning Tips Conference Software 52

Membership Marketing

JANUARY 19, 2010

Last year, I wrote an article for the Avectra Academy newsletter. A frequent writer and speaker on marketing topics, he is a contributing author to two books, Membership Marketing (ASAE 2000) and Membership Essentials (ASAE 2008). Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4).

Marketing 40

Marketing Social Media Price Survey 40

Membership Marketing

NOVEMBER 15, 2010

In an article in the November issue of ASAE’s Consultants Connection newsletter (member sign in required), I make the case that there are at least five good reasons to add a consultant to your team. Unleash the Power of Market Testing in your Membership Recruitment. Using Social Media to Recruit Staff. Network with Me.

Price 40

Price Survey Recruiting Recruitment 40

Membership Marketing

JULY 17, 2012

You also will have difficulty recruiting a new member if you cannot identify who top prospects are for membership. You want them to raise their hand and register on your website, accept a free whitepaper or newsletter, or attend a webinar or meeting. Recruitment -- when prospects choose to join you. Membership Recruitment. (4).

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

SEPTEMBER 21, 2010

So it was interesting to note the results of a quick online survey that ASAE did with one of their newsletters.  ASAE Membership -- Recruitment and Retention. Unleash the Power of Market Testing in your Membership Recruitment.

Marketing 40

Marketing Price Survey Discount 40

SCD Group

DECEMBER 18, 2013

Stuart Binstock, President and CEO, Construction Financial Management Association I guess people write books about this issue but my short answer would be a couple of things. Feature your most active Board members in the e-newsletter with photo and mini-bio. SCD’s NOTE: 42% of board didn’t attend this session! Now, that is apathy!

Committee 40

Committee Newsletter Florida Review 40

Association Adviser

JUNE 18, 2013

Follow the cycle of advertising and how it provides for your association’s knowledge provision and credibility, using a magazine as our example: An advertiser books an ad in your magazine. According to the Association of Fundraising Professionals , a Naylor client, recruiting a new donor can cost up to 10 times more than keeping one.

Directory 60

Directory Revenue Social Media Cost 60