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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In the association world, member engagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. This helped to nurture and engage these members until they were eligible.

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5 Tips for Implementing an LMS to Increase Productivity

Higher Logic

It’s vital for industry professionals to stay up-to-date on their learning, whether that’s renewing certifications or diving into the latest innovations in their industries. However, it’s no secret that perpetual learning is less-than-engaging to some. The easiest way to do this is by implementing a Learning Management System (LMS).

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Association Brain Food: 2.2.24

Reid All About it

At Sidecar, Amanda Kaiser and Amith Nagarajan describe another approach to helping members connect with each other: AI matching. m3Magazines shares advice on transforming your magazine into a valuable asset members will love. I’m happy to feature it as long as it’s not too product-centric. Print magazines. 1 CAE credit.

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Thinking Outside the Traditional Non-Dues Revenue Box

Association Analytics

There are a few key data-driven strategies that can help to enhance an association’s financial outlook and member engagement including: Identifying Audiences – Effective non-dues revenue strategies begin with a deep understanding of your association’s audience.

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How to unlock the professional learning experiences your members seek

Aptify

By offering excellent continuing education opportunities for your members, you can stand out as a leading career growth resource for your members. How to deliver top-notch professional education experiences Members need professional learning opportunities year-round, not just from time to time at in-person events.

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Association Brain Food: 11.10.23

Reid All About it

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Check out what James Young at Product Community has to say about building and using a community engagement funnel. Member app.

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Association Brain Food: 6.7.24

Reid All About it

AI content is short-term arbitrage , not a long-term content marketing strategy, says Ryan Law at Ahrefs. Google doesn’t look kindly on AI-infused content. You won’t stand out in your market or connect and build trust with your audience if you’re publishing mediocre AI-generated content. Annual conferences. 1 CAE credit.

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