Remove Certificate Remove Document Remove Strategy Remove System
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Association Brain Food: 6.7.24

Reid All About it

AI content is short-term arbitrage , not a long-term content marketing strategy, says Ryan Law at Ahrefs. The SEO community is buzzing about the internal Google documents leaked to the founder of an SEO software company. Learn from your community and transform your association with cutting-edge strategies. Google rankings.

Chicago 205
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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

Prior to the digital revolution, these credentials were called certificates of completion. But because they were printed paper documents, they were typically hidden from the world — tucked away in file drawers or framed on office walls. Badges recognize program and certificate completion, with badge color based on skill level.

LMS 253
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Association Brain Food: 10.6.23

Reid All About it

Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. Learn proven strategies to implement AI within your association, potentially boosting overall productivity by up to 40%.

Revenue 257
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9 Steps to Make a Case for a New AMS

Membersuite

Document how the existing AMS holds your association back and prevents it from leveraging opportunities. Your AMS isn’t integrated with other systems so staff and leaders can’t access the data and reports they need to understand member/customers and make decisions. If only you could make the C-suite or board see things your way.

Software 170
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What will 2016 bring for associations?

Aaron Wolowiec

The demand for knowledge will continue to grow this year, specifically the focus on certification programs. In fact, Abila predicts certification revenue will surpass membership revenue in 2016. For many members, certification has greater perceived value and affords a significant career edge that mere membership can’t provide.

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How to Sunset an Educational Program

WBT Systems

When an organization has limited resources, you can’t afford to invest time and money into educational programs—online courses, certifications, or conferences—that no longer meet the needs of your target audiences. Alignment with organizational strategy, goals, and mission. Document the sunset process. What will you do for them?

Education 161
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Association Brain Food: 12.1.23

Reid All About it

Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback. To attract young members , you must recruit in ways that make sense to them. Content calendars.

Arlington 268